Simon Hemphill

Head of Research at Shopping Centre Council of Australia
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Sydney Area, AU

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Credentials

  • Community (Level 1) Coach
    Cricket Australia
    Feb, 2021
    - Nov, 2024

Experience

    • Australia
    • Retail
    • 1 - 100 Employee
    • Head of Research
      • Apr 2015 - Present

    • United States
    • Real Estate
    • 200 - 300 Employee
    • Member of the ICSC Asia Pacific Research Committee
      • Apr 2015 - Present

    • Australia
    • Real Estate
    • 400 - 500 Employee
    • Divisional Director, Head of Research NSW
      • Dec 2011 - Apr 2015

      An established Research Director with more than ten years experience in the property industry, specifically the NSW, ACT and QLD markets. My expertise has been gained within the top agency Research houses at Savills and JLL. This has allowed me to build strong relationships with key blue chip clients in the Commercial, Industrial, Retail, Residential and Hotel property sectors. My core capabilities include strategic planning, divisional management, market analysis, trend identification, report writing, and forecasting. I am a subject matter expert in both market and strategic research. My background in accounting and finance allows me to better understand key business drivers and interpret big data for critical business decisions. I oversaw the delivery of all Research materials for NSW and the ACT across all property sectors. Key facets of my role included BDM/CRM through regular client interaction, departmental and external subscription budget management, as well as being a first point of contact for both interstate and international clients looking to invest in the Sydney markets. Another major part of my role was to improve the company brand within the marketplace via the media, which I achieved through the maintenance of a number of relationships with journalists from a various media outlets. My stories were often syndicated nationally and I have been published overseas many times. Achievements: Landed a three-year consultancy to provide retail market monitoring and reporting for the City of Sydney. Part of this output was focused on the pedestrianisation of George Street which was used by the City in their preparation of advice on the same to the State Government; Complete redesign and re-launch of both the National Hotel and Sydney Residential research databases and outputs; Generation of 200+ individual pieces of research annually for internal and external stakeholders; In 2014 I achieved 53 unique print media hits and one television appearance. Show less

    • United Kingdom
    • Real Estate
    • 700 & Above Employee
    • Associate Director, Research NSW
      • May 2010 - Dec 2011

      The role focussed on delivery of all Research materials for NSW: quarterly stats, market commentaries, ad-hoc consultancies, and client presentations. Savills Research covered all three commercial property sectors (Office, Industrial and Retail) and Luxury Residential and Hotels. I acted as the key access point for the relaying of property trends and data for our Asia Pacific and UK businesses. Achievements: Author of the Savills Industrial Stock Survey – a subscriber only report that utilised proprietary information supplied by clients to monitor the institutional grade industrial market for the whole of Australia; Complete redesign and re-launch of the Savills Full Floor Report nationally, with a large number of enhancements; Creation of national databases for all property sectors. Show less

    • United States
    • Real Estate
    • 700 & Above Employee
    • Senior Analyst
      • Jun 2009 - May 2010

      Market Research Manager heading up a team of eight analysts. The main focus was to ensure data integrity across multiple databases, quarterly and ad-hoc research report writing market trends for subscribers and internal business lines.Achievements:Collated and analysed the commercial property market ‘universe’ utilising an in house rating tool (which I also created) to map the state of the market by exploring weaknesses in portfolios and therefore identify target assets for purchasers;Streamlined data collection processes to improve speed of delivery; Created and delivered internal excel training programs to up skill the team. Show less

    • Senior Consultant
      • Dec 2008 - Jun 2009

      Senior Consultant within the Corporate Real Estate team. Provide integrated consulting services to corporate clients, and develop occupier research. The key objective of the occupier research was the creation of a client benchmarking tool. In addition the role focussed on Market Research, Client Competitive Analysis, business development presentations, disseminating markets trends to the team, demographic analysis, and the provision of Economic and Market Commentary as required.Achievements:Created a 15-year Discount Cash Flow model reducing the amount of time Analysts spent serving our clients;Created and centralised a “Chart Pack” of latest research and market trends enabling more time to serve clients and less time looking for information;Introduced Market updates from Occupier Research perspective, something the company had not done previously. Show less

    • NSW Strategic Analyst
      • Jun 2007 - Dec 2008

      Strategic Analyst NSW, aligned with the Leasing and Capital Transaction teams. My role consisted of providing advice and analysis of market trends - utilising the data provided by Market Research, assisting with forecasting services, client and internal presentations, submissions and thought leadership. Along with these regular responsibilities I also produced quarterly market reviews (14 in total) at varying levels of micro & macro economic view, as well as ad-hoc market analysis as requested. I also landed an additional responsibility within the firm, that of Client Relationship Manager for four of our bigger Corporate subscribers.Achievements:Co-authored a whitepaper on Office Asset RepositioningAuthored 2 annual Investor Sentiment surveys;Created and maintained a number of databases, including a Lease Expiry Database, a Leasing Transaction Database and a Tenant Enquiry Database, enabling quicker access to important market information for operatives.Created and maintained a “Property Book” on potential developments for the Sydney CBD Office market. Authored a market-positioning piece on the influence of Overseas Investors in the Australian commercial property market.Team member in strategic partnership with Lend Lease on their successful bid for the Barangaroo project. This included compiling global research highlighting issues, challenges and opportunities for Sydney as a Global Financial Services Hub that proved up the marketing strategy. Ultimately this lead to a significant leasing role being secured as well as creating a real opportunity to manage the commercial assets, and also the chance to provide other services and advice through our Capital Markets, Valuations and Sustainability teams. Show less

    • United States
    • Real Estate
    • 700 & Above Employee
    • Research Analyst
      • Sep 2005 - Jul 2006

      Market Analyst for Brisbane CBD & Fringe Office Market, Brisbane Industrial and SE Queensland Retail. Market Research Analyst responsible for maintaining and interpreting information or the Real Estate Intelligence Service (REIS), a subscription service provided to external clients. Included; data collection and collation from various sources on selected property markets. Report writing to required quality and deadlines. Assisted the forecasting team to develop quarterly market outlooks and forecasts. Provided research support to the strategic research team and the consulting team, including assistance with presentations to clients and ad-hoc data requests. Data mapped big data for new industry specific database, devised various ad-hoc Excel solutions, sanity checking figures, charts and text for 27 quarterly market reports. Show less

Education

  • Kemnal Manor School for Boys
    n/a
    1987 - 1993

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