Simonenko Evgeniy

General Manager, Belarus at I'M Таймгруп Интернэшнл / I'M Timegroup International
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Contact Information
Location
Minsk, Belarus, BY
Languages
  • English Professional working proficiency

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5.0

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Mikayel Baburyan, MBA

As the Chief Financial Officer, I have had the opportunity to work closely with Evgeniy and witness first-hand his transformative impact on our business. Since taking on the role of CEO, Evgeniy has demonstrated strong leadership and strategic thinking, guiding our organization through growth and transformation period. He has led several initiatives that have significantly improved our financial performance and operational efficiency. Evgeniy has been an exceptional leader and has made a significant impact on our organization during considerably short period of time. I highly recommend him for any leadership opportunity he may be considered for, and I am confident that he will bring the same level of excellence and dedication to any organization that he lead.

Dennis Dokutchitz

Evgeniy brings in strong and clear strategic vision, open-minded decision-making and he delivers reasoning analytical thinking to managing teams and businesses. These are his key success factors in both managing complex projects and in dealing with change management esp. during businesses spinning off and increasing shareholder value. Evgeniy has strong competencies and skills in people management and motivation. In terms of business development he uses solid and creative communications and negotiations skills as well as out-of-box thinking to get things done and reach a win-win agreements when closing deals.

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Experience

    • General Manager, Belarus
      • Sep 2020 - Present

      Business processes re-building and improvement; leading the transformation of Pandora, TOUS luxury retail. I’M Startup promotion of the online shop www.time.by. Development and implementation of the digital and e-commerce strategy (brand strategy, SEO, Wi-Fi scanners, marketplaces, CJM, CPA, CR, ROISTAT, Conversion Rate Optimization, and decrease bounce rate). Launch and development of sales on marketplaces: Onliner, Yandex Market, OZON Implementing the client service projects ( NPS, CSI, Oprosso. KPIs for staff, mystery shopper). Systematisation of all business processes, Trade In, Project management and SCRUM introduction, cost optimization Planning and controlling the company's budget, and risk management. Luxury retail (Pandora, TOUS, I’M). https://time.by Show less

    • CEO, Belarus
      • Apr 2019 - May 2020

      Key challenges assigned by shareholders: Belarus-based entity financial performance rehab; business processes turn-around and improvement; leading transformation General management (up to 500 people of staff; 45 regional medical offices) of Belarus operations including sales, marketing, turn-around and cost management Sales and business development - Nationwide retail chain expansion Project management – development and implementation of the medical ERP-system (IT-services vendor – EPAM) Setting up customer service, IT, procurement, logistics, legal and engineering functions Change management (crisis management): a complete turn-around of the company, setting up and fine-tuning of the business processes Show less

    • Business Development Manager CIS
      • Oct 2018 - Apr 2019

      Key challenges: Business Development of the Apple Premium Reseller’s in CIS General management Apple Premium Reseller’s channel in UA, BY, KZ, GE, AZ (14 APR’s) B2B solutions targeting SMB, e-commerce online platform, marketing, IT solutions Managing profitable growth each APR, budgeting all countries Managing high standards required by Apple, communication with Apple headquarters (coordination of the development strategy of each region, coordination of locations, marketing advancements,) Negotiating T&C with Shop malls, open new stores (2 KZ, 1UA) Formalizing business process, reorganization of branches and structures in each country Achievements: 3 stores in the format of Apple Premium Reseller (2 in KZ, 1 in UA) were opened Reduced cost thanks to improving commercial conditions with Shopping centers, up to -20% Commercial terms and new places were agreed with the shopping center for the opening of APR (2 Kazakhstan, 2 Ukraine, 1 Belarus; a total of 5 new locations) Show less

    • Hospitals and Health Care
    • 1 - 100 Employee
    • Chief Commercial Officer (CCO)
      • Aug 2016 - Sep 2018

      Key challenges assigned by shareholders: regionally-based business reboot; restructuring; managing changes; fundraising; government relationship management. Senior leadership and management in strategy development, financial performance, sales and business development and marketing E-commerce deployment: resulted in up to 4,5% of the Company’s yearly revenue Building up sales and marketing strategy National retail network expansion: retail premises doubled in number; sales development in b2c and b2b channels; franchising Setting up customer care center, customer service and other supporting functions and added services Marketing information and analytical system development and introduction Show less

    • Wholesale
    • 1 - 100 Employee
    • Chief Commercial Officer (CCO)
      • Feb 2014 - May 2016

      Key challenges assigned by shareholders (up to $100 mln consumer goods distribution): to develop and implement sales and marketing strategies Relevant market segments research Distribution and competition analysis Distribution channels management Customer relationship management Executed the overall business and client market first sales strategy Team management (450 staff members): led and developed sales and marketing teams to perform at a consistently high level Delivered business objectives that exceeded client’s expectations Held negotiations with key partners and clients (business and contract terms) Show less

    • 1 - 100 Employee
    • Head Of Sales
      • Jan 2013 - Feb 2014

      Key challenges taken: Development of retail network Milavitsa, trading channels management Sales and account management strategy development and implementation Sales and business development in more than 20 international markets of operations (key competencies in Russia and CIS markets) Developing and implementing sales policy, trade allowances based on corporate rules and market operations Developed the sales strategy and franchising policy for the partners Supervised accounts credit policy and contract terms Negotiations with the key clients Developed a pipeline to maximize business potential through identifying new business opportunities and long-term sales planning. Show less

    • Germany
    • Manufacturing
    • 700 & Above Employee
    • CEO, Belarus
      • Aug 2007 - Oct 2011

      Key challenges: Development and implementation of an effective strategy for the development of sales Developed the sales strategy plan according to the plans and the conception of the company Responsible for key Sell in and Sell out performance indicators in Belarus Managed the Sales, Marketing and Analysis department, developed and conducted trainings and assessment Supervised the pricing models and contractual conditions in line with company strategy Forecast purchases and sales for each product line position Developed and implemented the Action plan to achieve and increase sales Planned and managed the company’s budget Show less

    • CEO, Bealrus&Ukraine
      • Aug 2004 - Aug 2007

      Responsible for development business in the regions: Belarus and Ukraine; Market analysis, the search of the key partners; Sales strategy for the brands promotion; Credit control; Product presentations, business trainings courses; Negotiate with key customers on the cooperation to achieve the highest efficiency in business;T Trade marketing programs for all channels of sales. Responsible for development business in the regions: Belarus and Ukraine; Market analysis, the search of the key partners; Sales strategy for the brands promotion; Credit control; Product presentations, business trainings courses; Negotiate with key customers on the cooperation to achieve the highest efficiency in business;T Trade marketing programs for all channels of sales.

    • Russian Federation
    • Food and Beverage Manufacturing
    • 1 - 100 Employee
    • Business Coach
      • Sep 2002 - Aug 2004

      Organization and holding business training for Sales representatives and Sales supervisors: "BSS", "PSS","Negotiations", "Time managment" etc; Field trainings with Sales representatives and Sales supervisors, sales managers; Coaching Organization and holding business training for Sales representatives and Sales supervisors: "BSS", "PSS","Negotiations", "Time managment" etc; Field trainings with Sales representatives and Sales supervisors, sales managers; Coaching

Education

  • Roffey Park Insitute, London
    Diploma, Management Innovative Leadership
    2017 - 2018
  • Institute IBA, Minsk.
    Diplom, Project Manager
    2022 - 2022
  • iWENGO, Moscow;
    E-commerce Manager, Diploma
    2018 - 2018
  • TÜV Rheinland Academy,Koln
    Master's Degree, Manager Training Prorgamm
    2014 - 2014
  • Professional Coach ICU
    certificate of coach, Proffesional Coach
    2009 - 2010
  • Belarusian State Economic University
    Master of Business Administration - MBA
    2000 - 2001
  • Belarusian State Economic University
    higher education, Faculty of management; a speciality economist- manager.
    1995 - 2000

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