Marketing Communications Manager

• Oct 2018 - Dec 2019

Marketing Communications Manager

• Nov 2015 - Oct 2018

- Design and implementation of companywide Communication Activities in the field of digital marketing and print media - Development of Content Strategies for Social Media channells - Generate defined KPI's regarding the TMC Homepage - Manage Display Advertising - Launch E-Mail Marketing activities - Media Relations - Event Organisation and Sponsoring - Design and implementation of companywide Communication Activities in the field of digital marketing and print media - Development of Content Strategies for Social Media channells - Generate defined KPI's regarding the TMC Homepage - Manage Display Advertising - Launch E-Mail Marketing activities - Media Relations - Event Organisation and Sponsoring

Physical Therapist

• Jul 2013 - Aug 2015

Marketing Specialist

• Jan 2012 - Jul 2013

- Optimization of Corporate Identity and Corporate Design of FROX communication - Media Relations, drafting press releases - Development of marketing campaigns in online and print media - Organisation of customer and partner events - Optimization of Corporate Identity and Corporate Design of FROX communication - Media Relations, drafting press releases - Development of marketing campaigns in online and print media - Organisation of customer and partner events

Product Manager Accessories

• Jun 2004 - Dec 2006

- Analysis of existing and new markets, potential customers and competitors - Development and implementation of a bag collection with unique key design elements - Lead of communication activities for the range of accessories such as catalogue fotoshootings or press releases - Coordination and briefing of external consultans to reorganize the sourcing for the area far east - Monitoring the production of the sample and series collection in Asia - Analysis of existing and new markets, potential customers and competitors - Development and implementation of a bag collection with unique key design elements - Lead of communication activities for the range of accessories such as catalogue fotoshootings or press releases - Coordination and briefing of external consultans to reorganize the sourcing for the area far east - Monitoring the production of the sample and series collection in Asia

Product Manager ADSL / Project Manager Communications

• Sep 2003 - Jun 2004

- Constant observation and analysis of the market with survey and summary of the relevant market data - Development, coordination and implementation of new service packages - Drafting a business plan for the service "voice over IP" - Project management for a complete redesign of the corporate design guidelines - Concept and elaboration of communication tools like flyer, directmails or company webpage - Production of communication tools including budget responsibility - Constant observation and analysis of the market with survey and summary of the relevant market data - Development, coordination and implementation of new service packages - Drafting a business plan for the service "voice over IP" - Project management for a complete redesign of the corporate design guidelines - Concept and elaboration of communication tools like flyer, directmails or company webpage - Production of communication tools including budget responsibility

Marketing Manager

• Jun 2000 - Dec 2000

- Definition of goal setting for Marketing in close cooperation with the Executive board - Design of various POS materials like display materials, catalogues and posters - Media relations including writing of press releases - Development and implementation of a new fair appearance at the Igedo Body & Beach including new booth design, catering concept and a complete fair organisation - Definition of goal setting for Marketing in close cooperation with the Executive board - Design of various POS materials like display materials, catalogues and posters - Media relations including writing of press releases - Development and implementation of a new fair appearance at the Igedo Body & Beach including new booth design, catering concept and a complete fair organisation

Marketing Project Manager

• Feb 1998 - May 2000

- Project Management of all Promotion Activities relating to the germanwide Mexx Stores - Planning and execution of all fair presentations in Germany - Maintanance of the company webpage - Management of the advertising budget

Trainee

• Jul 1995 - Jan 1998

Trainee programm as expert in wholesale and export trade