Simone Jennings

Creative/Campaign Marketing Manager at SAM Labs
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Contact Information
us****@****om
(386) 825-5501
Location
Atlanta Metropolitan Area

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Credentials

  • Life Skills Coaching
    -
    May, 2009
    - Nov, 2024
  • Digital Marketing
    Shaw Academy World's Largest Live Online #Educator.
  • Social Media Marketing
    SkillPath Seminars

Experience

    • United States
    • Primary and Secondary Education
    • 1 - 100 Employee
    • Creative/Campaign Marketing Manager
      • Apr 2022 - Present

      • Manage marketing campaigns from ideation through implementation phases • Develop and maintain social media, web, print, and event campaign initiatives • Review campaign performance and determine effectiveness using a wide range of analytical skills • Collaborate with cross-disciplinary teams to ensure campaign/objective alignment • Manage marketing campaigns from ideation through implementation phases • Develop and maintain social media, web, print, and event campaign initiatives • Review campaign performance and determine effectiveness using a wide range of analytical skills • Collaborate with cross-disciplinary teams to ensure campaign/objective alignment

    • Small Business Marketing & Brand Consultant
      • 2007 - Present

      • Created branding, online presence and marketing collateral for clients • Mapped out sales funnels for clients small business • Assisted clients in creating business growth plans • Created digital advertising and social media campaigns for brand awareness • Designed and maintained WordPress websites and landing pages • Launched, monitored and edited Facebook ads on behalf of clients • Designed chatbot and lead magnet campaigns to increase leads • Created branding, online presence and marketing collateral for clients • Mapped out sales funnels for clients small business • Assisted clients in creating business growth plans • Created digital advertising and social media campaigns for brand awareness • Designed and maintained WordPress websites and landing pages • Launched, monitored and edited Facebook ads on behalf of clients • Designed chatbot and lead magnet campaigns to increase leads

    • United States
    • E-learning
    • 1 - 100 Employee
    • Digital Learning Experience Designer
      • Jun 2020 - Apr 2022

      • Developed and maintained e-Learning courses • Worked with internal subject matter experts to create and deliver webinars and training sessions • Created videos, graphics, and other digital resources for use in training, customer support, and sales • Developed articles, blogs, and newsletter content to assist audience with implementing best practices while using the Classworks platform • Developed content for workshops delivered both virtually and in-person • Delivered in-person and virtual professional learning sessions • Managed digital media including website maintenance and promotional multi-media Show less

    • United States
    • Financial Services
    • 1 - 100 Employee
    • Marketing Manager
      • Apr 2016 - Mar 2020

      • Managed team of creative designers and marketing strategists • Created and monitored department budget and expenses • Created and implemented brand strategy in preparation for company rebrand • Coordinated sales and marketing initiatives • Created and published marketing and promotional materials • Administered corporate and public communication strategies • Planned and administered events and trade shows • Market surveillance and competitor analysis • Worked to develop and administer the company marketing strategy • Developed advertising and promotional campaigns to support the sales, branding, and communication strategies • Planned and directed public relations programs Show less

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Marketing Coordinator and Graphic Designer
      • Dec 2014 - Apr 2016

      • Assisted in the planning, coordination, layout design and execution of local and national tradeshows • Created booth layouts, backdrops and collateral for special events • Created various print collateral for internal and external communications and promotions • Produced, edited and created promotional videos • Produced and edited internal and external promotional presentations • Assisted in the development and implementation of marketing campaigns • Lead execution of weekly and monthly ad hoc email marketing campaigns • Supported and assisted in a variety of marketing initiatives (program ideation, development, execution and fulfillment) • Daily, weekly and monthly reporting utilizing various analytics platforms • Brainstormed promotional ideas • Wrote content for various programs, including partner marketing • Assisted in auditing and updating content and copy across a variety of channels • Created graphic designs and collateral for company and partner websites As of November 2015 - Assumed Creative Director Responsibilities including, but not limited to: • Conceptualized and directed product and environmental photo shoots • Monitored production schedules • Provided creative direction to contractors and corporate design team • Worked with internal teams to generate strategies for digital marketing campaigns • Worked on design and visuals for rebuild of company website • Created brand guidelines • Managed multiple projects from concept through completion Show less

  • DesignType
    • Lawrenceville, GA
    • Prepress Graphic Designer and Marketing Coordinator
      • Aug 2014 - Dec 2014

      • Created and implemented marketing campaigns • Conducted research relevant to industry • Created imposition and press-ready files • Managed all social media marketing • Designed marketing collateral for company clients • Assisted in re-branding company in preparation for merger • Typeset and recreated documents • Assisted in planning and booth layout of tradeshow events • Created and implemented marketing campaigns • Conducted research relevant to industry • Created imposition and press-ready files • Managed all social media marketing • Designed marketing collateral for company clients • Assisted in re-branding company in preparation for merger • Typeset and recreated documents • Assisted in planning and booth layout of tradeshow events

    • United States
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Director of Marketing and Design & Store Manager
      • Feb 2013 - Aug 2014

      • Coordinated multiple schedules • Planned special events • Designed monthly marketing material • Formulated approach to layout designs and presentations • Developed and executed marketing strategies • Handled all social media marketing • Presented final designs for approval • Made content updates and edits to website • Created scripts for video production and marketing • Created training collateral • Worked within budget and scheduling requirements • Created articles and graphics for newsletter • Updated monthly calendar and catalog • Supervised marketing interns and front desk personnel • Completed basic clerical duties • Followed-up on scheduled appointments • Worked on store displays and merchandising • Scheduled appointments and meetings for staff • Created professional draft emails on behalf of the CEO • Managed the appearance of common areas • Created and implemented Search Engine Optimization campaigns • Maintained and managed confidential records in filing system • Handled incoming and outgoing mail • Created and sent press releases to local media • Conducted interviews with potential employees • Conducted research relevant to projects and/or upcoming events • Reviewed and approved copy material and proofs developed interns Show less

  • Synchronicity
    • Roswell, GA
    • Director of Marketing and Design & Office Manager
      • 2007 - Feb 2013

      • Created invoices, sales reports and purchase orders in QuickBooks • Conducted and coordinated staff meetings • Coordinated staff schedules • Created monthly magazine advertisements and flyers • Presented final designs for approval • Coordinated print production schedules • Developed strategic plans • Developed and executed marketing strategies • Designed & revamped all marketing collateral • Created and initiated marketing plan for company • Handled accounts payable • Created promotional videos for online marketing campaigns Show less

  • Serenity Lakes
    • Lawrenceville, GA
    • Graphic Design Intern
      • Oct 2007 - Jan 2008

      • Designed marketing collateral • Designed and managed monthly magazine advertisements • Developed and managed new marketing strategies • Coordinated all aspects of print production • Designed marketing collateral • Designed and managed monthly magazine advertisements • Developed and managed new marketing strategies • Coordinated all aspects of print production

Education

  • Art Institute of Atlanta
    Associates in Arts, Graphic Design, Graphic Design
    2005 - 2008

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