Simisola Smith

Regional Director (Africa) at Berlin School of Business & Innovation (BSBI)
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Contact Information
us****@****om
(386) 825-5501
Location
Nigeria, NG
Languages
  • English -

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Modupe Owoeye

Simisola is a detailed person, very articulate and ready to give her best in everything she does.

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Experience

    • Germany
    • Higher Education
    • 100 - 200 Employee
    • Regional Director (Africa)
      • Oct 2021 - Present

      • Sustaining and maintaining growth and success in student numbers, agent network expansion and partner collaboration even through some adverse market and recruitment conditions.• Hired and trained competent staff based in strategic parts of Africa.• Expanding, leading, mentoring, managing and training sales teams inparts of East Africa and West Africa to achieve sales goals.• Direct teams on database management of students and agents to facilitate customer relationship management.• Overseeing a team that manages our agent network and partnerships across Africa and expanding market reach to other parts of the region therefore further expanding growth and partner network in more parts of• Leading on marketing information systems (statistics, target market information, competitor analysis etc.) to facilitate strategic decision making for marketing & management purposes in Africa for our campuses In Germany, France and Greece.• Database management of students and agents to facilitate customer relationship management in Africa for our campuses In Germany, France and Greece.• Representing the Berlin School of Business & Innovation at relevant conferences and events and visit overseas agents and clients to promote courses and recruit students across Africa for our campuses In Germany, France and Greece·• Managing the marketing & promotions budget for Africa in order to meet the student targets in the most cost effective manner for our campuses In Germany, France and Greece.• Preparing annual marketing reports for the African market to facilitate strategic decision-making by management for our campuses In Germany, France and Greece. Show less

    • Regional Manager (Africa)
      • Jun 2020 - Oct 2021

      Handling campaigns with appropriate media in order to attract enquiries from prospective students and agents across Africa for the Berlin School of Business & Innovation, Germany.• Formulated effective solutions to maintain market share in the region during German student visa appointment difficulties and Covid-19, there by making us the biggest private business school recruiter of African students to Germany.• Worked with department teams to select, evaluate and approve opportunities for growth in the market that contributed to expanding our campuses to Hamburg, Paris and Athens in 2021.• Managing agent network and partnerships across Africa with a main focus on Nigeria, Ghana & Cameroon and a minor focus on parts of East Africa (mainly Uganda, Kenya and Rwanda) for the Berlin School of Business & Innovation, Germany.• Contributing to marketing information systems (statistics, target market information, competitor analysis etc.) to facilitate strategic decision making for marketing & management purposes in Africa for the Berlin School of Business & Innovation, Germany.• Database management of students and agents to facilitate customer relationship management in Africa for the Berlin School of Business & Innovation, Germany.• Representing the Berlin School of Business & Innovation at relevant conferences and events and visit overseas agents and clients to promote courses and recruit students across Africa for the Berlin School of Business and Innovation, Germany.• Managing the marketing & promotions budget for Africa in order to meet the student targets in the most cost effective manner for the Berlin School of Business and Innovation, Germany.• Preparing annual marketing reports for the African market to facilitate strategic decision-making by management for the Berlin School of Business and Innovation, Germany. Show less

    • Business Development Manager (Africa)
      • Jan 2019 - Jun 2020

    • United Kingdom
    • Higher Education
    • 700 & Above Employee
    • Regional Officer Africa
      • Aug 2018 - Jan 2019

      • Handling campaigns with appropriate media in order to attract enquiries from prospective students and agents across Africa. • Managing partnerships across Africa with a main focus on Nigeria, Ghana & Kenya • Contributing to marketing information systems (statistics, target market information, competitor analysis etc.) to facilitate strategic decision making for marketing & management purposes in Africa. • Database management of students and agents to facilitate customer relationship management in Africa. • Representing Lancaster University at relevant conferences and events to promote courses and recruit students across Africa. • Managing the marketing & promotions budget for Africa in order to meet the student targets in the most cost effective manner. • Preparing annual marketing reports for the African market to facilitate strategic decision-making by management. • Contribution to research into partnership arrangements with institutions in Africa to leverage on Transnational Education opportunities in the region. Show less

    • United Kingdom
    • Higher Education
    • 700 & Above Employee
    • International Officer (Africa)
      • May 2016 - Jun 2018

      • Overseeing a team that handles campaigns with appropriate media in order to attract enquiries from prospective students and agents across Africa. • Managing the agent network and partnerships across Africa. • Lead on marketing information system (statistics, target market info, competitor research etc) to facilitate strategic decision making for marketing & management purposes within Africa • Team direction on database management of students and agents to facilitate customer relationship management. • Representing the institution at relevant conferences and events and visit overseas agents and clients to promote our courses and recruit students. • Managing the marketing & promotions budget in order to meet the student targets in the most cost effective manner. • Preparing annual marketing reports to facilitate strategic decision making by management Show less

    • United Kingdom
    • Research Services
    • 700 & Above Employee
    • International Officer
      • Apr 2015 - May 2016

      • Supporting a team that handles campaigns with appropriate media in order to attract enquiries from prospective students and agents across Africa. • Managing the agent network and partnerships across Nigeria. • Providing support on marketing information system (statistics, target market info, competitor research etc) to facilitate strategic decision making for marketing & management purposes within Nigeria • Team direction on database management of students and agents to facilitate customer relationship management. • Representing the institution at relevant conferences and events and visit overseas agents and clients to promote our courses and recruit students. • Managing the marketing & promotions budget in order to meet the student targets in the most cost effective manner. • Preparing annual marketing reports to facilitate strategic decision making by management. Show less

    • International Development Manager- Africa
      • Dec 2013 - Apr 2015

      • Overseeing a team that handles campaigns with appropriate media in order to attract enquiries from prospective students and agents across Africa.• Managing the agent network and partnerships across Africa.• Lead on marketing information system (statistics, target market info, competitor research etc) to facilitate strategic decision making for marketing & management purposes within Africa• Team direction on database management of students and agents to facilitate customer relationship management.• Representing the institution at relevant conferences and events and visit overseas agents and clients to promote our courses and recruit students.• Managing the marketing & promotions budget in order to meet the student targets in the most cost effective manner. • Preparing annual marketing reports to facilitate strategic decision making by management Show less

    • Marketing Officer (Africa)- Ethames
      • Nov 2012 - Dec 2013

      • Developed and implemented communications campaigns with appropriate media in order to attract enquiries from prospective students and agents.• Developed a reliable and accurate marketing information system (statistics, target market info, competitor research etc) to facilitate strategic decision making for marketing & management purposes.• Developed and maintained a database of student, academic and agent contacts to facilitate customer relationship management & direct mailing to recruit prospective students.• Represented the institution at relevant conferences and events and visit overseas agents and clients to promote our courses and recruit students.• Managed the marketing & promotions budget in order to meet the student targets in the most cost effective manner. • Prepared annual marketing reports to facilitate strategic decision making by management. Show less

    • United Kingdom
    • Research Services
    • 700 & Above Employee
    • Vice President Academic Affairs
      • Jul 2011 - Dec 2012

      • Played a leading role in the development and implementation of the ‘Personal Tutor Charter’ with the aim to improve the pastoral support of students. • Researched and developed a representative structure across five campuses in central London making communication with key stakeholders more effective. • Instigated a structure which dramatically improved representation of LGBT students, disabled students, women and BME students in decision making processes at King’s College London. • Engaged students, senior academics and external organisations, improving overall reputation of King’s College London locally and nationally. • Led on campaigns against cuts to higher education and tuition fee rises, including building relationships with key MPs and coordinating a highly successful petition. • Committee membership on Academic Boards, Award Committees and HR committees with-in King’s College London. Show less

  • POLAF
    • Johannesburg Area, South Africa
    • Public Relations
      • 2012 - 2012

      •Support for marketing activities and assisting in the preparation of overseas visits, events and exhibitions. • Joint responsibility for the content management of web pages and contribution to both written and e-communications. • Data entry, analysis and tracking including the production of regular reports and statistics for specific purposes •Support for marketing activities and assisting in the preparation of overseas visits, events and exhibitions. • Joint responsibility for the content management of web pages and contribution to both written and e-communications. • Data entry, analysis and tracking including the production of regular reports and statistics for specific purposes

Education

  • UCL Institute of Education
    Master of Arts (M.A.), Education, Health Promotion and International Development
    2014 - 2015
  • King's College London
    Bachelor's degree, Biomedical Science
    2008 - 2012

Community

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