Silvia Lucero

Business Development Manager at ALLIANCE ETIQUETTES
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Contact Information
Location
FR
Languages
  • Spanish Native or bilingual proficiency
  • English Native or bilingual proficiency
  • French Native or bilingual proficiency

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Experience

    • France
    • Printing Services
    • 1 - 100 Employee
    • Business Development Manager
      • Feb 2021 - Present

      LUXURY PACKAGING - WORLD LEADER MANUFACTURER OF PURE TIN LABELS- In charge of new international accounts development USA, Europe, LATAM, Emirates, Australia, Israel- Follow-up of international customers development in strong collaboration with the Managing Director, the Design, Technical and Administrative teams,- Developing, supporting and training the international sales representative force (partners/prescribers)- Participate in the export strategy- International negociations- Source of proposals for sales tools- Reporting performance and sales planning- Strategic market watch- Building synergies - Pewter & Ultra Premium Paper labels abroad- Participating in tradeshows

    • Chargée de Mission Commerciale Applic'Etains
      • May 2015 - Feb 2021

      - Promoting and developing bespoke Tin Labels for luxury packaging in different industries and countries, supported by the Design, Production and Quality teams;- Building long term partnerships and developing focused strategies to strength Key Accounts growth in liaison with the General Manager and the Finance Manager; - To assure a reactive and continuous follow-up of big projects, working in strong collaboration with a colleague Commercial Assistant;- Provide timely and effective solutions aligned with clients' needs;- Keep developing new global Key Accounts;- To identify new potential customers and new market opportunities when travelling;- Marketing strategy: following the launching and promotion of new pewter labels techniques with the Sales Manager;- Developing and supporting the international sales representative network force- Organizing around 30 tradeshows/year and exhibiting in part of them

    • France
    • Machinery Manufacturing
    • 1 - 100 Employee
    • Export Sales Executive
      • Jan 2013 - Apr 2015

      MADE TO MESURE AUTOMATED SYSTEMS - Export department, following projects in the 5 continents : quotes, orders, invoices, shippments of customized automated bagging lines and palletizer robots. - Interface between customers and : ¤CEO for new packing line offers ¤After-sales service for spare parts ¤Technicians for commissioning, troubleshooting and maintenance - In charge of the Spanish and English-Speaking markets - The link between CEO, Agents and final customers - Organizing and attending international tradeshows

    • Trade Officer/Responsable d'Etudes au Service Economique, Ambassade de France au Guatemala
      • Mar 2008 - Jul 2012

      BUSINESS INTELLIGENCE / SECTOR STUDIES/STRATEGIC CONTRACTS SUPPORT FOR FRENCH GROUPS - Organizing meetings between the local government authorities in Central America and France Economic Development Regional Board located in Mexico; - Following-up investment projects financed by the development banks in Guatemala, El Salvador, Honduras, Nicaragua, Costa Rica and Belize, for infrastructures and renewable energies mainly; - Following-up the FASEP and COFACE insurance files; - Following-up the NATIXIS bilateral debt schedules between France and Central American countries, - Building relationships with the 5 French Embassies in Guatemala, El Salvador, Honduras, Nicaragua and Costa Rica, French and local companies,The French Business Movement (MEDEF). - Responsible of the VIE (Volonteers For International Experience Program) : promoter and main link in Central America - Accounts and Admin Agent working in line with Bercy (in 2011 and 2012) as an extra work position.

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