Silvia Ferri

B2B Lead generation & Digital Marketing at TFS HOLDING spa
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Contact Information
us****@****om
(386) 825-5501
Location
Milan, Lombardy, Italy, IT
Languages
  • Italiano Native or bilingual proficiency
  • Inglese Full professional proficiency
  • Spagnolo Elementary proficiency

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Andrea Secci

Ho lavorato con Silvia diversi anni fa ma ricordo ancora con piacere la sua professionalità e dedizione ai progetti affidati. La collaborazione e la capacità di ascoltare sono di certo alcuni dei suoi punti di forza. Andrea Secci

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Credentials

  • Delivering an Authentic Elevator Pitch
    LinkedIn
    Mar, 2021
    - Oct, 2024
  • How to Stand Out
    LinkedIn
    Mar, 2021
    - Oct, 2024
  • Complete Confidence in Minutes: Weekly
    LinkedIn
    Dec, 2020
    - Oct, 2024
  • Improve Your Organizational Skills
    LinkedIn
    Dec, 2020
    - Oct, 2024
  • Improving Your Focus
    LinkedIn
    Dec, 2020
    - Oct, 2024
  • Managing To-Do Lists
    LinkedIn
    Dec, 2020
    - Oct, 2024
  • Outlook 2016: Time Management with Calendar and Tasks
    LinkedIn
    Dec, 2020
    - Oct, 2024
  • Time Management Fundamentals
    LinkedIn
    Dec, 2020
    - Oct, 2024
  • Time Management for Busy People
    LinkedIn
    Dec, 2020
    - Oct, 2024
  • Trello Essential Training
    LinkedIn
    Dec, 2020
    - Oct, 2024
  • Creating Your Personal Brand
    LinkedIn
    Nov, 2020
    - Oct, 2024
  • Excel Essential Training (Office 365/Microsoft 365)
    LinkedIn
    Nov, 2020
    - Oct, 2024
  • Excel: PivotTables for Beginners
    LinkedIn
    Nov, 2020
    - Oct, 2024
  • Giving Your Elevator Pitch
    LinkedIn
    Nov, 2020
    - Oct, 2024
  • Interpersonal Communication
    LinkedIn
    Nov, 2020
    - Oct, 2024
  • PowerPoint Essential Training (Office 365/Microsoft 365)
    LinkedIn
    Nov, 2020
    - Oct, 2024
  • Own Your Voice: Improve Presentations and Executive Presence
    LinkedIn
    Oct, 2020
    - Oct, 2024
  • Marketing on LinkedIn: The Sophisticated Marketer's Guide
    LinkedIn
    Jun, 2020
    - Oct, 2024
  • B2B Marketing on LinkedIn
    LinkedIn
    May, 2020
    - Oct, 2024
  • Growing Your Business with LinkedIn Pages
    LinkedIn
    May, 2020
    - Oct, 2024
  • Marketing on LinkedIn
    LinkedIn
    May, 2020
    - Oct, 2024
  • Creating Great First Impressions
    LinkedIn
    Feb, 2020
    - Oct, 2024
  • Selling with Stories, Part 1: What Makes a Great Story?
    LinkedIn
    Feb, 2020
    - Oct, 2024
  • Email and Newsletter Marketing Foundations
    LinkedIn
    Jan, 2020
    - Oct, 2024
  • Problem Solving Techniques
    LinkedIn
    Jan, 2020
    - Oct, 2024
  • Negotiation Skills
    LinkedIn
    Nov, 2019
    - Oct, 2024
  • Google Digital Workshop
    Google
    Oct, 2019
    - Oct, 2024
  • Google Analytics for Beginners
    Google
    Mar, 2020
    - Oct, 2024

Experience

    • Bulgaria
    • Textile Manufacturing
    • 1 - 100 Employee
    • B2B Lead generation & Digital Marketing
      • May 2022 - Present

      * Responsible for Linkedin B2B lead generation; *Coordinating digital communication and marketing activities, such as editorial plan, website and social media; * Responsible for Linkedin B2B lead generation; *Coordinating digital communication and marketing activities, such as editorial plan, website and social media;

    • Italy
    • Retail Luxury Goods and Jewelry
    • 700 & Above Employee
    • Media coordinator
      • Mar 2015 - May 2022

      • Responsible for leading Graphic designers team in the execution of all advertising assets meeting each delivery deadline; • Manager of communication flow between Creative and Retail teams, ensuring advertising strategies are always aligned with business sales goals; • Responsible for daily cross-department alignment between HQ and Asian subsidiaries, in order to guarantee consistency in the advertising global strategy; • Responsible for leading Graphic designers team in the execution of all advertising assets meeting each delivery deadline; • Manager of communication flow between Creative and Retail teams, ensuring advertising strategies are always aligned with business sales goals; • Responsible for daily cross-department alignment between HQ and Asian subsidiaries, in order to guarantee consistency in the advertising global strategy;

    • Media manager assistant
      • Feb 2014 - Dec 2014

      • I was responsible for supervision and approval of advertising layouts for print magazines and outdoor, while coordinating media buying and pre-press agencies; • Weekly monitoring of budgets, in order to make sure that media investments were always aligned with HQ guidelines; • Responsible for weekly cross-department alignment with South Europe teams, in order to share advertising guidelines received from HQ; • I was responsible for supervision and approval of advertising layouts for print magazines and outdoor, while coordinating media buying and pre-press agencies; • Weekly monitoring of budgets, in order to make sure that media investments were always aligned with HQ guidelines; • Responsible for weekly cross-department alignment with South Europe teams, in order to share advertising guidelines received from HQ;

    • United States
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • PR office assistant (Intership)
      • Apr 2013 - Oct 2013

      • Responsible for daily press reviews and magazine archives and periodical report activities; • Mailing list and digital photograph archives management; • Managed daily shipping of samples for worldwide destinations and related documentation; • Responsible for daily press reviews and magazine archives and periodical report activities; • Mailing list and digital photograph archives management; • Managed daily shipping of samples for worldwide destinations and related documentation;

    • Press Office assistant (Internship)
      • Jan 2013 - Apr 2013

      • Supporting press-day organization and PR activities; • Daily contact with Italian and international press to satisfy product loan requests; • Supporting institutional press release writings; • Supporting press-day organization and PR activities; • Daily contact with Italian and international press to satisfy product loan requests; • Supporting institutional press release writings;

    • Retail Sales Assistant
      • Dec 2011 - Mar 2012

      *Customer service and support in visual merchandising. *Achieved every sales target of the quarter *Customer service and support in visual merchandising. *Achieved every sales target of the quarter

Education

  • Marketers
    Marketers PRO
    2023 -
  • London College of Fashion
    Visual Merchandising and Space Management, Fashion Retail
    2012 - 2012
  • EIDOS Communication
    Executive Master in Communication and Fashion Journalism, Communication, Journalism, and Related Programs
    2012 - 2013
  • Tti School Of English
    Upper Intermediate, English
    2011 - 2011
  • Università degli Studi di Ferrara
    Technologist of audio-visual and media communications, Sociology, Marketing, Cinematgraphy, Psycology of cmmunication
    2008 - 2011
  • Istituto Tecnico Commerciale Statale "Vincenzo Monti"
    Degree in Economy and Marketing
    2002 - 2007

Community

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