Sierra Redmond, MSTT
Social Media Strategist | Director of Digital Content Production at she PR- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Empress Varnado
Sierra is a wonderful content creator. She works fast and makes premium content that really showcases her unique voice and style. It was a pleasure working with her!
Colin Bonnicksen
We partnered with East Star Media Inc. with one of our tourism destination clients, and the partnership was one of our better projects we've worked on. The professionalism and efforts to go above and beyond for our client was very much appreciated and was a breath of fresh air compared to some of our past partnerships. The communication and follow through was consistent and the ease of making the partnership work was fantastic. All deliverables were completed in a timely manner, the content was superb and was exactly what we were looking to get out of our partnership. I could not recommend East Star Media Inc. enough to future destinations to work with her. You won't regret it.
Susie Albin-Najera
I had the pleasure of collaborating with Sierra and her company, East Star Media recently for her visit to Los Cabos and found Sierra to be extraordinary talented, professional and an an expert in her field. Not only is she an engaging content creator, she's also a brilliant photographer and video editor. She has a unique ability for storytelling her adventures in an authentic way. I admire her enthusiasm for travel and zest for adventure that she shares with her beautiful family.
Empress Varnado
Sierra is a wonderful content creator. She works fast and makes premium content that really showcases her unique voice and style. It was a pleasure working with her!
Colin Bonnicksen
We partnered with East Star Media Inc. with one of our tourism destination clients, and the partnership was one of our better projects we've worked on. The professionalism and efforts to go above and beyond for our client was very much appreciated and was a breath of fresh air compared to some of our past partnerships. The communication and follow through was consistent and the ease of making the partnership work was fantastic. All deliverables were completed in a timely manner, the content was superb and was exactly what we were looking to get out of our partnership. I could not recommend East Star Media Inc. enough to future destinations to work with her. You won't regret it.
Susie Albin-Najera
I had the pleasure of collaborating with Sierra and her company, East Star Media recently for her visit to Los Cabos and found Sierra to be extraordinary talented, professional and an an expert in her field. Not only is she an engaging content creator, she's also a brilliant photographer and video editor. She has a unique ability for storytelling her adventures in an authentic way. I admire her enthusiasm for travel and zest for adventure that she shares with her beautiful family.
Empress Varnado
Sierra is a wonderful content creator. She works fast and makes premium content that really showcases her unique voice and style. It was a pleasure working with her!
Colin Bonnicksen
We partnered with East Star Media Inc. with one of our tourism destination clients, and the partnership was one of our better projects we've worked on. The professionalism and efforts to go above and beyond for our client was very much appreciated and was a breath of fresh air compared to some of our past partnerships. The communication and follow through was consistent and the ease of making the partnership work was fantastic. All deliverables were completed in a timely manner, the content was superb and was exactly what we were looking to get out of our partnership. I could not recommend East Star Media Inc. enough to future destinations to work with her. You won't regret it.
Susie Albin-Najera
I had the pleasure of collaborating with Sierra and her company, East Star Media recently for her visit to Los Cabos and found Sierra to be extraordinary talented, professional and an an expert in her field. Not only is she an engaging content creator, she's also a brilliant photographer and video editor. She has a unique ability for storytelling her adventures in an authentic way. I admire her enthusiasm for travel and zest for adventure that she shares with her beautiful family.
Empress Varnado
Sierra is a wonderful content creator. She works fast and makes premium content that really showcases her unique voice and style. It was a pleasure working with her!
Colin Bonnicksen
We partnered with East Star Media Inc. with one of our tourism destination clients, and the partnership was one of our better projects we've worked on. The professionalism and efforts to go above and beyond for our client was very much appreciated and was a breath of fresh air compared to some of our past partnerships. The communication and follow through was consistent and the ease of making the partnership work was fantastic. All deliverables were completed in a timely manner, the content was superb and was exactly what we were looking to get out of our partnership. I could not recommend East Star Media Inc. enough to future destinations to work with her. You won't regret it.
Susie Albin-Najera
I had the pleasure of collaborating with Sierra and her company, East Star Media recently for her visit to Los Cabos and found Sierra to be extraordinary talented, professional and an an expert in her field. Not only is she an engaging content creator, she's also a brilliant photographer and video editor. She has a unique ability for storytelling her adventures in an authentic way. I admire her enthusiasm for travel and zest for adventure that she shares with her beautiful family.
0
/5.0 / Based on 0 ratingsFilter reviews by:
Credentials
-
Global Business Professional Certificate China
Fox School of Business at Temple UniversityNov, 2020- Sep, 2024 -
spreadsheet modeling online course
Harvard Business PublishingFeb, 2020- Sep, 2024
Experience
-
she PR
-
United States
-
Public Relations and Communications Services
-
1 - 100 Employee
-
Social Media Strategist | Director of Digital Content Production
-
Oct 2022 - Present
- Production of Digital Content Creation - Creating Client Digital Content Strategies for platforms like TikTok, Instagram, and YouTube - Creating and maintaining social media presence for clients to up level their expertise on all platforms - Production of Digital Content Creation - Creating Client Digital Content Strategies for platforms like TikTok, Instagram, and YouTube - Creating and maintaining social media presence for clients to up level their expertise on all platforms
-
-
-
-
Founder | Principal Digital Marketer
-
Oct 2019 - Present
East Star Media Inc. is a digital media and consultant agency geared toward connecting unique and underserved audiences such as military and minority groups with travel, tourism and hospitality organizations. The company was created and Established in 2019 by Sierra L. Redmond, MSTT who recognized a need and opportunity to combine the use of multimedia and travel + tourism to help bridge the gap. Today, she helps travel, tourism and hospitality companies creatively and efficiently reach unique and underserved audiences while aiding those audiences in finding opportunities within the travel and tourism space. We understand the role that multimedia plays in the success of the tourism industry and that this is an industry that should be accessible to all. Travel and Tourism is what makes the world continue evolve and educates us to be open minded and better citizens of this place called Earth. Because of this, each unique group deserves to be given the tools and information to learn, grow and explore and Businesses can benefit from research that can help them to reach their targeted audiences in an authentic and helpful manner. East Star Media is Black owned, Woman Owned and Military Affiliated. The brand firmly stands on 5 Pillars: • Exploration • Innovation • Education • Philanthropy • Servant Leadership Scope of Work Includes : - Creating Original Digital Content for clients in the Travel and Tourism Space - Creating a digital marketing strategy for travel , tourism and hospitality agencies - Consulting travel brands in their desire to reach underrepresented communities such as military leisure travelers and BIPOC travelers
-
-
-
The Points Guy
-
Online Audio and Video Media
-
1 - 100 Employee
-
Freelance Journalist
-
Oct 2020 - Present
-
-
-
-
Editor in Chief
-
Jun 2017 - Present
My family and I are currently stationed in sunny Miami, Florida and we take every chance we get to soak up the sun, culture, try all the food and travel with our handy dandy Tula baby. I love to immerse myself in different cultures, photograph aesthetically pleasing things and talk about the things and people that matter to me the most…My blog reflects that. I started this blog to not only share pieces of my family’s journey through life but to also be a resource to Army wives, moms and parents who love to be active with small children.
-
-
-
-
Staff Writer & Freelance Journalist
-
Oct 2018 - Sep 2021
At Military Families Magazine, I dedicate myself to writing compelling stories from within the Military community. Among the most popular is my series "Serving After Service" where I report and interview based on the lives of Veterans who have continued above and beyond their call of duty. These veterans actively contribute to their communities through extraordinary acts of public service. I also write on topics of Military travel and lifestyle content. At Military Families Magazine, I dedicate myself to writing compelling stories from within the Military community. Among the most popular is my series "Serving After Service" where I report and interview based on the lives of Veterans who have continued above and beyond their call of duty. These veterans actively contribute to their communities through extraordinary acts of public service. I also write on topics of Military travel and lifestyle content.
-
-
-
Military Crashpad
-
United States
-
Hospitality
-
1 - 100 Employee
-
Contract Travel Writer
-
Mar 2018 - Oct 2020
Lead Freelance Contracted Writer of Travel Guides and How to Articles for both Military Crashpad and the new Veterans Crashpad Travel Services Lead Freelance Contracted Writer of Travel Guides and How to Articles for both Military Crashpad and the new Veterans Crashpad Travel Services
-
-
-
Veterans Florida
-
United States
-
Individual and Family Services
-
1 - 100 Employee
-
freelance digital content creator
-
Mar 2019 - Jan 2020
Digital Content Creation for Veterans Florida's Spouse Perspective Publication Digital Content Creation for Veterans Florida's Spouse Perspective Publication
-
-
-
-
Campaign Publicist
-
Oct 2018 - Oct 2019
Since early 2018, I have served as a personal publicist for Marche Johnson. In October of 2018, I took on the role as Campaign Publicist at Marche Johnson for District 3 City Council Montgomery, Alabama. In this role, I write and edit news releases , reach out to networks for press opportunities and write/edit newsletters and campaign speeches. Since early 2018, I have served as a personal publicist for Marche Johnson. In October of 2018, I took on the role as Campaign Publicist at Marche Johnson for District 3 City Council Montgomery, Alabama. In this role, I write and edit news releases , reach out to networks for press opportunities and write/edit newsletters and campaign speeches.
-
-
Education
-
Temple University
Master of Science - MS, Travel and Tourism -
Drury University
Bachelors of General Studies, Mass Communication/Media Studies -
Drury University
Associate of Science - AS, Mass Communication/Media Studies -
Brenau University
Mass Communication/ Broadcast Tv and Radio