Experience

Luminize Marketing

• United States
• Advertising Services
• 1 - 100 Employee

• Chief Executive Officer

  • 2011 - Present

  Luminize is an Amazon Agency that helps global brands grow revenue and profit through optimization, protection, and new customer acquisition. We are data obsessed, leveraging Amazon shopper behavior and advertising data to find unique growth opportunities and to give brands a competitive edge. Our expertise is grounded in 35 years of B&M retail experience and 12 years of managing and growing our own Amazon Seller and Vendor Central Accounts. We provide comprehensive solutions in brand strategy and advertising management for both Vendor and Seller Central Accounts, leveraging our deep understanding of Amazon’s search algorithm, advertising platforms, and the customer journey to increase revenue. We enhance brands’ Amazon presence through optimization of written, visual & UGC (User Generated Content), MAP enforcement, and by eliminating non-compliant resellers. Learn more at https://luminizemarketing.com



Krisp Beverages + Natural Foods

• United States
• Food and Beverage Services

• Head Of Business Development

  • 2007 - Present

  Co-Owner & Head of Business DevelopmentSelected Achievements:✔︎ Expanded the brand physical store footprint and launched & managed the eCommerce business✔︎ Doubled revenue through brand expansion into craft food and beverage verticals Co-Owner & Head of Business DevelopmentSelected Achievements:✔︎ Expanded the brand physical store footprint and launched & managed the eCommerce business✔︎ Doubled revenue through brand expansion into craft food and beverage verticals