Si Ling Yee
Integrated Media Intern at OMD APAC- Claim this Profile
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Bio
Credentials
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Meta Certified Digital Marketing Associate
MetaMay, 2022- Sep, 2024
Experience
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OMD APAC
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Singapore
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Advertising Services
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100 - 200 Employee
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Integrated Media Intern
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Jan 2022 - Present
Media Planning for consumer brands with Integrated Media Platforms. Media Planning for consumer brands with Integrated Media Platforms.
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Events Director / Founder
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Mar 2013 - Present
Business Development • Seeking partnerships and collaborations with various wedding vendors • Planning, Conceptualizing & Execution of wedding fairs & workshops • Writing proposals & Agreements on possible collaborations Marketing & Sales Management • Website development, compiling materials for website and updating • Social Media Marketing and working with agency on digital media solutions. • Conceptualizing Marketing Collaterals and price packages • Constantly brainstorming promotions and seeking creative marketing ideas especially in this creative and artistic industry • Admin works including replying to sales enquiries, drafting of agreement/quotation to clients Operations Management • Plan and schedule Live Music Entertainment and Bands for Bistro Bars/Pubs • Onsite Event Coordinator • Liaison with Sound vendors on logistics and set up. Finance • Book keeping on company’s accounts • Working with professional accountants/auditors on yearly Profit & Loss, Balance sheet for the company • Finance Controller for events and projects • Billing/Sales Invoicing • Preparation of Payroll/Staff Claims Talent Management: • Actively looking out for new, up and coming talents to recruit • Manage their welfare onsite during events • updating the Talent's portfolio Show less
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Wedding Planner / Associate Founder
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Jan 2016 - Present
Business Development • Seeking partnerships and collaborations with various wedding vendors • Planning, Conceptualizing & Execution of wedding fairs & workshops • Writing proposals & Agreements on possible collaborations Marketing & Sales Management • Website development, compiling materials for website and updating • Social Media Marketing • Conceptualizing Marketing Collaterals and price packages • Constantly brainstorming promotions and seeking creative marketing ideas especially in this creative and artistic industry • Admin works including replying to sales enquiries, drafting of agreement/quotation to clients • Sales meetings and presentations Operations Management • Planning of Wedding timeline • Onsite Wedding Coordinator • Wedding venue site recce, measurements • Execute Wedding Rehearsals • Briefings to Vendors and Client’s helpers and families Show less
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Freelance
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Egypt
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Human Resources
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1 - 100 Employee
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Singer
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2011 - Present
Singing Performances for Weddings, Events and Bistro Bars. Backing Vocalists for recorded music and live concerts. Singing Performances for Weddings, Events and Bistro Bars. Backing Vocalists for recorded music and live concerts.
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Focus Event Solutions Pte Ltd
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Events Services
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Sales Operations Manager
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Jul 2021 - Oct 2021
Manage a team of Operations Executives in daily deployment of Telco Roadshows and Events around Singapore to ensure sales target are met and exploring new revolutional strategies and markets. Within my 3 months, I've led the team to explore new channels, achieve and exceed given target by client. Manage a team of Operations Executives in daily deployment of Telco Roadshows and Events around Singapore to ensure sales target are met and exploring new revolutional strategies and markets. Within my 3 months, I've led the team to explore new channels, achieve and exceed given target by client.
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Store Operations Manager
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Nov 2010 - Oct 2011
Strategic Business Planning and Managing the daily operations, merchandising, logistics and staff for the Retail Fashion Store founded by renowned local artiste JJ Lin. Strategic Business Planning • Execute Instructions given by Chief Officer/Founder (JJ Lin) Operations Management • Responsible for overall business and operations of SMUDGEstore and online webstore to meet company’s targets and policies. • Co-ordinate with marketing agents on new orders, including verification of stock shipment from suppliers • Ensure proper inventory management Marketing & Sales Management • Liaise with appointed marketing agency on marketing initiatives, sales campaigns and branding strategy. • Establish sales goals and devise sales forecast. • Achieve a balanced revenue and expenditure position for SMUDGEstore for the financial year. • Ensure that highest retail standard is achieved consistently at SMUDGEstore. Media Relations & Promotions Management • Maintain close relationship with relevant media parties in the region to ensure strong coverage of SMG’s new products and events news. • To be creative and Reasons propose new ideas and ways to enhance brand awareness and image. HR & Personnel Management • Responsible for personnel management, including conducting interviews of potential staff, appraisal and performance reviews. • Develop HR policies/procedures and staff handbook. • Manage and motivate sales team to increase sales and ensure that SMUDGEstore is adequately staffed for efficient operation at all times. • Identifying and resolving urgent staff issues. Overseas Business Relationship Management • Work closely with overseas partners to ensure consistent alignment with SMUDGEstore concept and philosophy Show less
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Finance Admin / Business Development Manager
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Dec 2009 - Nov 2010
GRID MMS is a Multi Media & New Media Studio. As a Managing Agent of *SCAPE Co. Ltd (a non-profit organization for Youth Development under MCYS), I effectively organised and plan joint government events related development of Youths. Actively seeking business opportunities with different government bodies in terms of media production, events relating to Cyber Wellness & Cyber Excellence. I'm also wearing the hat of an Assistant Finance Manager ensuring healthy financial growth within the company. Business Development • Looking into possible collaboration with business partners • Planning, Conceptualizing & Execution of events • Seeking sponsorship & funding for projects • Writing proposals & Agreements on projects Event Coordinator • Planning, Conceptualizing & Executing events • Liaising with vendors and partners on logistics requirements • Organizing manpower require for event • Preparation of timeline, cue sheet, emcee script for event • Drafting invitation letters to GOH and VIPs Marketing • Draft out contents for website, presentation slides and marketing collaterals for each individual events • Distribution of marketing collaterals • Viral Marketing & Advertising through social media • Maintaining websites developed for various projects, liaising with vendor on changes and updates Finance • Book keeping on company’s accounts • Working with professional accountants/auditors on yearly Profit & Loss, Balance sheet for the company • Finance Controller for events and projects • Preparation of Payroll/Staff Claims • Billing/ Sales Invoicing • Debt Collection Show less
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Dun & Bradstreet Singapore
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Singapore
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Information Services
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1 - 100 Employee
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Sales Manager
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Sep 2009 - Dec 2009
Duties: • Cold calling new prospects • Handle accounts management and maintain good relationship with existing clients • Drafting of agreement/quotation to clients • Running data counts base on clients requirements • Liaising with vendor on purchasing of database records and financial reports • Processing and delivery of data and reports upon purchase • Manage error data records, queries and requests from clients • Follow up services to clients Duties: • Cold calling new prospects • Handle accounts management and maintain good relationship with existing clients • Drafting of agreement/quotation to clients • Running data counts base on clients requirements • Liaising with vendor on purchasing of database records and financial reports • Processing and delivery of data and reports upon purchase • Manage error data records, queries and requests from clients • Follow up services to clients
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Sales Executive
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Nov 2004 - Sep 2009
I had my internship with IT Works Interactive and assisted in Web design and development. After graduation I applied for a Job and landed in the position of a Sales Executive. However, I was asked to take on Finance and Administration role as the department is shorthanded. Sales Executive • Handling & Processing Customers’ Orders • Handle accounts management and maintain good relationship with existing clients • Formulations of quotations Finance Administration • Monitor and follow up on collection of outstanding debts • Finance, Human Resource & Administrative work • Preparation of Payroll/Staff Claims • Prepare monthly expenses report • Billing/ Sales Invoicing • Registration of Domain Names • Liaising/Negotiating with domain suppliers • Book Keeping Show less
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Education
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2001 - 2004
Singapore Polytechnic
Diploma, Business Administration, Marketing
Community
