Shyam GT

Head Of Sales and Operations- ZINNIA at Zen Linen International Pvt Ltd
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Contact Information
us****@****om
(386) 825-5501
Location
Chennai, Tamil Nadu, India, IN
Languages
  • English Professional working proficiency
  • Malayalam Native or bilingual proficiency
  • Hindi Limited working proficiency
  • Tamil Limited working proficiency

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Premanand Rangarajan

diligent lieutenant and very innovative Sales strategist

Sridharan Srinivasan

Mr Shyam, nice gentleman.. a youngster who is genuine... Reliable... Looking forward to bounce up as a successful professional and can establish a sensible success rate on the task assigned to him... My best wishes to him to hear great sucessful performance 👍💯👍

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Credentials

  • The Complete Digital Marketing Course
    Udemy
    Aug, 2020
    - Nov, 2024

Experience

    • India
    • Textile Manufacturing
    • 1 - 100 Employee
    • Head Of Sales and Operations- ZINNIA
      • Jan 2021 - Present

      ●Transformed forecasting accuracy from 58% to a robust 92%, employing historical data, market trends, and rigorous inventory analysis to ensure optimized inventory management. ●Led, mentored, and guided a team of 20 Sales Executives, resulting in a remarkable 10-fold revenue surge, elevating annual revenue from INR 1 Crore to 10 Crores within just 2 years. ●Pioneered innovative strategies for supply chain and demand analysis, resulting in streamlined operations and enhanced sales performance for 20 domestic distributors. ●Strategically diversified the product portfolio by introducing 25 new products, substantially enhancing brand visibility and driving considerable revenue growth. ●Innovatively spearheaded captivating social media designs and campaigns, igniting brand traction and forging deeper customer engagement. ●Orchestrated over 20 successful promotional campaigns, yielding a notable INR 1 Crore in additional revenue, effectively boosting market presence and profitability. ●Meticulously managed a 5000 Sqft warehouse, overseeing intricate bookkeeping procedures and guaranteeing uninterrupted domestic market supply. ●Elevated transportation services through skillful negotiation with providers, resulting in reduced transit times and lowered costs, enhancing overall logistical efficiency. Achievements: ●Revenue Expansion: Achieved an exceptional 10-fold increase in revenue within 2 years, from INR 1 Crore to 10 Crores, through effective team leadership and strategic initiatives. ●Forecasting Enhancement: Amplified forecasting accuracy from 58% to a robust 92%, optimizing inventory management and operational planning. ●Strategic Product Introductions: Successfully introduced 25 new products, driving brand visibility and boosting revenue streams. ●Promotional Campaign Success: Spearheaded over 20 successful promotional campaigns, generating an impressive INR 1 Crore in additional revenue Show less

    • India
    • Food and Beverage Manufacturing
    • Head of Sales and Marketing
      • Jan 2019 - Dec 2020

      ●Successfully led and motivated a dynamic team of 30 Sales and Operations executives, spearheading efforts that culminated in an impressive annual revenue of INR 6 Crores. ●Nurtured and fortified client relationships, cultivating an atmosphere of trust and collaboration that facilitated the execution of strategic marketing initiatives. ●Pioneered the implementation of innovative Minimum Order Plans, strategically fostering customer loyalty and contributing significantly to sustainable business expansion. ●Spearheaded strategic marketing campaigns and actively participated in 4 major food festivals, strategically amplifying market presence and generating a substantial INR 20 Lakhs in revenue. ●Demonstrated exceptional organizational acumen by overseeing brand representation across various platforms including social media, customer relations, and distributor networks. ●Leveraged keen market insights to tailor marketing strategies, thereby capturing a notable share of the market and achieving exceptional revenue growth. ●Collaborated cross-functionally to align sales and operations, enhancing efficiency, streamlining processes, and optimizing customer satisfaction. ●Effectively analyzed market trends and customer preferences, informing product development and enhancing the company's competitive advantage. ●Leveraged data-driven insights to optimize sales strategies, resulting in consistent revenue growth and business expansion. Achievements: ●Impressive Revenue Generation: Led a team that achieved an annual revenue of INR 6 Crores, showcasing exceptional sales and leadership skills. ●Strategic Campaign Success: Garnered INR 20 Lakhs in revenue by executing impactful marketing campaigns and participating in key food festivals. ●Customer Loyalty Champion: Innovated Minimum Order Plans that effectively nurtured customer loyalty and contributed to sustained growth. Show less

    • India
    • Food Production
    • 1 - 100 Employee
    • Head of Sales and Marketing
      • Jan 2017 - Dec 2018

      ●Orchestrated and led a high-performing team of 15 field sales managers, providing coaching, performance evaluation, and strategic oversight in alignment with management directives. ●Pioneered sales development initiatives, exceeding expectations by achieving an impressive target of 3 Crores within a span of 2 years. ●Introduced a leadership-driven approach for a team of 15 Sales Associates, resulting in a remarkable 25% enhancement in customer service and a notable 20% surge in sales. ●Skillfully managed the company's public relations efforts, securing prominent coverage in print media, notably highlighted in YourStory. ●Demonstrated negotiation finesse with external suppliers and vendors, ensuring optimal service delivery and cultivating enduring relationships that bolstered operational efficiency. ●Played a pivotal role in customer relationship management by skillfully recommending product and service enhancements, leading to improved customer satisfaction. ●Innovatively expanded the product portfolio by introducing 6 new products to the market, informed by meticulous market research and in-depth analysis. ●Spearheaded the strategic planning, meticulous organization, and flawless execution of 11 impactful events, effectively showcasing our products, attracting a substantial clientele, and significantly augmenting the firm's reputation and revenue. Achievements: ●Exceeded Revenue Targets: Surpassed sales expectations by achieving a remarkable 3 Crore target within just 2 years. ●Customer Service Enhancement: Led a 25% improvement in customer service and a substantial 20% increase in sales through innovative leadership strategies. ●Media Recognition: Garnered significant media coverage, including a feature in YourStory, amplifying brand visibility and industry influence. ●Product Diversification: Successfully introduced 6 new products to the market, informed by comprehensive market research. Show less

    • India
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Sales Marketing Manager
      • Jan 2014 - May 2016

      ●Spearheaded a dynamic team of 10 professionals, instrumental in contributing to 10% of the company's total revenue during the tenure. ●Formulated and executed comprehensive business strategies, demonstrating a keen aptitude for market analysis and identification of emerging opportunities.●Orchestrated tailored sales training programs that significantly elevated team performance, driving the achievement of ambitious targets. ●Pioneered innovative Social Media Campaigns to engage with prestigious institutions such as IITs/IIMs, fostering stronger connections with students and educational researchers. These campaigns not only promoted the brand but also facilitated a deeper understanding of challenges and prospects related to Institutional ERP implementation.Achievements:●Revenue Growth: Contributed to 10% of company's revenue by leading a high-performing sales team.●Strategic Lead Generation: Leveraged LinkedIn to source and nurture 100+ valuable leads for the sales pipeline.●Market Penetration: Successfully sold and implemented Uzity in 10 Indian universities, generating 2 Crores in revenue.●Thought Leadership: Featured on YourStory for insightful discussions with Edtech experts and specialists. Show less

    • Senior Marketing Executive
      • Jan 2012 - Dec 2013

      ●Active participant in prominent international and national events, leveraging networking opportunities to generate leads and expand the client base.●Galvanized lead generation efforts by harnessing the power of LinkedIn, resulting in the acquisition of over 100 high-quality leads for the sales pipeline.●Key driver behind the successful sale and deployment of Uzity, a Learning Management Software, across 10 esteemed universities in India, generating a remarkable revenue of 2 Crores.●Analyzed, interpreted, and integrated new business requirements to enrich the functionality of Uzity 2.0, augmenting user experience and market appeal.●Recognized in YourStory, a prominent digital platform for business insights, for engaging in enlightening conversations with Edtech experts and specialists, further enhancing the company's reputation and industry influence. Show less

    • India
    • Oil and Gas
    • 300 - 400 Employee
    • Intern
      • Jun 2011 - Aug 2011

      ● Conducted a comprehensive research project titled "Survey of MRPL Outlets and Promotion of Branded Petrol" with the objective of enhancing customer perception and satisfaction of MRPL outlets, while elevating the brand image of MRPL. ● Engaged in primary research, surveying over 100 customers to gain insights into their perceptions of MRPL outlets' quality and identify avenues for enhancing customer satisfaction. ● Successfully communicated the unique value proposition of branded petrol, highlighting its benefits over regular petrol through targeted trade promotion activities at MRPL outlets. ● Analyzed the existing distribution channel and identified a cost-effective alternative, optimizing the delivery of branded petrol to customers. ● Conducted an in-depth study of competitors' promotional strategies, extracting valuable insights to inform MRPL's branding and marketing initiatives. ● Employed demographic analysis to discern purchasing patterns of customers for branded petrol, enabling targeted marketing strategies. Show less

Education

  • Kannur University
    MBA, Marketing
    2009 - 2011
  • Kannur University
    Bcom, Nehru Arts and Science College, Kanhangad, Business/Commerce, General
    2006 - 2009

Community

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