Shweta Retharekar

Marketing Manager at Governance Professionals of Canada (GPC)
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Contact Information
us****@****om
(386) 825-5501
Location
Toronto, Ontario, Canada, CA
Languages
  • English Native or bilingual proficiency
  • Hindi Native or bilingual proficiency
  • Marathi Native or bilingual proficiency

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Bio

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5.0

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LinkedIn User

My experience working with Shweta has been brief but very memorable. I was transitioning internally at Perfect Relations and was tasked to bring Shweta up to steam with client deliverables. Although she was relatively new with the organization then, she did an amazing job grasping every little detail of the handover. She is self-driven, analytical, and an extremely quick learner. She's naturally inquisitive and will go above and beyond to ensure that she is well informed - an essential trait for success in any field. I can confidently recommend Shweta knowing that she'll do a great job! Best wishes.

Arpit Shah

Shweta is an extremely passionate person when it comes to work. She is quick learner and goal-oriented. Writing just comes so easy to her and it reflects perfect blend of maturity and understanding of the subject. Never the one to shy away from work or even take up extra when required, I have seen her working at all hours to do her work the justice it deserves. Moreover, she has a knack to follow deadlines and her chirpy and fun-loving nature makes her one of the best people to hang around. Having seen her work, I absolutely think she has a long way to go.

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Credentials

  • Google Ads - Measurement Certification
    Google
    Nov, 2022
    - Nov, 2024
  • Google Ads Search Certification
    Google
    Nov, 2022
    - Nov, 2024
  • Google Ads Video Certification
    Google
    Nov, 2022
    - Nov, 2024
  • Google Ads Display Certification
    Google
    Nov, 2022
    - Nov, 2024
  • Shopping ads Certification
    Google
    Nov, 2022
    - Nov, 2024
  • Content Marketing Certified
    HubSpot
    Mar, 2021
    - Nov, 2024

Experience

    • Canada
    • Non-profit Organizations
    • 1 - 100 Employee
    • Marketing Manager
      • Mar 2023 - Present

    • India
    • Advertising Services
    • 1 - 100 Employee
    • Digital & Content Lead
      • Jun 2021 - Dec 2021

      •Developed short and long form communication plans and materials for a B2B app •Prepared monthly content calendars in sync with regular and ad hoc tasks to achieve the client's objective •Mentored junior content writers to train and grow •Developed short and long form communication plans and materials for a B2B app •Prepared monthly content calendars in sync with regular and ad hoc tasks to achieve the client's objective •Mentored junior content writers to train and grow

    • India
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Account Manager - Content & Client Servicing
      • Jan 2020 - Feb 2021

      •Crafted long-form content, drafted media pitches and assisted in conducting in-person corporate events for a large conglomerate spread across seven businesses •Prepared and presented detailed quarterly and annual presentation decks to the stakeholders, showcasing planned v/s achieved targets •Worked with the top management on classified M&A projects (external and internal communications) •Crafted long-form content, drafted media pitches and assisted in conducting in-person corporate events for a large conglomerate spread across seven businesses •Prepared and presented detailed quarterly and annual presentation decks to the stakeholders, showcasing planned v/s achieved targets •Worked with the top management on classified M&A projects (external and internal communications)

    • United Kingdom
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Brand, Marketing and Communications - Forensic & Integrity Services
      • Jul 2016 - Sep 2018

      •Responsible for content generation, planning and executing marketing campaigns, PR initiatives and social media promotion for the Forensic business •Drafted more than 100 pieces of long-form content for 11 spokespeople in the Forensic business •Prepared and presented monthly, quarterly and annual marketing, PR and digital reports to the internal stakeholders •Responsible for content generation, planning and executing marketing campaigns, PR initiatives and social media promotion for the Forensic business •Drafted more than 100 pieces of long-form content for 11 spokespeople in the Forensic business •Prepared and presented monthly, quarterly and annual marketing, PR and digital reports to the internal stakeholders

    • India
    • Public Relations and Communications Services
    • 200 - 300 Employee
    • Image Executive - Corporate & Finance
      • Feb 2015 - Jul 2016

      •Handled a healthy mix of aviation, finance and consulting clients •Responsible for drafting communication materials including opinion articles, press releases and concept notes •Responsible for idea generation for different portfolios of businesses •Positioned stakeholders as industry experts/thought leaders on trending topics •Actively involved in organizing and handling press conferences and events •Handled a healthy mix of aviation, finance and consulting clients •Responsible for drafting communication materials including opinion articles, press releases and concept notes •Responsible for idea generation for different portfolios of businesses •Positioned stakeholders as industry experts/thought leaders on trending topics •Actively involved in organizing and handling press conferences and events

  • CB World Entertainment
    • Mumbai, Maharashtra, India
    • Marketing Communications
      • Jan 2014 - Dec 2014

    • United States
    • Advertising Services
    • 100 - 200 Employee
    • Account Coordinator
      • May 2013 - Dec 2013

Education

  • Mumbai University
    Master of Management Studies, Marketing
    2011 - 2013
  • Pillai's College of Arts, Commerce and Science - Navi Mumbai
    Bachelor of Management Studies, Marketing
    2008 - 2011

Community

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