Shuyu Yan

咨询顾问 at 深圳市蓝凌软件股份有限公司
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Contact Information
us****@****om
(386) 825-5501
Location
Brookline, Massachusetts, United States, US

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Xinyue (Cynthia) Cao

I had the pleasure of studying with Shuyu at Boston University, collaborating on several project teams. She is patient and hard-working. I was particularly impressed by her ability to listen and understand others' opinion.

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Experience

    • China
    • Software Development
    • 1 - 100 Employee
    • 咨询顾问
      • May 2020 - Present

    • United States
    • Financial Services
    • 700 & Above Employee
    • Student Consultant
      • Mar 2019 - May 2019

      ● Aimed to increase customer interaction rate by giving actionable upgrade plan to the mobile application. ● Conducted research of private student loan market through database and internet to understand current industry and market situation. ● Profiled user portraits and summarized market blind spots by 150+ surveys on students’ financial habits. ● Benchmarked existing virtual assistant in the market to define competitive advantages for client. ● Aimed to increase customer interaction rate by giving actionable upgrade plan to the mobile application. ● Conducted research of private student loan market through database and internet to understand current industry and market situation. ● Profiled user portraits and summarized market blind spots by 150+ surveys on students’ financial habits. ● Benchmarked existing virtual assistant in the market to define competitive advantages for client.

    • United States
    • Software Development
    • 1 - 100 Employee
    • Student Consultant
      • Apr 2019 - Apr 2019

      ● Identified pain points of rights management and avails management in Movie industry. ● Reached out to 50+ most matched industry experts based on their business focus, such as production, distribution and sale. ● Conducted 6 interviews with industry experts and identified pain points to bullet points. ● Designed slides to present deliverables of research results, pain points and recommendations to client. ● Identified pain points of rights management and avails management in Movie industry. ● Reached out to 50+ most matched industry experts based on their business focus, such as production, distribution and sale. ● Conducted 6 interviews with industry experts and identified pain points to bullet points. ● Designed slides to present deliverables of research results, pain points and recommendations to client.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Student Consultant
      • Jan 2019 - Mar 2019

      ●Participated in a public pharmaceutical company’s acquisition planning project for eye specialized hospitals. ●Selected prioritized cities and acquisition hospitals by analyzing data of per capita income, urbanization rate, and medical insurance policies through official database, expert interviews and modeling. ●Quantified and qualified the number and level of hospitals in 20 provinces in China, and mapped data into interactive dashboard using software tools. ●Made 800+ cold calls directly to hospitals to gather latest information on pricing, patients’ profile, outpatient and surgery amount to calculate and determine the business scale. ●Utilized Excel to build financial models to predict profit margins and future earnings on potential acquisitions, and presented concise information on deliverable slides. Show less

  • LimeRed Teahouse
    • Greater Boston Area
    • Student Consultant
      • Oct 2018 - Dec 2018

      ● Analyzed the company's market situation and proposed feasible proposals to improve operation efficiency and brand awareness. ● Conducted 10+ hours field trip to record passenger flow, per customer transaction and cycle time. ● Drew and examined flow diagram to identify bottle neck in the process. ● Conducted cost-benefit analysis to support recommendation on increase investment in marketing and advertising. ● Analyzed the company's market situation and proposed feasible proposals to improve operation efficiency and brand awareness. ● Conducted 10+ hours field trip to record passenger flow, per customer transaction and cycle time. ● Drew and examined flow diagram to identify bottle neck in the process. ● Conducted cost-benefit analysis to support recommendation on increase investment in marketing and advertising.

    • China
    • Business Consulting and Services
    • 100 - 200 Employee
    • Research Assistant
      • Jun 2018 - Aug 2018

      ● Assisted the consulting team for due diligence projects by conducting researches, documenting interviews, and collecting and analyzing data; project industries including E-commerce, Real Estate, and Fast food. ● Created interactive map to show the business density and geographical layout of industry competitors. ● Interviewed 50+ E-commerce industry consumers and summarized their consumption patterns and motivations for client presentation and deliverables. ● Participated in ~50 niche expert interviews and formed notes into industry insight reports. ● Analyzed the travel notes and comments on three websites for past 10 years; conducted tables and charts to show thefindings by Excel. Show less

    • China
    • Business Consulting and Services
    • 100 - 200 Employee
    • Consulting Assistant
      • Jun 2017 - Aug 2017

      ● Participated in a public pharmaceutical company’s acquisition planning project for eye specialized hospitals. ● Selected prioritized cities and acquisition hospitals by analyzing data of per capita income, urbanization rate, and medical insurance policies through official database, expert interviews and modeling. ● Quantified and qualified the number and level of hospitals in 20 provinces in China, and mapped data into interactive dashboard using software tools. ● Made 800+ cold calls directly to hospitals to gather latest information on pricing, patients’ profile, outpatient and surgery amount to calculate and determine the business scale. ● Utilized Excel to build financial models to predict profit margins and future earnings on potential acquisitions, and presented concise information on deliverable slides. Show less

  • Guhua Garden Hotel
    • Shanghai City, China
    • Front Office Assistant
      • Jun 2016 - Jul 2016

      ● Collaborated with F&B and Housekeeping department to hold several large banquets and conferences with the scale of 100 to 200 people. ● Consulted customers’ concerns and difficulties by giving specific advices and maximized guest satisfaction. ● Maintained daily Front Office operations with Front Office Manager. ● Collaborated with F&B and Housekeeping department to hold several large banquets and conferences with the scale of 100 to 200 people. ● Consulted customers’ concerns and difficulties by giving specific advices and maximized guest satisfaction. ● Maintained daily Front Office operations with Front Office Manager.

  • Youwin Education
    • Rest of Henan, China
    • Marketing Intern
      • May 2015 - Aug 2015

      ● Gained 10% increase in customers in one month by cooperating with 2 organizations to do bundling and promotion. ● Launched publicity events such as set rest stations during large examination period to boost brand awareness and attracted inquiries 20 per day during events period. ● Customized market research methods by using different strategies towards targeted groups. ● Gained 10% increase in customers in one month by cooperating with 2 organizations to do bundling and promotion. ● Launched publicity events such as set rest stations during large examination period to boost brand awareness and attracted inquiries 20 per day during events period. ● Customized market research methods by using different strategies towards targeted groups.

Education

  • Boston University
    Master's degree, Management Studies
    2018 - 2019
  • Binghamton University
    Bachelor's degree, Financal Economics
    2014 - 2018

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