Akshay Shukla

Communications Executive at Academy of Management Studies (AMS)
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Contact Information
us****@****om
(386) 825-5501
Location
IN
Languages
  • English Native or bilingual proficiency
  • Hindi Native or bilingual proficiency

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Credentials

  • The Fundamentals of Digital Marketing
    Google
    Mar, 2023
    - Nov, 2024
  • Building Resilience
    LinkedIn
    Dec, 2022
    - Nov, 2024

Experience

  • Academy of Management Studies (AMS)
    • India
    • Research
    • 1 - 100 Employee
    • Communications Executive
      • Jul 2022 - Present

      • Member of Proposal Development Unit • Responsible for creating technical proposals for tenders of region specific/PAN India research studies • Diverse experience in domains of Child Protection, Women Empowerment, Education, Livelihood Improvement, Skill Development, Health & Hygiene & Watershed Management • Undertaken submissions for tenders floated by various Ministries/Government Bodies and International Bodies (UNICEF, Sesame Workshop, British Asian Trust and The World Bank Group) Show less

  • Potterzwheel - A Home Decor & Renovation Company
    • Gurugram, Haryana, India
    • Head - Marketing & Design
      • Sep 2017 - Jun 2022

      • One of three core members offering End-to-End Home Renovation services under Do-it-Yourself model • Successfully delivered renovation projects in townships under EMAAR, DLF, Sobha & Godrej Properties • Key Responsibilities: - Lead Generation - Business Alliances - Project Management - 2D & 3D Designs & Layouts - Client Meetups - Business Collateral • One of three core members offering End-to-End Home Renovation services under Do-it-Yourself model • Successfully delivered renovation projects in townships under EMAAR, DLF, Sobha & Godrej Properties • Key Responsibilities: - Lead Generation - Business Alliances - Project Management - 2D & 3D Designs & Layouts - Client Meetups - Business Collateral

  • Naveli - A Fashion Label under Uflex Limited
    • New Delhi, India
    • Marketing Executive (One Year Contract)
      • Jul 2016 - Jul 2017

      • Solely assisted Marketing Head in all Business activities • Responsibilities - Business Alliances, PR & Social Media, Customer Relationship Management • Devised & Developed End-to-End Standard Operating Procedure (SOP) for Production Department • Designed Navigation Flow of Enterprise Resource Planning (ERP) System • Solely assisted Marketing Head in all Business activities • Responsibilities - Business Alliances, PR & Social Media, Customer Relationship Management • Devised & Developed End-to-End Standard Operating Procedure (SOP) for Production Department • Designed Navigation Flow of Enterprise Resource Planning (ERP) System

  • DentalMart
    • Lucknow Area, India
    • Sales & Marketing Executive
      • Mar 2015 - Jun 2016

      About: DentalMart provides a vast range of dental products & materials to the under-served Dentists & Dental Colleges in Lucknow. • Responsible for the complete sales funnel for Dental Products & Services • Market Analysis for tapping the B2B Customers (Dentists & Dental Colleges) • Pitch presentations for dental products of 3M, Dentsply & Anabond Stedman About: DentalMart provides a vast range of dental products & materials to the under-served Dentists & Dental Colleges in Lucknow. • Responsible for the complete sales funnel for Dental Products & Services • Market Analysis for tapping the B2B Customers (Dentists & Dental Colleges) • Pitch presentations for dental products of 3M, Dentsply & Anabond Stedman

  • Hungama
    • India
    • Entertainment Providers
    • 400 - 500 Employee
    • Social Media Executive
      • Dec 2013 - Feb 2015

      • Member of Digital Strategy & Analytics team with direct reporting to Digital Strategy Lead • Handled online presence of Microsoft, Mahindra, Snickers, Costa Coffee, GlaxoSmithKline & More • Managed Social Media pages of the above-mentioned brands • Assisted with the Campaign Planning & Optimization( Communication, Visuals & Copy) • Handled Online Reputation Management) by responding to feedback, queries and complaints • Key resource for rolling out Monthly, Fortnightly and Ad hoc Analytics & Insights reports Show less

  • Position²
    • United States
    • Advertising Services
    • 100 - 200 Employee
    • Intern (Search & Social Media Marketing) - Part of the curriculum during PG
      • Mar 2013 - May 2013

      • Learnt the basics of Search Engine Marketing and Social Media Marketing. • Paced up with the constant switching from one client to another for their online presence assessment, competition analysis, keywords research and creating campaign setups. • Helped the social media team in social media measurement and analysis. • Learnt the basics of Search Engine Marketing and Social Media Marketing. • Paced up with the constant switching from one client to another for their online presence assessment, competition analysis, keywords research and creating campaign setups. • Helped the social media team in social media measurement and analysis.

  • Aditya Birla Fashion and Retail Ltd - Pantaloons
    • India
    • Retail
    • 700 & Above Employee
    • Trainee (Customer Service Desk)- Part of the curriculum during PG
      • Jan 2013 - Feb 2013

      • Enjoyed serving the customers at the Customer Service Desk. • Took charge of CLP (Customer Loyalty Program) run by Pantaloons. • First point of contact for solving the queries of the customers. • Played Rajnikanth by handling other operations like maintaining the database of the customers under loyalty program, upgrading their Green Card to PayBack Green card, redemption of the points earned by the customers, announcements of various discount offers and maintaining the records. • Enjoyed serving the customers at the Customer Service Desk. • Took charge of CLP (Customer Loyalty Program) run by Pantaloons. • First point of contact for solving the queries of the customers. • Played Rajnikanth by handling other operations like maintaining the database of the customers under loyalty program, upgrading their Green Card to PayBack Green card, redemption of the points earned by the customers, announcements of various discount offers and maintaining the records.

  • MullenLowe Lintas Group
    • India
    • Advertising Services
    • 700 & Above Employee
    • Rural Marketing Intern - Part of the curriculum during PG
      • Nov 2012 - Nov 2012

      - Conducted qualitative research for Johnson & Johnson baby products. - Interviewed local villagers to gauge their awareness level, usage and perception regarding the given products. - Devised a campaign plan based on the insights gained from the research. - Conducted qualitative research for Johnson & Johnson baby products. - Interviewed local villagers to gauge their awareness level, usage and perception regarding the given products. - Devised a campaign plan based on the insights gained from the research.

Education

  • Northpoint Centre of Learning
    Post Graduate Programme - Advertising, Media & Marketing Communications
    2012 - 2013
  • Amity University Lucknow Campus
    Bachelor of Journalism - Mass Communication, Advertising
    2009 - 2012
  • Vidyatree Modern World College
    2005 - 2009

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