Experience

Delegation of the European Union to India

• India
• Government Relations
• 1 - 100 Employee

• Press and Communications Officer

  • Apr 2022 - Present



Kaali Mirchi

• India
• Writing and Editing

• Content Specialist

  • Nov 2019 - May 2022

  I worked with clients to identify and address their content needs. The role included creating content for blogs and leadership articles, websites, press release, video scripts, newsletters, brochures, mailers, reports, social media etc. on project basis with independent clients. Clients I worked with include: Corporates like GMR Group and GreyOrange, Tego, travel companies, hospitality sector, top leadership and start ups. I also work with graphic designers, ideating and creating the illustrations, layouts and design to get the right message across. Show less



Start Ups

• New Delhi Area, India

• Content Consultant

  • Dec 2017 - May 2022

  Worked as a content consultant with two start-ups. The role entailed handling their communication be it internal or external. 1. Banjara Trails India (formally called Nomadic Trails India): Been associated with this travel and adventure company since its inception and have set up its communication strategy ground up. Created the website content, itineraries, newsletter, blogs, mailers, social media content and strategy. www.banjaratrailsindia.com www.tethyshimalayan.com 2. Madreel Films: I worked with their corporate clients and write blogs, articles, scripts and website content. I also manage their internal communication. Show less



Alphabet Consulting

• Public Relations and Communications Services
• 1 - 100 Employee

• Account Director - Content

  • Dec 2015 - Jun 2017

  Worked as a content lead at BCW Six Degrees and Alphabet Consulting – leading PR and content solutions agencies. Led IT and technology accounts where I worked with international clients such as Nokia, ADB Safegate, Amadeus, Volvo and Pay U, among others, to tend to their content development needs. Gained experience in working on brochures, fact sheets, speeches, blogs, authored articles, industry articles, internal communication letters, memos, Q&A’s, website content, press releases, sustainability reports etc. Show less



The Indian Express

• India
• Newspaper Publishing
• 700 & Above Employee

• • Jul 2013 - Dec 2015

  Rose to the position of Assistant Editor from Senior Copy Editor and headed the News Desk with a team of 8-10 people. Was in charge of bringing the edition out by tracking the news flow, editing/rewriting stories, giving catchy/factual headlines and designing pages. Attended the editorial meeting and engaged with reporters to stay on top of the day's developments. The role included leadership and teamwork where I delegated work and reviewed performance to ensure there were no errors. Also worked on elements such as boxes and maps to make the paper visually appealing and easy to read. Show less

• • Jul 2013 - Jun 2014



Deccan Chronicle Holdings ltd

• Media Production
• 400 - 500 Employee

• Chief Sub-Editor (The Asian Age)

  • Jun 2006 - Jul 2013

  Started as a trainee and rose to the post of Chief Sub Editor. Worked on Page 1, National and International desks at the newspaper. Also wrote about art and cultural events of the city. Headed the International Desk for 4 years (Consisted of extensive coverage spread across 3 pages along with a special page on newsmakers). Also took charge of special pages as well as weekly specials on art, books and theater. Role included keeping track of news flow, delegating work, editing, ensuring all pages are error free and leading the desk. Show less