Experience

Biotique

• India
• Retail
• 1 - 100 Employee

• Social Media & PR Manager

  • May 2017 - Present

  Social Media & Digital Marketing: • Liaise with the Digital & Social media agency to design and develop Social media strategy & campaigns for the Brand • Over 100 Successful Brand Collaborations for Biotique with celebrities like Karisma kapoor, Athiya Shetty, Sanjana Saghi, Nidhi Aggerwal, Alanna Pandey, Rhea Chakraborty; top TV actors and Influencers and Fashion/Beauty/Travel bloggers. • Successful association with Short Video content platforms like TVF, PopXo, Filter… Show more Social Media & Digital Marketing: • Liaise with the Digital & Social media agency to design and develop Social media strategy & campaigns for the Brand • Over 100 Successful Brand Collaborations for Biotique with celebrities like Karisma kapoor, Athiya Shetty, Sanjana Saghi, Nidhi Aggerwal, Alanna Pandey, Rhea Chakraborty; top TV actors and Influencers and Fashion/Beauty/Travel bloggers. • Successful association with Short Video content platforms like TVF, PopXo, Filter copy • Leverage Social media channels to market and publicize the brand and its products • Content management & Design for in-house website • Content & Design strategy for Brand Visibility on E-commerce platforms like Nykaa, Flipkart & Amazon etc. Public Relations: • Supervise and manage the PR agency and create strategies to execute Brand PR & Image building • Media Relations – supervising campaigns and media outreach for brand spokespersons • Conceptualize PR campaigns that equips the brand with a positive outlook in media and its target audience Show less Social Media & Digital Marketing: • Liaise with the Digital & Social media agency to design and develop Social media strategy & campaigns for the Brand • Over 100 Successful Brand Collaborations for Biotique with celebrities like Karisma kapoor, Athiya Shetty, Sanjana Saghi, Nidhi Aggerwal, Alanna Pandey, Rhea Chakraborty; top TV actors and Influencers and Fashion/Beauty/Travel bloggers. • Successful association with Short Video content platforms like TVF, PopXo, Filter… Show more Social Media & Digital Marketing: • Liaise with the Digital & Social media agency to design and develop Social media strategy & campaigns for the Brand • Over 100 Successful Brand Collaborations for Biotique with celebrities like Karisma kapoor, Athiya Shetty, Sanjana Saghi, Nidhi Aggerwal, Alanna Pandey, Rhea Chakraborty; top TV actors and Influencers and Fashion/Beauty/Travel bloggers. • Successful association with Short Video content platforms like TVF, PopXo, Filter copy • Leverage Social media channels to market and publicize the brand and its products • Content management & Design for in-house website • Content & Design strategy for Brand Visibility on E-commerce platforms like Nykaa, Flipkart & Amazon etc. Public Relations: • Supervise and manage the PR agency and create strategies to execute Brand PR & Image building • Media Relations – supervising campaigns and media outreach for brand spokespersons • Conceptualize PR campaigns that equips the brand with a positive outlook in media and its target audience Show less



Perfect Relations

• India
• Public Relations and Communications Services
• 200 - 300 Employee

• Image Manager

  • Aug 2011 - Apr 2017

  • Handling clients in varied sectors like Auto, Hospitality, FMCG, Retail, Travel & Tourism, Lifestyle, Entertainment, Finance etc. • Client Servicing, media relations, Digital PR & Social media management for Mercedes-Benz, Godrej Group, HyperCity, Shoppers Stop, Air Asia India, ITC Foods, Tourism Australia, SKODA, Edelweiss Finance, AXN, Vogue Wedding Show and others. • Inviting and handling media at press conferences, launch events, one-on-one interactions, round table… Show more • Handling clients in varied sectors like Auto, Hospitality, FMCG, Retail, Travel & Tourism, Lifestyle, Entertainment, Finance etc. • Client Servicing, media relations, Digital PR & Social media management for Mercedes-Benz, Godrej Group, HyperCity, Shoppers Stop, Air Asia India, ITC Foods, Tourism Australia, SKODA, Edelweiss Finance, AXN, Vogue Wedding Show and others. • Inviting and handling media at press conferences, launch events, one-on-one interactions, round table meetings etc. • Media engagement and relationship building for the brand to increase visibility and build the brand image on a day-to-day basis • Developing Content and PR/communication plans for the client as per their needs for online & offline. Show less • Handling clients in varied sectors like Auto, Hospitality, FMCG, Retail, Travel & Tourism, Lifestyle, Entertainment, Finance etc. • Client Servicing, media relations, Digital PR & Social media management for Mercedes-Benz, Godrej Group, HyperCity, Shoppers Stop, Air Asia India, ITC Foods, Tourism Australia, SKODA, Edelweiss Finance, AXN, Vogue Wedding Show and others. • Inviting and handling media at press conferences, launch events, one-on-one interactions, round table… Show more • Handling clients in varied sectors like Auto, Hospitality, FMCG, Retail, Travel & Tourism, Lifestyle, Entertainment, Finance etc. • Client Servicing, media relations, Digital PR & Social media management for Mercedes-Benz, Godrej Group, HyperCity, Shoppers Stop, Air Asia India, ITC Foods, Tourism Australia, SKODA, Edelweiss Finance, AXN, Vogue Wedding Show and others. • Inviting and handling media at press conferences, launch events, one-on-one interactions, round table meetings etc. • Media engagement and relationship building for the brand to increase visibility and build the brand image on a day-to-day basis • Developing Content and PR/communication plans for the client as per their needs for online & offline. Show less



Positive Interactive Private Limited

• Public Relations and Communications Services
• 1 - 100 Employee

• Sr. Account Executive

  • May 2010 - May 2011

  • Serviced Healthcare clients like Stryker India, Trivitron Healthcare, Galaxy Cancer Institute, Life Technologies & Boston Scientific • Media Relations and Crisis management • Content: Drafting Press Releases, pitch notes and by line articles for the clients • Serviced Healthcare clients like Stryker India, Trivitron Healthcare, Galaxy Cancer Institute, Life Technologies & Boston Scientific • Media Relations and Crisis management • Content: Drafting Press Releases, pitch notes and by line articles for the clients



20:20 MSL

• Public Relations and Communications Services
• 1 - 100 Employee

• Intern

  • Jan 2010 - Mar 2010