Shruti Malavade

Product Marketing Manager at Elucidata
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Contact Information
us****@****om
(386) 825-5501
Location
Mumbai, IN

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Experience

    • United States
    • Software Development
    • 100 - 200 Employee
    • Product Marketing Manager
      • Feb 2023 - 11 months

      Maharashtra, India

    • Product Marketing Associate
      • Jun 2021 - Feb 2023

      Maharashtra, India

    • Netherlands
    • Software Development
    • 700 & Above Employee
    • Product Management Intern
      • Feb 2021 - Jun 2021

      Product Roadmap Management: •Competitor benchmarking & market research (primary and secondary) to build an attractive business case for new feature launch. Assisted in quarter wise road mapping for product launch in Mexico & Chile Markets. •Collaborated with UX research team to create discussion guides for in-depth interviews with potential customers in Mexico & Chile Markets. Product Experiments: •Assisted in planning & running pilot tests to validate hypotheses. Helped create… Show more Product Roadmap Management: •Competitor benchmarking & market research (primary and secondary) to build an attractive business case for new feature launch. Assisted in quarter wise road mapping for product launch in Mexico & Chile Markets. •Collaborated with UX research team to create discussion guides for in-depth interviews with potential customers in Mexico & Chile Markets. Product Experiments: •Assisted in planning & running pilot tests to validate hypotheses. Helped create concept documents for these pilots tests stating objective, hypotheses, success metrics & process flows. Show less

    • India
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Product Management Trainee
      • Jun 2019 - Aug 2019

      •Assisted in the launch of Calcium supplement Ultra Calcium plus pan India •Assisted in designing brand plan for Ultra Calcium plus & planning tactical initiatives for brand promotion among relevant healthcare professionals. •Helped conceptualise brand value proposition and positioning statements through marketing collaterals such as brand reminders and leave behind literatures. •Content writing for marketing collaterals

    • India
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Management Intern
      • May 2017 - Aug 2017

      Mumbai Area, India •Managed the sales process across the funnel (from awareness to action) through tactical branding initiatives. •Relationship management with existing clients by cross selling CME initiatives (E-books, research papers, journals etc.) and access to exclusive seminars. •Coordinated with chemists and distributors to ensure maximum coverage of products across Western Mumbai. Negotiated orders of brands to improve secondary sales from these channels.

    • India
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Management Intern
      • May 2016 - Jun 2016

      Mumbai Area, India Technical training in the R&D department for oral and topical formulations. - Assisted in the manufacturing of sustained release tablets and a gel formulation of Polysiloxane & Silicon to treat acne scarring. - Assisted in IPQC testing of the above formulations.

Education

  • SP Jain School of Global Management - Dubai, Mumbai, Singapore & Sydney
    Master of Global Business, Contemporary Marketing Management
    2019 -
  • SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
    Bachelor of Pharmacy - BPharm, Pharmaceutical Sciences
    2013 - 2019
  • SVKM's Narsee Monjee Institute of Management Studies (NMIMS)
    MBA (Pharmaceutical Technology), Marketing
    2013 - 2019

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