Shrey T.
Marketing and Communications Manager at India STEM Foundation- Claim this Profile
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Bio
Experience
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IndiaSTEMFoundation
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India
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Non-profit Organizations
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1 - 100 Employee
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Marketing and Communications Manager
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Sep 2022 - Present
I lead the Marketing and Brand Communications at India STEM Foundation, A non-profit working towards making STEM education accessible to all through its various STEM Programs and CSR interventions. My responsibilities are donor acquisitions, engagements, and retention for our Initiatives through TTL and BTL campaigns and events, gradually lowering the DAC - Donor Acquisition Cost and providing leads, marketing collateral, and media support to the CSR heads and other fundraising team members. Show less
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Clove Dental
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India
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Medical Practices
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700 & Above Employee
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Assistant Marketing Manager
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May 2022 - Sep 2022
I worked closely with the VP-Marketing, and all Corporate & Digital Marketing Managers - The Brand Manager, Digital Marketing Manager, Performance Marketing Manager, Field Marketing Manager, Corporate Partnerships Manager, and Creative Designer. I was responsible for generating Brand Communication, assisting all managers in managing the Agencies accountable for brand communications, Website Development and Management, Social Media and Content Marketing, Influencer Marketing, Search Engine Marketing, and Performance Marketing. Show less
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What After College
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India
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Education Management
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1 - 100 Employee
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Head Of Content
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Aug 2021 - Apr 2022
As the head of content, I created the content strategy and managed the Production, Proofreading, Publishing, and SEO of more than 2,00,000 words every month on our internal product whataftercollege.com and external guest posting websites for Backlinks.
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Search Engine Optimization Team Lead
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Apr 2021 - Jul 2021
I grasped the techniques and strategies of SEO very quickly and began leading the publishing and optimization of the already existing articles. Soon, ranking these articles no. 1 was all that mattered to me.Grew the website’s traffic to 90K/month from 50K/month.Improvised the average session duration from 1min 03 seconds to 2 mins and 31 sec by working on the UI/UX Of the articles.
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Senior Copywriter
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Feb 2021 - Mar 2021
I started my Journey with Kyrion Technology by working on their product whataftercollege.com as the senior copywriter to manage their various content Writers and their SEO Blog Copies, where I got to learn SEO. Within two months, I was Promoted to SEO Team Leader.
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Label Aarna
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India
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Retail Apparel and Fashion
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1 - 100 Employee
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Media Manager
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Oct 2020 - Feb 2021
Label Aarna, A Women's Fashion Label brand and an e-commerce store selling ethnic wear like sarees, Lehngas, and Kurtis. I was responsible for all the branding and design work and made the brand logo, media kit, and branding guidelines. I managed the digital media production and its distribution on website and social media. Label Aarna, A Women's Fashion Label brand and an e-commerce store selling ethnic wear like sarees, Lehngas, and Kurtis. I was responsible for all the branding and design work and made the brand logo, media kit, and branding guidelines. I managed the digital media production and its distribution on website and social media.
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Ethernet Xpress
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India
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Technology, Information and Internet
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1 - 100 Employee
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Senior Designer
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May 2020 - Feb 2021
While working with EXPL, I represented "The Digital Mafia," A creative agency and a subsidiary company of Artodome LLP. We served EXPL, which is an internet service providing company in goa. I was responsible for all branding and design, BTL Creatives like Hydraulics, Newspaper Ads, and Digital Media Design Creation, distribution of the same through various social media channels. While working with EXPL, I represented "The Digital Mafia," A creative agency and a subsidiary company of Artodome LLP. We served EXPL, which is an internet service providing company in goa. I was responsible for all branding and design, BTL Creatives like Hydraulics, Newspaper Ads, and Digital Media Design Creation, distribution of the same through various social media channels.
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YFplus
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India
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Hospitals and Health Care
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Social Media Manager
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May 2020 - Oct 2020
While working with YF+, I represented "The Digital Mafia," a subsidiary company of Artodome LLP. My roles and responsibilities included all digital media creation for their ecommerce store and their social media marketing, Creating Ad Copies, designing Ad Campaign creatives, animations, and video production, and distributing the same organically. While working with YF+, I represented "The Digital Mafia," a subsidiary company of Artodome LLP. My roles and responsibilities included all digital media creation for their ecommerce store and their social media marketing, Creating Ad Copies, designing Ad Campaign creatives, animations, and video production, and distributing the same organically.
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Lite Bite Foods Private Ltd
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Food and Beverage Services
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100 - 200 Employee
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Marketing Intern
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Jul 2017 - Jul 2017
As an electronics engineering student, I was supposed to do my in-plant training in the field of electronics engineering only, but I was much more interested in Marketing so I opted for an internship in marketing. I got my training in marketing directly under the general manager of marketing. I learned about different types of marketing. How to produce media (Graphics, Images, and videos), and how the media is managed and distributed on various distribution channels, both online and offline. Basics of branding and advertising using newspapers, magazines, radio, TV ads, digital display screens, ORM- online reputation management, major learning was I learned to perceive, and think like a marketer. Show less
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Education
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Bharati Vidyapeeth
Bachelor of Technology (B.Tech.), Electronics Engineering -
Apeejay School, Noida
CBESE BOARD EXAMINATION (10+2), SCIENCE