Experience

Massivue

• Singapore
• IT Services and IT Consulting
• 1 - 100 Employee

• Business Development Executive

  • Mar 2022 - Present

  As a Business Developer at Massivue, I’ve been integral in driving growth and enhancing our market reach. Beginning my journey in marketing, I sharpened my skills in lead generation, social media strategy, and event management. This foundation allowed me to transition seamlessly into sales, specializing in high-ticket B2B service lines. I've successfully strategized and executed PPC campaigns, harnessed cold emailing techniques, and leveraged event marketing, all underpinned by comprehensive market research. Additionally, I've cultivated strong relationships with third-party vendors, optimizing our collective capabilities for maximum impact. My toolkit includes proficiency in Google Marketing Suite, WordPress, Menti.com, and Shortcut.com, facilitating more efficient and effective marketing and sales processes. I've also employed Account-Based Marketing (ABM) and Account-Based Sales strategies to pinpoint and engage our target clients, providing a tailored approach to each account. By blending my skills in content creation, consultative selling, and sales operations, I've significantly influenced Massivue's business development. Show less



Start-Ups

• Marketing & Sales

  • Feb 2021 - Present

  During my time as a Marketing & Sales consultant, I've had the privilege of empowering businesses to successfully navigate the digital landscape and build meaningful connections with their target audience. I've consistently demonstrated my ability to set up robust marketing channels such as Social Media Advertising, Branding, PPC Campaigns, and Market Research. In doing so, I've become proficient in using advanced tools like Google Marketing Solutions, Meta Business Solutions, LinkedIn Marketing Solutions, Hootsuite, Hubspot, and Monday.com, among others. My expertise also includes Account-Based Marketing and other strategies that complement sales initiatives. In sales, I've focused on establishing efficient sales processes, crafting compelling outreach emails using the NITTPICC method, and harnessing buyer intent data. My approach includes utilizing multiple channels for cold reachouts, and I'm constantly exploring innovative strategies like events, online platforms, public sectors, and third-party vendors. Additionally, I've honed my operational skills in areas such as fundraising, structuring, managing teams, and efficiently deploying resources. Throughout my career, I've gained invaluable experience across a wide range of industries including E-Commerce, B2B SaaS, News & Infotainment, Private Security, HRM Software, Project Management Software, Dropshipping, PR Software, and Renewable Energy Products. This diverse experience has equipped me with the expertise to help organizations revamp their marketing strategy, optimize their sales process, and streamline operations in order to achieve their goals. Show less



Gofinx

• India

• Marketing Manager & Founding Team Member

  • Jan 2022 - Apr 2023

  Serving as a founding team member at Gofinx, I was deeply involved in every aspect of product development, advising on both B2B and B2C areas. My responsibilities spanned across diverse areas such as content creation, PPC advertising, and lead generation. I also managed the CRM, enhancing our customer relationships and ensuring smooth interactions. A significant part of my role was working cross-functionally with developers and various other teams to drive the product's success. My contributions also extended to email marketing, where I devised strategies to reach our target audience effectively and efficiently. Show less



Esports Stealth Project

• Marketing Specialist

  • Oct 2020 - Sep 2022

  As an avid contributor to the esports industry, I have spearheaded the creation of a vibrant community centered around gaming. This involved forging strategic alliances with local influencers and organizing engaging tournaments that drew in both participants and spectators alike. Currently, I'm leveraging my understanding of the industry and community to build a comprehensive marketplace for esports. This platform is designed to connect gamers, influencers, and businesses, fostering a more integrated and dynamic esports ecosystem. By combining my passion for gaming with my experience in community building and marketplace development, I aim to make a significant impact in the esports industry. Show less



WallStreet Travel LLC

• Business Development Consultant

  • Sep 2020 - Jul 2021