Experience

ShowBinbin Design Studio

• Design Services
• 1 - 100 Employee

• UI/UX Designer

  • Jan 2015 - Present

  > Responsible for website and digital product development at showbinbin design studio for startup firms. > Designed, developed and launched responsive websites and digital products focusing on user interactions of desktop and mobile platforms. > Product designed and to be launched including trading platform, payroll system app pitched to prospect client, UI for Livetiles company website and promotional campaign for HLC Wholesale. > Responsible for website and digital product development at showbinbin design studio for startup firms. > Designed, developed and launched responsive websites and digital products focusing on user interactions of desktop and mobile platforms. > Product designed and to be launched including trading platform, payroll system app pitched to prospect client, UI for Livetiles company website and promotional campaign for HLC Wholesale.



String and Key

• United States
• Financial Services
• 1 - 100 Employee

• Director of Product Design

  • Jun 2022 - Jul 2022

  Lead micro design team to redesign Wyshbox on iOS for MF Lead micro design team to redesign Wyshbox on iOS for MF



Lantern

• United Kingdom
• Financial Services
• 1 - 100 Employee

• Product Designer

  • Nov 2021 - Apr 2022

  Designing iOS product and collateral, improve on user retention, optimizing user experiences across platforms Increase monetization through user acquisition and pricing model Designing iOS product and collateral, improve on user retention, optimizing user experiences across platforms Increase monetization through user acquisition and pricing model



Springboard

• United States
• Human Resources Services
• 1 - 100 Employee

• Apprentice in UI/UX Discipline

  • Jan 2020 - Mar 2022

  Completed of 4 in-depth portfolio projects under supervision of mentors. Mastered skills in information architecture, sketching and wireframing, prototyping and testing, eCommerce and browsing, persuasive and anticipatory design, gamification and behavior change, dashboards and data design, social media and messaging, and product lifecycle. Product design for Scopes for Novice Trader—To explore in the realm of stock trading in attempts to making it feasible to the mass population by lowering the base-knowledge to start. Tools used: Secondary research, user screener, user interviews, affinity map, empathy map, wire-frame, prototype in Sketch. Trader Bot app. greeninux.com Show less



Panda NY Bus

• United States
• Hospitality

• Customer Experiences Team Lead

  • Jan 2020 - Mar 2020

  Launched and maintained internal CSR team under the supervision of regional manager, established frameworks for corporate CSR department Supervised CSR team to fulfill day-do-day customer inquiries Built and distributed templates to respond to customer dispute cases among major credit card issuers Distributed metrics to quantify corporate customer services tasks and performances Trained new CSR employees Cooperated with outsource CSR agency to fulfill corporate CSR daily tasks Show less



Ignite Payments American (First Data authorized partner)

• United States
• Financial Services
• 1 - 100 Employee

• Marketing Director

  • Feb 2017 - Apr 2017

  Developed and implemented national marketing expansion for First Data authorized Ignite Payments branch at United POS Established operation workflow for new and renewal accounts Managed client relations and customer acquisition Set up batch processing framework to streamline account inquiries for account associates Developed and implemented national marketing expansion for First Data authorized Ignite Payments branch at United POS Established operation workflow for new and renewal accounts Managed client relations and customer acquisition Set up batch processing framework to streamline account inquiries for account associates



WSL Strategic Retail

• United States
• Business Consulting and Services
• 1 - 100 Employee

• UI/UX Designer (Contract)

  • Jul 2016 - Feb 2017

  Re-designed client portal web Interface, update UIPerformed UX analytics Composed IA and wireframe for new portal interfaceCreated hi-fidelity prototypes for new client website portal

• Freelance Marketing Designer (freelance)

  • Mar 2016 - Dec 2016

  Created sale sheets, mail chimp emails, and assisted in composing PowerPoint presentations for clients and event presentations.



Nasdaq

• United States
• Financial Services
• 700 & Above Employee

• Day Trader

  • Jun 2014 - Jun 2016

  Day trading stocks listed on the New York Stock Exchange and Nasdaq. Day trading stocks listed on the New York Stock Exchange and Nasdaq.



LiveTiles. Software for the Digitally Minded Workplace.

• UI/UX Design Intern

  • May 2016 - May 2016

  Designed and involved in conceptualizing master ad campaign for global marketing Performed UX analytics for company website redesign & SharePoint Intranet for clients Designed icons for new site Created corporate branding collaterals and PowerPoint presentations for in house and client meetings Designed and involved in conceptualizing master ad campaign for global marketing Performed UX analytics for company website redesign & SharePoint Intranet for clients Designed icons for new site Created corporate branding collaterals and PowerPoint presentations for in house and client meetings



Royal Media

• Egypt
• Media Production

• Designer

  • Jan 2016 - Feb 2016

  > Designed and art directed Auto Finance News magazine for the fintech industry > Designed and art directed market promotional collateral including signages, banner ads, PowerPoint presentations, etc. > Designed and art directed websites elements for events and promotions > Initialed company wide workflow reconstruction to increase productivity, improved design production efficiency > Designed and art directed Auto Finance News magazine for the fintech industry > Designed and art directed market promotional collateral including signages, banner ads, PowerPoint presentations, etc. > Designed and art directed websites elements for events and promotions > Initialed company wide workflow reconstruction to increase productivity, improved design production efficiency



Oxford University Press

• Book and Periodical Publishing
• 100 - 200 Employee

• Designer

  • Apr 2008 - May 2012

  > Reported to Art Director, responsible for creating designs and layouts for textbooks that distributed to universities and other Higher Education institutions across the United States; including cover designs, page layout of 1, 2 and 4 color interior texts > Responsible for pre-flight, file formatting, creating mechanicals and composing mockups > Checked and mocked up corrections on proofs from typesetters/printers > Managed projects among 8 freelancers; Update status reports > Created walk-throughs for Instructional Editions > Contributed to the Law department at Oxford University Press in creating cover templates for batch processing and participated in workflow automations guided by supervision Show less



MVP|NY

• Marketing Designer

  • May 2007 - Mar 2008

  > Reported to Marketing Director on designing both corporate and individual brand marketing communications and sales materials across five leading printed publications serving New York City’s travel and hospitality industries > Cooperatively and independently produced events materials; including signage, invitations, step and repeat banner for TV broadcasting and digital presentation mediums > Reported to Marketing Director on designing both corporate and individual brand marketing communications and sales materials across five leading printed publications serving New York City’s travel and hospitality industries > Cooperatively and independently produced events materials; including signage, invitations, step and repeat banner for TV broadcasting and digital presentation mediums



Kids Discover (Designed and Produced by Hopkins/Baumann Design Studio)

• Graphic Designer/Intern

  • Jun 2006 - May 2007

  > Worked with art director on layouts and coordinated production of award-winning children’s monthly magazine > Assisted in the design of books > Worked with art director on layouts and coordinated production of award-winning children’s monthly magazine > Assisted in the design of books