Experience

Moody's Analytics

• United States
• Financial Services
• 700 & Above Employee

• Director - Global Events & Marketing

  • Jul 2023 - Present

  New York, New York, United States

• Associate Director Global Marketing & Events

  • May 2020 - Jul 2023

  New York City Metropolitan Area

• Assistant Director - Events & Outreach

  • May 2019 - Apr 2020

  New York, New York, United States



Eventive Marketing

• United States
• Advertising Services
• 1 - 100 Employee

• Account Supervisor

  • Jun 2016 - Mar 2019

  New York City Metropolitan Area Supervisor of two national programs: Oversee field marketing efforts for a leading sports nutrition brand; managing a multimillion dollar budget as well as a large team to expand brand and product awareness across six key markets. Lead the end-to-end ideating, planning and executing of a large national B2B experiential program for a major financial institution.



Softonic

• Spain
• Technology, Information and Internet
• 100 - 200 Employee

• Events Marketing Manager

  • Feb 2014 - May 2015

  Barcelona Area, Spain Conceptualised, managed and executed experiential global B2B events that clearly communicated the brand values and key messages of the company. • Developed and composed events through conceptualising, solid brand positioning, messaging, contract negotiation and cross-functional relations ensuring Softonic was positioned as the leading download portal in the world. • Collaborated with key stakeholders to develop event strategies that aligned with overall Softonic strategy and… Show more Conceptualised, managed and executed experiential global B2B events that clearly communicated the brand values and key messages of the company. • Developed and composed events through conceptualising, solid brand positioning, messaging, contract negotiation and cross-functional relations ensuring Softonic was positioned as the leading download portal in the world. • Collaborated with key stakeholders to develop event strategies that aligned with overall Softonic strategy and branding. • Identified strategic partnership opportunities to generate brand awareness and result in sales growth • Measured event effectiveness - defined and refined event metrics as part of overall marketing effectiveness, reporting on event outcomes. • Sourced and managed all (global) internal and external agencies and vendors Show less



HerWorld

• founder

  • Jun 2012 - Jun 2013

  Barcelona, Catalonia, Spain HerWorld defines a community of savvy female leaders and seasoned experts with diverse backgrounds, passions, and pursuits creating candid conversation, provocative thinking, innovative ideas, and workable solutions. HerWorld will come to form a global social network and platform for female influencers that drive trends and decisions -as founders, leaders and consumers.



Connecting Group

• Spain
• Events Services
• 1 - 100 Employee

• Global Sponsorship Activation & Project Manager

  • Jun 2009 - Mar 2012

  Barcelona, Catalonia, Spain Developed, managed and maintained strategic partnerships for Global Fortune 500 Innovation events – delivering brand awareness, sales and high ROI for multinational clients including IBM, Fahrenheit212, Estee Lauder.



Jefferson Management S.L.

• Operations & Event Coordinator

  • Nov 2006 - Apr 2009

  Barcelona, Catalonia, Spain - Managed office operations, including recruiting, training and managing admin staff - Co-developed incentive structure to drive sales team performance; Led to 25% annual revenue increase - Co-developed operational strategy & logistics of annual company event resulting in high quality events