Shobhana Ratnani
Founder at Straight Growth- Claim this Profile
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Bio
Experience
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Straight Growth
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India
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IT Services and IT Consulting
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1 - 100 Employee
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Founder
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Jan 2020 - Present
Pune, Maharashtra
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Sprocketeer
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United States
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Professional Training and Coaching
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1 - 100 Employee
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Sprocketeer
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Sep 2022 - Present
We are Sprocketeers looking to level up our HubSpot + RevOps chops. We fight obscurity with clarity & bleed orange Unicorn blood! #Inbound #HubVerse
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Seagull Advertising
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India
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Advertising Services
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1 - 100 Employee
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Growth Manager - Digital Marketing
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Feb 2019 - Nov 2019
Pune Area, India -- Handling complete digital marketing campaigns with inbound approach at the core of it. -- Inbound campaigns for the company & clients with the help of HubSpot. -- Strategizing and executing lead nurture email campaigns to increase conversion rates. -- Identify and defining revenue streams for the company to generate more and sustainable business opportunities and lead pipeline. -- Project management for multiple clients to make sure all deliverables are on time and with optimal… Show more -- Handling complete digital marketing campaigns with inbound approach at the core of it. -- Inbound campaigns for the company & clients with the help of HubSpot. -- Strategizing and executing lead nurture email campaigns to increase conversion rates. -- Identify and defining revenue streams for the company to generate more and sustainable business opportunities and lead pipeline. -- Project management for multiple clients to make sure all deliverables are on time and with optimal quality Show less
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Prodigitas
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India
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Advertising Services
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1 - 100 Employee
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Digital Marketing Manager
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Jun 2017 - Jan 2019
Pune Area, India --Aligning marketing technology with business goals. --Enabling Inbound campaigns for the company & clients with the help of HubSpot. --Helping B2B businesses align their Marketing & Sales effort for better lead nurturing. --Evaluating and choosing right marketing automation tool for clients. --Devising marketing strategies to drive online traffic & to generate & convert leads.
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Prohaktiv Inc (BricTech Software)
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United States
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Software Development
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1 - 100 Employee
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Digital Marketing Specialist
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Aug 2016 - May 2017
Pune Area, India -Developing marketing strategies for E-commerce clients; ideate & execute new marketing concepts. -Responsible for managing client expectations on all aspects of digital marketing. -Expertise in all areas of digital marketing such as campaign strategies, social marketing, SEO, paid marketing, etc. -Proactively making strategic PPC campaigns to drive advertising efficiencies and ROI improvement. -Monitor campaign results, analyze key metrics, and optimize click-through and conversion… Show more -Developing marketing strategies for E-commerce clients; ideate & execute new marketing concepts. -Responsible for managing client expectations on all aspects of digital marketing. -Expertise in all areas of digital marketing such as campaign strategies, social marketing, SEO, paid marketing, etc. -Proactively making strategic PPC campaigns to drive advertising efficiencies and ROI improvement. -Monitor campaign results, analyze key metrics, and optimize click-through and conversion rates. -Managing all relevant social media channels -Managing & writing blogs Show less
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Social Beat
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India
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Marketing Services
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200 - 300 Employee
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Digital Advertising Specialist
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Apr 2016 - Jul 2016
Chennai Area, India --Handling Google Adwords Campaign, Facebook Ads, Linkedin Ads & Twitter Ads for clients. --Analyzing Competitor behavior, Identifying appropriate targeting, keyword selection and Ad creation. --Tracking results on a daily basis and optimizing ad campaigns to lower the cost of acquisition for the clients. -- Working closely with the design team and development team to get ad creatives and landing pages created for clients.
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Prohaktiv Inc (BricTech Software)
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United States
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Software Development
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1 - 100 Employee
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Digital Marketing Executive
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Jan 2015 - Mar 2016
Pune Area, India Responsible for Digital Marketing. --Currently handling email campaigns for our company and have worked with 3 ESPs. -- Also help in writing email content and some informative newsletters for the purpose of sending it in the campaigns as well as for the website. -- Maintaining reports with critical parameters like Open rate, Click through rate etc for easy analysis of performance of the campaign as well as Revenue calculation. -- Have knowledge of SEM and learning Google Adwords… Show more Responsible for Digital Marketing. --Currently handling email campaigns for our company and have worked with 3 ESPs. -- Also help in writing email content and some informative newsletters for the purpose of sending it in the campaigns as well as for the website. -- Maintaining reports with critical parameters like Open rate, Click through rate etc for easy analysis of performance of the campaign as well as Revenue calculation. -- Have knowledge of SEM and learning Google Adwords for the purpose of handling Ad campaigns. I have also worked in Lead Generation And Recruitment: -- Generate prospective opportunities through effective implementation of marketing strategies. -- Assisting the Sales Team in Business Development Activities in the area of Information Systems in the international markets. -- Searching and scheduling candidates for the purpose of recruitment using different portals. Show less
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InfoBeans
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United States
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Software Development
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700 & Above Employee
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Intern
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Jun 2013 - Jul 2013
Pune Area, India Data Mining with the perspective of finding leads (Business Development)
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Education
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IMDR
Post Graduate Diploma of Management, Systems -
M.I.E.T College, Gondia
Bachelor of Engineering (B.Eng.), Computer Technology -
D. B. Science College, Gondia
H.S.S.C, Science -
R.N.T High School, Gondia
S.S.C, Science