Experience

Valley Health Plan

• United States
• Insurance
• 100 - 200 Employee

• Valley Health Plan Marketing Program Manager

  • Mar 2021 - Present

  United States - Manage and train the Marketing and Communications Team to align with the company’s strategic marketing plan. - Develop annual marketing strategies, including grassroots, digital, and direct strategies for new and previous product launches. - Oversee evaluation and negotiation of large partnership contracts such as the San Jose Earthquakes, KION, Project Santa, Christmas in the Park, the City of Seaside, and San Benito Parks and Recreation. - Develop consumer marketing strategies… Show more - Manage and train the Marketing and Communications Team to align with the company’s strategic marketing plan. - Develop annual marketing strategies, including grassroots, digital, and direct strategies for new and previous product launches. - Oversee evaluation and negotiation of large partnership contracts such as the San Jose Earthquakes, KION, Project Santa, Christmas in the Park, the City of Seaside, and San Benito Parks and Recreation. - Develop consumer marketing strategies for open enrollment periods and expansion into new markets and network areas. - Collaborate with the Executive Team to analyze utilization data reports and develop presentations on new strategies for internal team development. - Develop budget strategies for event sponsorships, partnerships, digital advertisements, company mass mailings, printings, threshold language collateral translations, and promotional items. - Spearheaded innovative marketing solutions for organizational operations, process development, and accreditation requirements.

• Valley Health Plan Marketing and Communications Representative

  • Mar 2019 - Mar 2021

  San Jose - Led the development and implementation of the company’s first social media strategy and campaign. - Conducted market research to analyze campaign effectiveness and identify untapped markets. - Created and managed the implementation of digital marketing media strategies. - Analyzed ROIs and utilized data analysis of previous years to develop strategies for upcoming enrollment periods. - Established and managed a base budget bucket allocation for promotional marketing. -… Show more - Led the development and implementation of the company’s first social media strategy and campaign. - Conducted market research to analyze campaign effectiveness and identify untapped markets. - Created and managed the implementation of digital marketing media strategies. - Analyzed ROIs and utilized data analysis of previous years to develop strategies for upcoming enrollment periods. - Established and managed a base budget bucket allocation for promotional marketing. - Managed outreach for marketing opportunities through presentations and events.

• Administration,Human Resources, and Marketing Aide

  • Jul 2018 - Mar 2019

  Santa Clara, Califronia - Created and directed the original Executive Team Orientation Video. - Developed Member Orientation presentation for member onboarding. - Created the first employee handbook outlining expectations and policies for etiquette and healthcare privacy. - Managed monthly newsletters to improve external communication and develop outreach networks. - Supported the Marketing Department at events and facilitated consumer outreach.



S.Talati Dance Productions

• Founder/CEO

  • Aug 2016 - Present

  San Francisco Bay Area -Founder, Sole Producer, and Director of an international dance and art platform. -Manage all staff, recruitment, workflow, and employee development. -Manage administrative outreach, location rental, interpersonal interactions, human relations, resource allocation, and budgeting. -Develop videos and live show productions through artistic mediums. -Produce video campaigns, photograph campaigns, and other social media campaigns via Youtube, Instagram, Facebook, and other major… Show more -Founder, Sole Producer, and Director of an international dance and art platform. -Manage all staff, recruitment, workflow, and employee development. -Manage administrative outreach, location rental, interpersonal interactions, human relations, resource allocation, and budgeting. -Develop videos and live show productions through artistic mediums. -Produce video campaigns, photograph campaigns, and other social media campaigns via Youtube, Instagram, Facebook, and other major social media hubs to promote developed stories and social issues. -Manage and coordinating dancers, videographers, lighting professionals, off-camera help, and set builders for video productions. - Create, develop, direct, and manage projects from start to finish including videos for audiences, social media campaigns, pitch presentations for investors, and performances. -Organize and analyze paid promotions on Facebook and Instagram. -Analyze insights on social media hubs to determine future campaigns and the success of promoting through different mediums. -Utilize marketing tactics to increase the company's audience which has gained over 9,200 Youtube subscribers worldwide in under four years. -Outreach and interview potential artists and creative staff for video productions and performances. Show less



Tarangini School of Kathak Dance

• Marketing Coordinator

  • Jan 2014 - Present

  San Jose, California, United States -Coordinator of programs and performances for a school of over 250 dancers. Developed video and music collateral for the company while enrolling new students through emails, social media and physical collateral. -Planned, marketed, and coordinated events for performances while managing the fiscal budget and administrative needs.



ROHEALTH - The Health and Bioeconomy Cluster

• Romania
• Public Health
• 1 - 100 Employee

• Registered Behavior Technician

  • Aug 2017 - Jun 2018

  Mountain View, CA - Developed nonverbal language kits to help children with Autism communicate effectively with their peers, teachers, and family. - Analyzed children’s progress with socialization, elopement, altercations, and avoidance behaviors and managed programs to improve communication.



Therapeutic Learning Consultants, Inc.

• Behavioral Therapist

  • Aug 2016 - Apr 2017

  Mountain View - Developed educational collateral, materials, and programs for children on the spectrum. - Helped children improve social communication and analyzed their progress in therapy sessions.



UPS

• United States
• Truck Transportation
• 700 & Above Employee

• Sales Representative

  • Jun 2014 - Sep 2014



EXPRESS

• United States
• Retail
• 700 & Above Employee

• Sales Representative

  • Jun 2013 - Nov 2013



Calpirg

• Internship

  • Jan 2012 - Jun 2012