Experience

Story Sphere

• Marketing Manager

  • Apr 2022 - Present

  • Worked on the development and implementation of digital marketing strategies in order to attract new customers and increase brand awareness. • Creating social media calendar and reports. • Managing social media campaign that meets clients brief and budget. • Monitoring the effectiveness of campaigns, managing relevant social media accounts and the target audience. • Expanded the client communities through various social media platforms by producing relevant contents. Show less



EVM Skoda Kochi

• India
• Motor Vehicle Manufacturing
• 1 - 100 Employee

• Assistant Marketing Manager

  • Aug 2019 - Apr 2022

  • Planned & organized regional-wide BTL strategies to support new & existing products. • Execute Promotional activities in several markets according to the requirements. • Events Management and production: product launches, promotional and corporate event, trade shows and exhibitions. • Responsible for vendor management and evaluation of media plans for efficiency. • Analyzed cost estimation for event execution and manage budget. • Direct & manage the development and production of promotional materials. • Maintained the documents of the campaigns and provide service to accounts for settling claims. • Responsible of gathering project execution evidence & maintaining the reports. • Managed advertising & branding operations of the brand. • Leverage online campaigns through focused web pages & Social media sites. Show less



Manikandan Skoda

• Deputy Manager Marketing

  • Jan 2017 - Mar 2019

  • Responsible for planning, developing and implementation of the organizations marketing strategies. • Developed Annual event calendar across functions basis of corporate & Brand Strategy. • Handled the online promotion of Skoda Products (Skoda Cars) • Organized special promotions, displays, Customer meets, dealer development rides and other BTL activities to increase brand awareness, consumer preference towards the product and finally influence sales. • Generated service revenue & inflow through BTL as well as ATL activities. Show less



EVM NISSAN

• 1 - 100 Employee

• Assistant Marketing Manager

  • May 2014 - Dec 2016

  • Branding & Promotion of the Nissan products (Nissan Cars) through visual media, Newspapers, Radio campaigns & online support. • Responsible for making plans & executing monthly/quarterly profit generation activities as per the company requirements. • Coordination with the sales & tele-marketing team. • Generated service revenue & inflow through BTL as well as ATL activities. • Handled the lead generation, promotion & advertising activities. • Tie-Ups in Mall, Retail outlets, eatery, multiplex, exhibition, event etc. Show less



Pancard Clubs Ltd. - India

• India
• Hospitality
• 1 - 100 Employee

• Sr. Marketing Executive

  • Dec 2012 - May 2014

  • Responsible for planning & execution of monthly/quarterly BTL activities as per the company requirements. • Co-ordination with the sales/tele-marketing team. • Managed a team of 20 members including Supervisors and promotors. • Handled the lead generation & advertising activities. • In charge of Tie-Ups in Mall, Retail outlets, eatery, multiplex, exhibition, event etc. • Monitoring activities in respective areas assigned on daily basis. • Responsible for planning & execution of monthly/quarterly BTL activities as per the company requirements. • Co-ordination with the sales/tele-marketing team. • Managed a team of 20 members including Supervisors and promotors. • Handled the lead generation & advertising activities. • In charge of Tie-Ups in Mall, Retail outlets, eatery, multiplex, exhibition, event etc. • Monitoring activities in respective areas assigned on daily basis.



Rosac Enterprises

• Canada
• Construction

• Marketing Executive

  • Jul 2011 - Aug 2012

  • Maintained and updated the market search and sales reports. • Built and maintained the relationships with the customers and dealer. • Responsible for assisting the marketing manager in planning budget, promoting products, and coordinating the promotional events or campaigns. • Prepared market surveys, reports on competitors’ strategies etc. • Design attractive presentations for the promotional campaign of the product. • Responsible for providing quotes, generate enquiries, promote the products. Show less