Shireen Siah

Senior Merchandising Executive at ESPL Esports Players League
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Contact Information
Location
Subang Jaya, Selangor, Malaysia, MY
Languages
  • English -
  • Basic frenc -

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Credentials

  • Retail Management - Merchandising, Distribution and Marketing
    Alison - Free Online Learning
    Aug, 2021
    - Sep, 2024
  • What is Logistics?
    HRD Corp - Human Resource Development Corporation
    Aug, 2021
    - Sep, 2024
  • Create A Culture of Great Customer Service
    HRD Corp - Human Resource Development Corporation
    Jul, 2021
    - Sep, 2024
  • Providing Telephone Customer Service course
    HRD Corp - Human Resource Development Corporation
    Jul, 2021
    - Sep, 2024

Experience

    • Singapore
    • Entertainment Providers
    • 1 - 100 Employee
    • Senior Merchandising Executive
      • Aug 2021 - Present

      - Managing the promotion of the business' merchandise, arranging creative displays on the company website to attract consumers on purchasing the products to generate revenues and increase profitability. - Developed the webstore’s policies (FAQ, Return & Refund, order Cancellation policies, and terms and conditions for the usage of the webstore site. - Responsible for product activations, promotions and content and their impact - Provided research insights on market trend and competition including logistics and pricing Show less

    • Marketplace Operations Associate( Brand: BABY K)
      • Jan 2021 - Jul 2021

      -Developed a standard operating procedure & inventory control to ensure accuracy and timeliness of input and loading of information into marketplace platform management system (AMAZON USA) -Responsible for creation of product listings, product activations, promotions and content and their impact to the marketplace page -Responded to over 15 emails and messages from customers (returns, refunds, inquiries, replacement & general information) and solved all of their concerns -Increased customer satisfaction by responding to customer inquiries and concerns promptly -Research market trend and competition including logistics and pricing -Assisted manager and other team members in resolving suppressed listing issues and able to reactivate the product listing within a day Show less

    • Personal Care Product Manufacturing
    • 700 & Above Employee
    • E-commerce Assistant
      • Dec 2019 - Dec 2020

      - Resolved an average of 160 orders per day for Loccitane and Melvita brand - Reduced customer’s complaints by 20% by streamlining packing SOPS - Coordinate with marketing team of both brands on marketing plans under E-commerce; increased of new members registration - Introduced better packaging methods for all items being shipped from the HQ, resulting in fewer breakages, by 10%. - Resolved an average of 160 orders per day for Loccitane and Melvita brand - Reduced customer’s complaints by 20% by streamlining packing SOPS - Coordinate with marketing team of both brands on marketing plans under E-commerce; increased of new members registration - Introduced better packaging methods for all items being shipped from the HQ, resulting in fewer breakages, by 10%.

    • Food and Beverage Services
    • 1 - 100 Employee
    • Assistant Merchandiser
      • Jun 2017 - Oct 2019

      - Primarily responsible in searching for new and potential vendors to join, and to negotiate with vendors for favorable margin, terms and discounts - Determined appropriate floor space needs for each Ladies category and allocated space accordingly. - Increased sales of 2 new vendors by 22%, by performing well-placed and aggressive merchandising activities. (Hotspots, outpost fairs) - Successfully hold Ladies Outpost fair held in June 2017 & September 2018 in One Utama Shopping Centre, & Empire Shopping Gallery; increased of foot traffic to the stores - Successfully drive retail foot traffic by 10% to the premium outlet stores in Genting by organizing promotions and advertising campaigns, with the collaboration of Genting marketing team and internal marketing team - Identify and setting up display at promotion area, checking daily with vendors on special promotions, observing store's feedback during promotion period Show less

    • China
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Recruitment Associate consultant
      • Nov 2016 - Jan 2017

      • Primarily responsible for the organization's business development through compiling business contacts through recruitment agencies - Maintained and provided regular tracking report of hired subcontractors - Played a creative role in assisting the development and design of internal and external recruitment activities in the organization's internal referral program - Successfully converted a subcontractor into a permanent staff for Pactera Malaysia Inc Bhd in December 2016 Show less

    • Singapore
    • Legal Services
    • 1 - 100 Employee
    • Marketing Executive
      • May 2016 - Nov 2016

      • Customer service: communicating with target audiences and managing customer relationship by making cold calls • Business Development: Compiling business contacts as well as maintaining and updating customer databases; data management and filing • Writing and proofreading newsletters, emails, and other marketing materials • Personal Assistant: Organizing and maintaining diaries, setting up meetings to meet with the new clients; answering phone calls and replying incoming emails, often corresponding on behalf of the director Others: supporting the marketing manager and other colleagues. Show less

Education

  • Alison
    Certificate, Business
    2021 - 2021
  • Alison
    Certificate, Business/Commerce, General
    2021 - 2021
  • HRD Corp
    certificate, Project Management
    2021 - 2021
  • HRD Corp
    Certificate, Logistics, Materials, and Supply Chain Management
    2021 - 2021
  • HRD Corp - Human Resource Development Corporation
    Certificate, Customer Service Management
    2021 - 2021
  • HRD Corp - Human Resource Development Corporation
    Certificate, Customer Service Management
    2021 - 2021
  • Universiti Tunku Abdul Rahman
    Bachelor of corporate communication, Mass Communication/Media Studies
    2013 - 2016
  • Smk (P) Sri Aman
    2006 - 2010

Community

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