Shiran Botbol
Marketing And Public Relations Specialist at Dani Levy Communications- Claim this Profile
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Bio
Experience
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Dani Levy Communications
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Israel
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Public Relations and Communications Services
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1 - 100 Employee
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Marketing And Public Relations Specialist
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Sep 2017 - Present
Managing the PR activities of the company's top tier accounts, including Coca-Cola Israel, Angel Bakeries, focusing on entertainment accounts: Yes Planet, Rav-Hen. This position includes: • "Breaking" customer's briefs and building conceptual & creative ideas, turning them into catchy media items. • Initiating and managing the entire life-cycle of digital moves, including creative, actual implementation and creating media buzz. • Deep familiarity with Israel media companies, including personal relationships with top press reporters and media influencers. • Writing and promoting PR announcements & press releases, including conducting interviews and creating relevant content. • Working with celebrities and public opinion leaders. • Producing and "hands-on" conducting of large press conferences. • Strong understanding of customers' marketing requirements, turning them into on-going PR campaigns, under budget constraints. • Defining KPI's for brand awareness. Show less
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Galai Communication
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Israel
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Public Relations and Communications Services
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1 - 100 Employee
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Assistant Account Manager
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2017 - 2017
Working closely with the VP, writing press releases and developing creative concepts according to thebriefs, to increase brand awareness. Working closely with the VP, writing press releases and developing creative concepts according to thebriefs, to increase brand awareness.
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Education
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Ariel University
Bachelor's degree, Communication and Media Studies