Shiori T.

Communications Specialist at 株式会社BAKE
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us****@****om
(386) 825-5501

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Credentials

  • TOEIC 985
    The TOEIC® Program
    Oct, 2014
    - Nov, 2024
  • 宣伝会議コピーライティング講座修了
    宣伝会議
    Jan, 2014
    - Nov, 2024
  • 実用英語技能検定 1級
    公益財団法人 日本英語検定協会
    Nov, 2004
    - Nov, 2024

Experience

    • Japan
    • Food and Beverage Manufacturing
    • 1 - 100 Employee
    • Communications Specialist
      • Jul 2021 - Present

      • Involved in research and planning as a team member of the New Business Team.• SNS (Instagram&LINE) and Google My Business account planning. Training and supporting team members and controlling tasks for 4 brands.• Project management of SNS ambassador programme “Hakogashi-Club”.• Editing articles for the company's media "THE BAKE MAGAZINE"

    • Communications Specialist (SNS & Community management)
      • Jul 2020 - Jun 2021

      • Planned and launched the first SNS ambassador programme “Hakogashi-Club” in Oct 2020.In charge of social media for PRESS BUTTER SAND and 3 new brands.• Instagram - Planning the launch of 3 new brands' Instagram accounts.• LINE - Planned the launch of LINE brand account for PRESS BUTTER SAND. Gained 17,000+ LINE@ friends (target reach) by conducting a LINE campaign.

    • Communications Specialist (SNS & Events)
      • Aug 2019 - Jun 2020

      In charge of social media and event management for the main brand ‘BAKE CHEESE TART’.• Instagram - Visual direction, creation for intriguing posts to approach targeted customers (instagram.com/bakecheesetart/)• LINE - Scheduling and delivering messages for 25+ stores in Japan and planning LINE campaigns.• Advising and supporting team members and controlling team tasks for 6 brands• Planned and managed 4 customer events which had the highest satisfaction rate.

    • Promotions Manager
      • Jan 2018 - Jul 2019

      • Increased number of orders received via Instagram for wedding invitation products by 150% through May~December 2018 compared to May~December 2017.• Awarded MVP for 2018 and got promoted within 6 months after joining the company.• Launched promotion team with 4 members and organized operations.• Planned and led a collaboration project within an event hosted by a wedding dress company.• Handled inquiries from the media and proactively shared information leading to being featured in a famous bridal magazine Zexy Premier 2019 Spring edition.

    • Japan
    • Software Development
    • 100 - 200 Employee
    • Support Specialist, gTech Ads
      • Oct 2015 - Jul 2017

      • Ranked Top 4 in APAC in 2016 Q4 and awarded spot bonus for the number of troubleshooting direct client cases with 100% survey satisfaction out of 104 responded surveys, plus quality review rate 100%. Although having no IT background upon joining Google, I put effort to study on my own as well as finding experts in the team and actively reaching out for advice. (Received spot bonus for 2016 Q3 and 2017 Q1 as well)• Planned and delivered internal product training, resulting in 90 sales members attending with positive feedback.• Received 9 peer bonuses while working at Google.• Involved in launching local language service for clients from December 2015, organizing support customized for the Japanese market and translating English internal documents.

    • Japan
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Advertisement Specialist
      • Apr 2013 - Sep 2015

      Recruit Communications Co., Ltd.Bridal Advertisement Planning Department- Made and revised the advertisement production regulation of the Zexy bridal magazine.- Answered inquiries from the sales team and advertisement directors on product rules.- Advertising director for 1 year creating 15-30 pages per month for the magazine constantly.No mistakes due to careful planning of schedule and proofreading.- Proposed a client web page plan on the Zexy website and increased the number ofoutbound link to the client website by 254.3% from the same month of the previous year.- Experienced proposing photo shoots and web-site promotion ideas and its direction.- Awarded as a team for planning process and tools to measure the effect of jewelryadvertisements within Zexy bridal magazine.

Education

  • Waseda University
    Bachelor of Arts - BA, International Liberal Studies
    2006 - 2010
  • Kingston University
    Master of Arts - MA, Curating Contemporary Design
    2011 - 2012
  • University of the Arts London
    Foundation degree, Visual Communication
    2010 - 2011
  • Lund University
    Exchange student, Faculty of Humanities
    2007 - 2008

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