Shelly Darby
Associate VP, Editor at SHOOK Research- Claim this Profile
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English Native or bilingual proficiency
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Spanish Elementary proficiency
Topline Score
Bio
Rick Schulte
Shelly is exceptionally well-organized and builds a great rapport as a supervisor. As a free-lance writer providing sports and news features for various sections of the Detroit Free Press, I always knew I could bounce an idea off Shelly and get a prompt response. She is creative, understands the editorial process well and is always a joy to work with.
Rick Schulte
Shelly is exceptionally well-organized and builds a great rapport as a supervisor. As a free-lance writer providing sports and news features for various sections of the Detroit Free Press, I always knew I could bounce an idea off Shelly and get a prompt response. She is creative, understands the editorial process well and is always a joy to work with.
Rick Schulte
Shelly is exceptionally well-organized and builds a great rapport as a supervisor. As a free-lance writer providing sports and news features for various sections of the Detroit Free Press, I always knew I could bounce an idea off Shelly and get a prompt response. She is creative, understands the editorial process well and is always a joy to work with.
Rick Schulte
Shelly is exceptionally well-organized and builds a great rapport as a supervisor. As a free-lance writer providing sports and news features for various sections of the Detroit Free Press, I always knew I could bounce an idea off Shelly and get a prompt response. She is creative, understands the editorial process well and is always a joy to work with.
Experience
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SHOOK Research
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United States
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Financial Services
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1 - 100 Employee
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Associate VP, Editor
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Oct 2022 - Present
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Gannett | USA TODAY NETWORK
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United States
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Media Production
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700 & Above Employee
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Sports editor for Gainesville Sun, Ocala Star-Banner and Leesburg Daily Commercial
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Jan 2022 - Oct 2022
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Florida Regional Planning Coordinator
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Nov 2020 - Feb 2022
Developing new workflow for digital/print planning and budgeting for 18 Florida daily newspapers in Gannett. Managing and scheduling a team of 15 news and sports employees across the state.
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The Palm Beach Post
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Newspaper Publishing
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200 - 300 Employee
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Content Editor
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May 2019 - Nov 2020
Supervise four full-time production editors, four part-time production editors and three news assistants at the Post. Starting in the summer of 2019, I worked with editors at Florida newspapers to develop a state production desk to address the need for more cooperation, content sharing and night-time production help. Today, I schedule 15 state desk editors who work with 11 newspapers on news and sports. I regularly edit, plan, proof and oversee page production for sports sections as part of the state desk. In addition to my daily print production role, I was a super user in our testing and training in Naviga Writer, helping teach our newsroom the new content management system.
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Palm Beach Daily News
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Newspaper Publishing
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1 - 100 Employee
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Managing Editor
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Aug 2015 - May 2019
Edit and produce the daily newspaper, including special sections, from October through May, twice weekly from May to October.Helped implement digital plan. Edit and publish content for multiple platforms. Coach reporters and editors. Oversee homepage and social media. Edit and produce the daily newspaper, including special sections, from October through May, twice weekly from May to October.Helped implement digital plan. Edit and publish content for multiple platforms. Coach reporters and editors. Oversee homepage and social media.
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Detroit Free Press
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United States
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Technology, Information and Internet
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100 - 200 Employee
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Deputy editor for copy editing and digital/editing coach for all platforms
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May 2014 - Jul 2015
Coach, lead and supervise full-time copy editors/digital editors. Collaborate with managers, editors and reporters on local news, national news, features and business stories. Also a backup news editor in charge of setting and executing 1A lineup. Assign stories to be edited on deadline; set desk schedule. Helped revamp copy desk's workflow and goals to reflect focus on digital. In charge of yearly reviews for editors. Fact-check stories, edit for grammar and style on deadline and proofread work of other editors on deadline.
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Assistant sports editor
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Jan 2009 - May 2014
I was an assistant editor for the daily sports section, supervising reporters, and also spent time as the planning editor for the Sunday sports section. I worked with other editors in planning and producing the sports section. I also was part of the sports digital team.
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High school sports web editor
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Aug 2008 - Dec 2008
Because of my previous experience as the high school sports editor, I was moved to sports for a specific project: Help plan and launch our high school sports website in a few weeks so it could start in conjuction with the high school football season. I attended meetings, sat in on training sessions and work with our web staff to design the site. It was meant to be a temporary project and it was. It was a great experience because I learned so much about digital platform.
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Community Free Press editor
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Apr 2006 - Aug 2008
I was the editor of the special community news and sports Sunday sections at the Free Press. I oversaw a team of reporters and editors as the department head. I worked one-on-one with reporters, helping develop stories, and also worked closely with the photo department to coordinate coverage. I worked with copy editors and planning editors to produce the sections.
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Detroit Free Press
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United States
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Technology, Information and Internet
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100 - 200 Employee
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Assistant sports editor-preps
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1997 - 2005
I was the editor in charge of high school coverage in the sports department, working with staff reporters and several freelancers. The job increased in work and responsibility when the paper introduced weekly community sections which included sports pages. So I was in charge of daily coverage for prep sports as well as the weekly community coverage.
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Sports copy editor
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Oct 1995 - Aug 1997
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New Haven Register
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Newspaper Publishing
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1 - 100 Employee
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Copy editor
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1993 - 1995
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Education
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The University of Kansas
Bachelor's, Journalism -
Wheeling High School