Shellie Pfohl
Chief Growth Officer at Action for Healthy Kids- Claim this Profile
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Bio
Kalinda Bogue
Shellie is a true mission-driven leader dedicated to positively impacting every organization she serves to deliver results. She is a pro at engaging all stakeholders and builds strong, sustainable partnerships that reach objectives, create shared value, and establish trusted long-term relationships. Shellie is sincere, authentic, and leads by example and the cultures she cultivates are always team-oriented and marked by diverse high-performers that unite and achieve through a shared purpose that drives success.
Kymm Ballard
Shellie is an incredibly talented leader. I have had the pleasure of working along side Shellie for nearly 12 years while working at NCDPI. Shellie was the Executive Director for the Governors Council for Youth Fitness and Sport and as the President and CEO of Be Active NC. I must say that one of her many qualities, is working with tough people/ situations and funding solutions. She was a success at creating statewide initiatives and scaling them for others across the country, who marveled at our work. She is a thoughtful, innovative, and strategic thinker who follows through to the smallest detail. As a fundraiser, she was able to secure funding to help improve the lives of North Carolinians through innovative programs, policies, and people interaction. As a leader, she motivated all of us to be our best selves. I am always in awe of her positive attitude even in the tough times. She is a strong leader and I respect her so much. I miss working with her and hope that will change in the future and our professional paths cross again. Shellie Pfohl has my highest recommendation and will be an amazing member to any team.
Kalinda Bogue
Shellie is a true mission-driven leader dedicated to positively impacting every organization she serves to deliver results. She is a pro at engaging all stakeholders and builds strong, sustainable partnerships that reach objectives, create shared value, and establish trusted long-term relationships. Shellie is sincere, authentic, and leads by example and the cultures she cultivates are always team-oriented and marked by diverse high-performers that unite and achieve through a shared purpose that drives success.
Kymm Ballard
Shellie is an incredibly talented leader. I have had the pleasure of working along side Shellie for nearly 12 years while working at NCDPI. Shellie was the Executive Director for the Governors Council for Youth Fitness and Sport and as the President and CEO of Be Active NC. I must say that one of her many qualities, is working with tough people/ situations and funding solutions. She was a success at creating statewide initiatives and scaling them for others across the country, who marveled at our work. She is a thoughtful, innovative, and strategic thinker who follows through to the smallest detail. As a fundraiser, she was able to secure funding to help improve the lives of North Carolinians through innovative programs, policies, and people interaction. As a leader, she motivated all of us to be our best selves. I am always in awe of her positive attitude even in the tough times. She is a strong leader and I respect her so much. I miss working with her and hope that will change in the future and our professional paths cross again. Shellie Pfohl has my highest recommendation and will be an amazing member to any team.
Kalinda Bogue
Shellie is a true mission-driven leader dedicated to positively impacting every organization she serves to deliver results. She is a pro at engaging all stakeholders and builds strong, sustainable partnerships that reach objectives, create shared value, and establish trusted long-term relationships. Shellie is sincere, authentic, and leads by example and the cultures she cultivates are always team-oriented and marked by diverse high-performers that unite and achieve through a shared purpose that drives success.
Kymm Ballard
Shellie is an incredibly talented leader. I have had the pleasure of working along side Shellie for nearly 12 years while working at NCDPI. Shellie was the Executive Director for the Governors Council for Youth Fitness and Sport and as the President and CEO of Be Active NC. I must say that one of her many qualities, is working with tough people/ situations and funding solutions. She was a success at creating statewide initiatives and scaling them for others across the country, who marveled at our work. She is a thoughtful, innovative, and strategic thinker who follows through to the smallest detail. As a fundraiser, she was able to secure funding to help improve the lives of North Carolinians through innovative programs, policies, and people interaction. As a leader, she motivated all of us to be our best selves. I am always in awe of her positive attitude even in the tough times. She is a strong leader and I respect her so much. I miss working with her and hope that will change in the future and our professional paths cross again. Shellie Pfohl has my highest recommendation and will be an amazing member to any team.
Kalinda Bogue
Shellie is a true mission-driven leader dedicated to positively impacting every organization she serves to deliver results. She is a pro at engaging all stakeholders and builds strong, sustainable partnerships that reach objectives, create shared value, and establish trusted long-term relationships. Shellie is sincere, authentic, and leads by example and the cultures she cultivates are always team-oriented and marked by diverse high-performers that unite and achieve through a shared purpose that drives success.
Kymm Ballard
Shellie is an incredibly talented leader. I have had the pleasure of working along side Shellie for nearly 12 years while working at NCDPI. Shellie was the Executive Director for the Governors Council for Youth Fitness and Sport and as the President and CEO of Be Active NC. I must say that one of her many qualities, is working with tough people/ situations and funding solutions. She was a success at creating statewide initiatives and scaling them for others across the country, who marveled at our work. She is a thoughtful, innovative, and strategic thinker who follows through to the smallest detail. As a fundraiser, she was able to secure funding to help improve the lives of North Carolinians through innovative programs, policies, and people interaction. As a leader, she motivated all of us to be our best selves. I am always in awe of her positive attitude even in the tough times. She is a strong leader and I respect her so much. I miss working with her and hope that will change in the future and our professional paths cross again. Shellie Pfohl has my highest recommendation and will be an amazing member to any team.
Experience
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Action for Healthy Kids
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United States
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Health, Wellness & Fitness
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1 - 100 Employee
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Chief Growth Officer
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Sep 2022 - Present
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RMC Health
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United States
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Professional Training and Coaching
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1 - 100 Employee
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President
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Jun 2021 - Present
RMC Health facilitates professional learning and capacity-building that empowers champions for healthy young people. RMC Health effectively prepared school and public health staff to collaboratively implement proven approaches for promoting health students and schools and to work better together. RMC is a leader in its field, trusted to share best practices and to spearhead conversations and collaboration with partner organizations across the state and nation. RMC Health facilitates professional learning and capacity-building that empowers champions for healthy young people. RMC Health effectively prepared school and public health staff to collaboratively implement proven approaches for promoting health students and schools and to work better together. RMC is a leader in its field, trusted to share best practices and to spearhead conversations and collaboration with partner organizations across the state and nation.
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Self-employed
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United States
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Strategic Advisor
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Jan 2019 - Jul 2022
Providing strategic consultation to U.S. and global companies/organizations on health promotion; safeguarding of vulnerable populations; diversity, equity & inclusion; program development and evaluation; organizational and fiscal planning; and revenue generation. Providing strategic consultation to U.S. and global companies/organizations on health promotion; safeguarding of vulnerable populations; diversity, equity & inclusion; program development and evaluation; organizational and fiscal planning; and revenue generation.
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Esports Integrity Commission (ESIC)
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United States
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Strategic Advisor
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Jul 2020 - Dec 2021
Developed strategic plan for creation of a Global Esports Safeguarding and Wellness Center. Assisting with initial fundraising. Developed strategic plan for creation of a Global Esports Safeguarding and Wellness Center. Assisting with initial fundraising.
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Sport Integrity Global Alliance
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Switzerland
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Spectator Sports
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1 - 100 Employee
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Special Advisor
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Jun 2019 - May 2020
Provided leadership internationally while activating the SIGA mission in the U.S. to safeguard the integrity of sport through good governance, financial integrity, sport betting integrity and youth development/child protection. Provided leadership internationally while activating the SIGA mission in the U.S. to safeguard the integrity of sport through good governance, financial integrity, sport betting integrity and youth development/child protection.
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U.S. Center for SafeSport
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United States
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Spectator Sports
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1 - 100 Employee
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President & CEO
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Nov 2016 - Mar 2019
As President and Chief Executive Officer of the United States Center for SafeSport, Shellie led its start-up and rapid expansion to address sexual abuse within the U.S. Olympic and Paralympic Movements. The Center is the first national nonprofit dedicated to preserving the safety and well-being of athletes by preventing and responding to emotional, physical and sexual abuse in sports. As President and Chief Executive Officer of the United States Center for SafeSport, Shellie led its start-up and rapid expansion to address sexual abuse within the U.S. Olympic and Paralympic Movements. The Center is the first national nonprofit dedicated to preserving the safety and well-being of athletes by preventing and responding to emotional, physical and sexual abuse in sports.
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President's Council on Fitness, Sports & Nutrition
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Washington D.C.
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Executive Director
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Feb 2010 - Oct 2016
Shellie was appointed by President Barack Obama in February 2010 to serve as Executive Director of the President’s Council on Fitness, Sports and Nutrition (PCFSN). The Council is charged with educating, engaging and empowering Americans of all ages, backgrounds and abilities to live a more active, healthy lifestyle. As Executive Director, Shellie was responsible for developing the vision, strategy and goals of the Council and directing the organization’s daily operations. In… Show more Shellie was appointed by President Barack Obama in February 2010 to serve as Executive Director of the President’s Council on Fitness, Sports and Nutrition (PCFSN). The Council is charged with educating, engaging and empowering Americans of all ages, backgrounds and abilities to live a more active, healthy lifestyle. As Executive Director, Shellie was responsible for developing the vision, strategy and goals of the Council and directing the organization’s daily operations. In addition, she lead the Council’s efforts to support First Lady Michelle Obama’s Let’s Move! initiative to solve the childhood obesity epidemic within a generation. Show less Shellie was appointed by President Barack Obama in February 2010 to serve as Executive Director of the President’s Council on Fitness, Sports and Nutrition (PCFSN). The Council is charged with educating, engaging and empowering Americans of all ages, backgrounds and abilities to live a more active, healthy lifestyle. As Executive Director, Shellie was responsible for developing the vision, strategy and goals of the Council and directing the organization’s daily operations. In… Show more Shellie was appointed by President Barack Obama in February 2010 to serve as Executive Director of the President’s Council on Fitness, Sports and Nutrition (PCFSN). The Council is charged with educating, engaging and empowering Americans of all ages, backgrounds and abilities to live a more active, healthy lifestyle. As Executive Director, Shellie was responsible for developing the vision, strategy and goals of the Council and directing the organization’s daily operations. In addition, she lead the Council’s efforts to support First Lady Michelle Obama’s Let’s Move! initiative to solve the childhood obesity epidemic within a generation. Show less
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HOPSports, Inc.
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Wellness and Fitness Services
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1 - 100 Employee
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Senior Vice President - Partnerships
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Jul 2008 - Jan 2010
A fitness technology company, where Shellie created strategic partnerships with state, national and international organizations/corporations with a goal of creating and placing innovative health and physical activity technology in schools and community organizations. A fitness technology company, where Shellie created strategic partnerships with state, national and international organizations/corporations with a goal of creating and placing innovative health and physical activity technology in schools and community organizations.
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Be Active North Carolina
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Raleigh-Durham, North Carolina Area
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Founder and Executive Director
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Jan 1999 - Jun 2008
A non-profit organization that worked statewide to increase physical activity among North Carolina citizens. While there, she led the implementation of Be Active Kids, a preschool physical activity and nutrition program implemented in over 7,000 childcare centers across North Carolina. She also oversaw the training of more than 50,000 classroom teachers on the implementation of the Healthy Active Children Policy to incorporate physical activity into classroom settings throughout the… Show more A non-profit organization that worked statewide to increase physical activity among North Carolina citizens. While there, she led the implementation of Be Active Kids, a preschool physical activity and nutrition program implemented in over 7,000 childcare centers across North Carolina. She also oversaw the training of more than 50,000 classroom teachers on the implementation of the Healthy Active Children Policy to incorporate physical activity into classroom settings throughout the state. In 2007, Be Active North Carolina was named the best physical activity organization in the nation by the National Association for Health & Fitness (NAHF). Show less A non-profit organization that worked statewide to increase physical activity among North Carolina citizens. While there, she led the implementation of Be Active Kids, a preschool physical activity and nutrition program implemented in over 7,000 childcare centers across North Carolina. She also oversaw the training of more than 50,000 classroom teachers on the implementation of the Healthy Active Children Policy to incorporate physical activity into classroom settings throughout the… Show more A non-profit organization that worked statewide to increase physical activity among North Carolina citizens. While there, she led the implementation of Be Active Kids, a preschool physical activity and nutrition program implemented in over 7,000 childcare centers across North Carolina. She also oversaw the training of more than 50,000 classroom teachers on the implementation of the Healthy Active Children Policy to incorporate physical activity into classroom settings throughout the state. In 2007, Be Active North Carolina was named the best physical activity organization in the nation by the National Association for Health & Fitness (NAHF). Show less
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North Carolina Governor’s Council on Physical Fitness and Health
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Raleigh-Durham, North Carolina Area
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Executive Director
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Nov 1990 - Dec 1998
As the executive director of the North Carolina Governor’s Council on Physical Fitness and Health from 1990 to 1998, and was head of the Physical Activity and Nutrition Branch in the North Carolina Department of Health and Human Services. Also served as the Assistant Director of the National Association of Governor’s Councils on Physical Fitness and Sports for three years (1986-1988) and planned and implemented the first International Conference on Physical Fitness and Nutrition. As the executive director of the North Carolina Governor’s Council on Physical Fitness and Health from 1990 to 1998, and was head of the Physical Activity and Nutrition Branch in the North Carolina Department of Health and Human Services. Also served as the Assistant Director of the National Association of Governor’s Councils on Physical Fitness and Sports for three years (1986-1988) and planned and implemented the first International Conference on Physical Fitness and Nutrition.
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Northern Illinois University
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United States
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Higher Education
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700 & Above Employee
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Graduate Research Assistant
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1988 - 1990
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National Association of Governor's Councils on Physical Fitness & Sports
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Indianapolis, Indiana Area
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Deputy Director
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Jan 1985 - Jun 1988
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Education
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2015 - 2015
The Tuck School of Business at Dartmouth
Executive Leadership Institute -
1992 - 1993
Duke University
Certification, Nonprofit Management -
1988 - 1990
Northern Illinois University
MSEd, Exercise Physiology/Fitness Leadership -
1981 - 1985
University of Northern Iowa
Bachelor of Arts (BA), Community Health Education -
2010 - 2010
Presidential Leadership Training
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2005 - 2006
Leadership North Carolina
Community
