Shelley Pearce
Programme Manager – Wonder Project at Engineering New Zealand- Claim this Profile
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Bio
Experience
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Engineering New Zealand Te Ao Rangahau
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New Zealand
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Non-profit Organizations
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100 - 200 Employee
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Programme Manager – Wonder Project
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May 2021 - Present
- Inspire Kiwi kids to love STEM- Develop curriculum aligned challenges that bring science and maths to life- Manage programme marketing- Engage with funders, partners and key STEM players- Manage Wonder Project team
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Marketing Manager
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Aug 2016 - Aug 2021
- Bring engineering to life every day!- Build value proposition for each membership class and other stakeholders- Manage and execute rebrand from IPENZ to Engineering New Zealand- Manage and deliver new website to align with brand change - Support changes to membership class structure and provide member focused viewpoint- Lead marketing team of 9 covering design, digital marketing, social media, programme support, EG magazine - Programme design, marketing and implementation for the Wonder Project and Diversity Agenda initiatives- Brand development and marketing for the Engineering New Zealand ENVI Awards- User experience viewpoint on Salesforce implementation project
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Acting General Manager
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Jan 2021 - Apr 2021
- Acting position to cover role while recruitment is undertaken.- Lead marketing, partnerships and sales, and Wonder Project teams.
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Marketing Manager
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Aug 2016 - Present
- Marketing planning and implementation- Manage social media presence- Design property marketing material - Marketing planning and implementation- Manage social media presence- Design property marketing material
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Marketing Support
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Nov 2019 - Present
- Marketing advice- Graphic design - Marketing advice- Graphic design
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OSPRI
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New Zealand
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Farming
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100 - 200 Employee
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Senior Marketing Advisor
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Oct 2015 - Jul 2016
- Develop the marketing strategy and align messaging to the OSPRI annual operating plan.- Ensure brand consistency throughout the organisation for external communications.- Develop and lead direct marketing campaigns and advertising.- Deliver insights to inform brand and marketing strategies through research and user testing.- Project manage website redesign.- Author collateral for online and print publications.- Mentor and manage the work of junior team members.
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Marketing Advisor
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Nov 2012 - Oct 2015
- Develop and lead direct marketing campaigns and advertising.- Deliver insights to inform brand and marketing strategies through research and user testing.- Author collateral for online and print, and lead content audits as part of a re-branding project.- Technical specialist and content expert for the NAIT programme.- Plan and book paid media for marketing campaigns.- Represent the marketing and communications team at technical working groups across the organisation.- Manage agency relationships including graphic, creative and website design agencies, media buyers and print and mailing house.
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Powerco
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New Zealand
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Utilities
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300 - 400 Employee
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Marketing Coordinator – The Gas Hub
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Mar 2010 - Nov 2012
- Develop and lead promotional activities and advertising. - Support the rebrand of the natural gas division. - Manage relationships with the sales team, industry suppliers and merchants. - Research and author content for web and printed collateral. - Content expert for natural gas appliances. - Plan and book paid media for marketing campaigns. - Develop and lead promotional activities and advertising. - Support the rebrand of the natural gas division. - Manage relationships with the sales team, industry suppliers and merchants. - Research and author content for web and printed collateral. - Content expert for natural gas appliances. - Plan and book paid media for marketing campaigns.
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Education
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Victoria University of Wellington
Bachelor of Commerce and Administration, Marketing and Commercial Law -
Tawa College