Shelley Pearce

Programme Manager – Wonder Project at Engineering New Zealand
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Contact Information
us****@****om
(386) 825-5501
Location
Wellington, Wellington Region, New Zealand, NZ

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Experience

    • New Zealand
    • Non-profit Organizations
    • 100 - 200 Employee
    • Programme Manager – Wonder Project
      • May 2021 - Present

      - Inspire Kiwi kids to love STEM- Develop curriculum aligned challenges that bring science and maths to life- Manage programme marketing- Engage with funders, partners and key STEM players- Manage Wonder Project team

    • Marketing Manager
      • Aug 2016 - Aug 2021

      - Bring engineering to life every day!- Build value proposition for each membership class and other stakeholders- Manage and execute rebrand from IPENZ to Engineering New Zealand- Manage and deliver new website to align with brand change - Support changes to membership class structure and provide member focused viewpoint- Lead marketing team of 9 covering design, digital marketing, social media, programme support, EG magazine - Programme design, marketing and implementation for the Wonder Project and Diversity Agenda initiatives- Brand development and marketing for the Engineering New Zealand ENVI Awards- User experience viewpoint on Salesforce implementation project

    • Acting General Manager
      • Jan 2021 - Apr 2021

      - Acting position to cover role while recruitment is undertaken.- Lead marketing, partnerships and sales, and Wonder Project teams.

    • Marketing Manager
      • Aug 2016 - Present

      - Marketing planning and implementation- Manage social media presence- Design property marketing material - Marketing planning and implementation- Manage social media presence- Design property marketing material

    • Marketing Support
      • Nov 2019 - Present

      - Marketing advice- Graphic design - Marketing advice- Graphic design

    • New Zealand
    • Farming
    • 100 - 200 Employee
    • Senior Marketing Advisor
      • Oct 2015 - Jul 2016

      - Develop the marketing strategy and align messaging to the OSPRI annual operating plan.- Ensure brand consistency throughout the organisation for external communications.- Develop and lead direct marketing campaigns and advertising.- Deliver insights to inform brand and marketing strategies through research and user testing.- Project manage website redesign.- Author collateral for online and print publications.- Mentor and manage the work of junior team members.

    • Marketing Advisor
      • Nov 2012 - Oct 2015

      - Develop and lead direct marketing campaigns and advertising.- Deliver insights to inform brand and marketing strategies through research and user testing.- Author collateral for online and print, and lead content audits as part of a re-branding project.- Technical specialist and content expert for the NAIT programme.- Plan and book paid media for marketing campaigns.- Represent the marketing and communications team at technical working groups across the organisation.- Manage agency relationships including graphic, creative and website design agencies, media buyers and print and mailing house.

    • New Zealand
    • Utilities
    • 300 - 400 Employee
    • Marketing Coordinator – The Gas Hub
      • Mar 2010 - Nov 2012

      - Develop and lead promotional activities and advertising. - Support the rebrand of the natural gas division. - Manage relationships with the sales team, industry suppliers and merchants. - Research and author content for web and printed collateral. - Content expert for natural gas appliances. - Plan and book paid media for marketing campaigns. - Develop and lead promotional activities and advertising. - Support the rebrand of the natural gas division. - Manage relationships with the sales team, industry suppliers and merchants. - Research and author content for web and printed collateral. - Content expert for natural gas appliances. - Plan and book paid media for marketing campaigns.

Education

  • Victoria University of Wellington
    Bachelor of Commerce and Administration, Marketing and Commercial Law
    2007 - 2009
  • Tawa College
    2002 - 2006

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