Sheldon Reback

Regional News Chief, Europe at CoinDesk
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Contact Information
us****@****om
(386) 825-5501
Location
London, England, United Kingdom, GB
Languages
  • English Native or bilingual proficiency
  • Hebrew Professional working proficiency

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LinkedIn User

Sheldon is a go-to colleague who is always there to advise and help out. He is an excellent editor and a fantastic professional all around.

Anil Varma

Sheldon is one of the sharpest journalists I have worked with and is highly respected for his formidable editorial prowess. In recent years, he has spearheaded Bloomberg's special news initiative driven by data visualization and charts from London. He is a top collaborator and an extremely gracious person, and it's been such a privilege to work with him.

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Credentials

  • SEO Foundations
    LinkedIn
    Apr, 2021
    - Nov, 2024

Experience

    • United States
    • Media Production
    • 100 - 200 Employee
    • Regional News Chief, Europe
      • May 2021 - Present

    • United States
    • Financial Services
    • 700 & Above Employee
    • Spotlight
      • Feb 2016 - Apr 2021

      Worked with reporting teams, identified and developed chart-centric news stories, selecting the best for display on the Bloomberg Terminal's main news menu. Also chose live and recorded video, photos and graphics to promote. Helped teams create charts to accompany breaking news and longer format stories. Used Bloomberg functionality and API, processing through Excel and the R programming language when necessary, to detect trends that can be used in chart stories.

    • Top Page Editor
      • Oct 2007 - Jun 2017

      Selected and ranked the most important current news for display to clients on Bloomberg News's front page. Provided feedback and guidance on story development, working with reporters, editors and team leaders across multiple teams and multiple countries. Teamed up with programmers to spec, test and enhance internal functions to ensure stories were displayed, and headlines flashed, at maximum speed.

    • Functions for Markets Editor
      • May 2015 - Feb 2016

      Work with sales teams to use Bloomberg functionality to break news, writing and ghost-writing stories and training materials to show customers how the conclusions were reached and to showcase new functionality.

    • Subeditor
      • Jul 1994 - Oct 2007

      Editing company news, market news reports across a variety of teams including retail, technology, emerging markets, stocks and others.

Education

  • London Business School
    MBA
    1990 - 1992
  • Brunel University London
    BSc(Hons)
    1980 - 1984

Community

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