Shelby Murphy
Head Of Marketing at Main Management, LLC- Claim this Profile
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Bio
Kent Cheeseman
I had the great pleasure of working with Shelby during her tenure at High West Distillery and to say that she lit up the room is not giving sufficient credit to the positive energy that emanated from her day-in and day-out. Her enthusiasm made an immediate impact on the Marketing Team, as well as, on the rest of the organization - even my crusty old Ops crew. Now, that's saying something! More importantly was her impact on consumers and our Whiskey Missionaries - she took local and national events to a new level making an immediate impact on broadening High West's reach that directly translated into double digit, year-over-year sales growth helping make High West one of the preeminent craft distilleries in the world.
Scott L. Peterson
Shelby is a talented, creative, collaborative and energetic professional. I had the pleasure of working with her at Constellation Brands while creating social media and website video assets for High West Whiskey. She is great at creative content ideation, creation and execution. Very organized and a joy to work with, Shelby is a genuinely nice person and someone I hope to work with again in the future.
Kent Cheeseman
I had the great pleasure of working with Shelby during her tenure at High West Distillery and to say that she lit up the room is not giving sufficient credit to the positive energy that emanated from her day-in and day-out. Her enthusiasm made an immediate impact on the Marketing Team, as well as, on the rest of the organization - even my crusty old Ops crew. Now, that's saying something! More importantly was her impact on consumers and our Whiskey Missionaries - she took local and national events to a new level making an immediate impact on broadening High West's reach that directly translated into double digit, year-over-year sales growth helping make High West one of the preeminent craft distilleries in the world.
Scott L. Peterson
Shelby is a talented, creative, collaborative and energetic professional. I had the pleasure of working with her at Constellation Brands while creating social media and website video assets for High West Whiskey. She is great at creative content ideation, creation and execution. Very organized and a joy to work with, Shelby is a genuinely nice person and someone I hope to work with again in the future.
Kent Cheeseman
I had the great pleasure of working with Shelby during her tenure at High West Distillery and to say that she lit up the room is not giving sufficient credit to the positive energy that emanated from her day-in and day-out. Her enthusiasm made an immediate impact on the Marketing Team, as well as, on the rest of the organization - even my crusty old Ops crew. Now, that's saying something! More importantly was her impact on consumers and our Whiskey Missionaries - she took local and national events to a new level making an immediate impact on broadening High West's reach that directly translated into double digit, year-over-year sales growth helping make High West one of the preeminent craft distilleries in the world.
Scott L. Peterson
Shelby is a talented, creative, collaborative and energetic professional. I had the pleasure of working with her at Constellation Brands while creating social media and website video assets for High West Whiskey. She is great at creative content ideation, creation and execution. Very organized and a joy to work with, Shelby is a genuinely nice person and someone I hope to work with again in the future.
Kent Cheeseman
I had the great pleasure of working with Shelby during her tenure at High West Distillery and to say that she lit up the room is not giving sufficient credit to the positive energy that emanated from her day-in and day-out. Her enthusiasm made an immediate impact on the Marketing Team, as well as, on the rest of the organization - even my crusty old Ops crew. Now, that's saying something! More importantly was her impact on consumers and our Whiskey Missionaries - she took local and national events to a new level making an immediate impact on broadening High West's reach that directly translated into double digit, year-over-year sales growth helping make High West one of the preeminent craft distilleries in the world.
Scott L. Peterson
Shelby is a talented, creative, collaborative and energetic professional. I had the pleasure of working with her at Constellation Brands while creating social media and website video assets for High West Whiskey. She is great at creative content ideation, creation and execution. Very organized and a joy to work with, Shelby is a genuinely nice person and someone I hope to work with again in the future.
Experience
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Main Management, LLC
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Investment Management
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1 - 100 Employee
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Head Of Marketing
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Jan 2022 - Present
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Quince
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United Kingdom
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Travel Arrangements
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1 - 100 Employee
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Head of Content & Community
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Sep 2021 - Jan 2022
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Rhone
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United States
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Retail Apparel and Fashion
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100 - 200 Employee
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Director Of Brand Marketing
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Mar 2020 - Oct 2021
As Director of Brand Marketing, I worked with all departments to create and execute our annual marketing plan and stay within budget. I produce and manage content alongside our Creative Director. Additionally, I review analytics with our performance team and provide subsequent strategies based on consumer trends and content performance. In addition to those responsibilities, I regularly coordinate with our retail locations and community marketing teams to host partnership activations and events. Since my start in 2018, Rhone's Instagram audience has increased to 86K from 23K through my organic growth strategy. I assisted in the creation and continued growth of our online journal, The Pursuit.
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Creative Marketing Manager
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Aug 2018 - Mar 2020
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Constellation Brands
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Wine & Spirits
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1 - 100 Employee
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Associate Marketing Manager - High West Distillery
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Mar 2017 - Aug 2018
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Associate Brand Manager - High West Distillery
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Sep 2013 - Mar 2017
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Kimball Art Center
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United States
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Non-profit Organizations
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1 - 100 Employee
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Graphic Design & Development Intern
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May 2013 - Aug 2013
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Education
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2010 - 2014
University of Maine
Bachelor's degree, New Media -
2010 - 2014
University of Maine
Minor, Graphic Design -
2010 - 2014
University of Maine
Minor, Innovation Engineering
Community
