Marketing Coordinator

• Oct 2022 - Present

- Curating social media and website content for three brands, including Facebook, LinkedIn, Instagram, and Twitter posts, social ad creative, blogs, and events - Creating and executing social media strategies for three brands - Creating and executing quarterly email marketing campaigns for four brands to increase applies and brand awareness (using Mailchimp, HubSpot, and Constant Contact) - Expanding clients’ digital footprint through Indeed and Glassdoor presence - Developing and simplifying workflows to optimize lead intake and lifecycle journey utilizing automated email, forms, and contact assignment (all done in HubSpot) - Developing Employer Value Propositions for more than 5 companies to increase employee engagement and define employer brand - Designing and writing copy for careers sites and supporting landing pages for over 10 companies to incorporate employer branding and EVP messaging, improving UX and SEO - Leading groups of brand ambassadors for clients in order to gather modern and useful content, including employee images and testimonials, client reviews and stories, etc. to use on social media, websites, advertising, and more - Supporting miscellaneous client needs regarding recruitment marketing and employer branding Show less

Freelance Copywriter

• Jul 2022 - Present

Hairdresser

• Jan 2022 - Dec 2022

- Started a single-member LLC to work as a self-employed hairdresser - Handled all accounting and bookkeeping - Scheduled appointments - Ordered supplies and managed inventory - Designed and wrote copy for my website (No longer published) - Created and managed social media content and advertising - Started a single-member LLC to work as a self-employed hairdresser - Handled all accounting and bookkeeping - Scheduled appointments - Ordered supplies and managed inventory - Designed and wrote copy for my website (No longer published) - Created and managed social media content and advertising

Barista

• Jul 2020 - Oct 2020

Marketing Copywriter

• Apr 2020 - Jul 2020

Community Relations Intern

• Jan 2020 - Apr 2020

Creating internal content for digital newsletters, updating and renewing existing content (i.e. brochures, flyers, directories), supporting and serving the hospital auxiliary team of over 50 people Creating internal content for digital newsletters, updating and renewing existing content (i.e. brochures, flyers, directories), supporting and serving the hospital auxiliary team of over 50 people

Communications Intern

• Aug 2018 - Jul 2019

Proofing emails and curriculums, Organizing events, Equipping and organizing teams of volunteers, Maintaining website and app, Drafting and sending mass emails Proofing emails and curriculums, Organizing events, Equipping and organizing teams of volunteers, Maintaining website and app, Drafting and sending mass emails