Shelby-Leigh Kennedy

Consultant at BeFound
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Contact Information
Location
Aberdeen, Scotland, United Kingdom, UK
Languages
  • English -

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Credentials

  • CREATE A PROFESSIONAL ONLINE PRESENCE
    Institute of Coding
    May, 2020
    - Sep, 2024
  • CREATE A SOCIAL MEDIA MARKETING CAMPAIGN
    Institute of Coding
    May, 2020
    - Sep, 2024
  • DIGITAL SKILLS: SOCIAL MEDIA
    Accenture
    May, 2020
    - Sep, 2024
  • HOW TO CREATE GREAT ONLINE CONTENT
    Institute of Coding
    May, 2020
    - Sep, 2024

Experience

    • United Kingdom
    • Staffing and Recruiting
    • 1 - 100 Employee
    • Consultant
      • Jan 2023 - Present

    • Resourcer
      • Oct 2022 - Jan 2023

    • United Kingdom
    • Food and Beverage Services
    • 1 - 100 Employee
    • Trade Marketing Executive
      • Oct 2021 - Aug 2022

      I worked as the Trade Marketing Executive for Meatless Farm, a plant-based company in the centre of Leeds. I was within the marketing team and looked after all trade events and BLT activities throughout the year. Aside from my main duties, I got involved in marketing tasks to help the greater marketing team. I worked as the Trade Marketing Executive for Meatless Farm, a plant-based company in the centre of Leeds. I was within the marketing team and looked after all trade events and BLT activities throughout the year. Aside from my main duties, I got involved in marketing tasks to help the greater marketing team.

    • Netherlands
    • Software Development
    • 700 & Above Employee
    • Market Activator
      • Oct 2020 - Oct 2021

      I was accountable for the acquisition and development of new independent restaurants on the Just Eat platform, specifically in the North of Scotland. Using the sales techniques developed within this role, combined with my own creativity and personal flair, I continuously grew my pipeline of business opportunities for Just Eat. I was accountable for the acquisition and development of new independent restaurants on the Just Eat platform, specifically in the North of Scotland. Using the sales techniques developed within this role, combined with my own creativity and personal flair, I continuously grew my pipeline of business opportunities for Just Eat.

    • United Kingdom
    • Entertainment Providers
    • 100 - 200 Employee
    • Bookings and Events Manager
      • Oct 2019 - Oct 2020

      As the bookings and events manager, I took up duties such as overseeing and securing profitable bookings by bringing in new customers and maximising pre-booked sales. I monitored and evaluated the key performance indicators alongside the brand sales manager to devise both short- and long-term goals. I also created marketing campaigns with local influencers and networked with third-party bookers to generate revenue. As the bookings and events manager, I took up duties such as overseeing and securing profitable bookings by bringing in new customers and maximising pre-booked sales. I monitored and evaluated the key performance indicators alongside the brand sales manager to devise both short- and long-term goals. I also created marketing campaigns with local influencers and networked with third-party bookers to generate revenue.

    • Entertainment Providers
    • Digital Marketing Assistant
      • Feb 2019 - Sep 2019

      I was offered a position within Electronic Edinburgh as part of an internship module for my master’s course. The internship lasted for 12 weeks; however, I was offered the chance to continue my position part-time for a six-month contract in the lead-up to their next event in October. Duties included content management scheduling over social media channels, designing and planning digital email campaigns and engaging with customers via multiple communication channels. I was offered a position within Electronic Edinburgh as part of an internship module for my master’s course. The internship lasted for 12 weeks; however, I was offered the chance to continue my position part-time for a six-month contract in the lead-up to their next event in October. Duties included content management scheduling over social media channels, designing and planning digital email campaigns and engaging with customers via multiple communication channels.

Education

  • Robert Gordon University
    Digital Marketing, Marketing
    2018 - 2019
  • Edinburgh Napier University
    Business Management BA/BA (Hons), Business Administration and Management, General
    2016 - 2018
  • North East Scotland College
    Higher Nataional Diploma, Computer/Information Technology Administration and Management
    2014 - 2016
  • Cults Academy
    High School
    2008 - 2014

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