Experience

Marina Rinaldi

• Italy
• Apparel & Fashion
• 100 - 200 Employee

• Amministratore delegato

  • Jan 2023 - Present



Marina Rinaldi - Max Mara Fashion Group

• Retail Director

  • Oct 2012 - Feb 2023



Ferrari

• Italy
• Motor Vehicle Manufacturing
• 700 & Above Employee

• Retail Marketing Manager

  • Jun 2011 - Oct 2012

  Responsible of the branding and merchandising of products in retail stores. Development of displays, distribution of merchandise, study and implementation of marketing strategies and management customer accounts. Supervision of a team of merchandisers. Implementation of in-store promotions and advertising. Responsible of the branding and merchandising of products in retail stores. Development of displays, distribution of merchandise, study and implementation of marketing strategies and management customer accounts. Supervision of a team of merchandisers. Implementation of in-store promotions and advertising.



Luxottica

• Italy
• Luxury Goods & Jewelry
• 700 & Above Employee

• Trade Mktg Manager

  • Apr 2003 - Oct 2010

  1. Trade Marketing Manager (team of 10 people): study and realization of the point of sale material (opticians and chains present in 120 country), organization of events and field operations in order to promote the company brands (house brands and licenses). My main responsibilities are: ­ Sales support (coordination between marketing and sales) ­ Distribution world wide analysis for each specific channel ­ Supplier selection ­ Program Management of cardboard material and display TradeMktg budget allocation per country and per channel ­ Monitoring of operations ­ Communication below the line ­ Relationship with external agencies and incentive ­ Development of new retail concept Show less



Samsonite

• Belgium
• Manufacturing
• 700 & Above Employee

• Project manager

  • May 2001 - Nov 2001

  Project for developing garment and leather goods sites. Feasibility study and implementation of the overall Web communication. Project for developing garment and leather goods sites. Feasibility study and implementation of the overall Web communication.



Max Mara Fashion Group

• Planning Manager Junior

  • Oct 1997 - Sep 2000

  Junior Planning Manager; member of the Managing Director’s staff Co-ordination of the foreign markets replenishment activities Procurement, production planning and shipment of finished goods (strong connection and co-ordination with Production, Commercial and Finished Products Depts) Monitoring and control of budgets and service targets (timing, delivery schedules, clients and suppliers concerned, etc.) with a special focus on foreign markets Reporting on Finished Products Shipments Junior Planning Manager; member of the Managing Director’s staff Co-ordination of the foreign markets replenishment activities Procurement, production planning and shipment of finished goods (strong connection and co-ordination with Production, Commercial and Finished Products Depts) Monitoring and control of budgets and service targets (timing, delivery schedules, clients and suppliers concerned, etc.) with a special focus on foreign markets Reporting on Finished Products Shipments