Co-Founder

• Apr 2023 - Present

Product Designer

• Apr 2022 - Present

I have actively contributed to shaping the digital landscape by developing groundbreaking, user-centered, and visually impactful digital products that consistently address user challenges and propel business success. With a deep expertise in UX/UI design, human psychology, and software engineering, I have played a vital role in revolutionizing the user experience, aligning it with user needs and driving business objectives. Through collaborative efforts with cross-functional teams, I have introduced design thinking methodologies, optimized processes, and spearheaded user research initiatives that have significantly influenced the company's achievements. Show less

Visual Designer

• Aug 2020 - Apr 2022

Collaborated with stakeholders to effectively redesign the website's information architecture and navigation to align with user priorities and business needs. My approach included conducting competitor analysis, creating low and high-fidelity wireframes, and developing prototypes. The new design significantly improved user experience, mobile responsiveness, and interactivity, resulting in a 95% increase in unique website visitors and a 153% boost in Google-driven traffic. Additionally, I established a new branding strategy, developed guidelines, and provided essential digital assets, such as banners, social media templates, and marketing materials, while working closely with cross-functional teams like Business Development, Marketing, and Sales. Show less

Visual Designer

• Dec 2016 - Aug 2020

I was responsible for creating engaging and cohesive visuals that effectively communicate a brand's identity and message. With a keen eye for detail, I have designed and developed visually stunning websites, ensuring optimal functionality and user-friendly navigation. My expertise includes working closely with clients to establish project scope, guidelines, and timelines, while providing long-term support and maintenance for their digital presence. I was responsible for creating engaging and cohesive visuals that effectively communicate a brand's identity and message. With a keen eye for detail, I have designed and developed visually stunning websites, ensuring optimal functionality and user-friendly navigation. My expertise includes working closely with clients to establish project scope, guidelines, and timelines, while providing long-term support and maintenance for their digital presence.

Software Engineer

• Mar 2012 - Dec 2016

I was committed to writing clean, well-engineered, and robust code that adhered to company standards. I modified and troubleshot applications, developed data and process modeling, created graphical user interfaces (GUIs), and built prototypes. My responsibilities included preparing test data and cases, detecting syntax and logic errors, and assisting with system testing. I documented program development and wrote user manuals for installation and operating procedures. I also supported software package implementation, maintained and modified projects in production, and ensured proper completion of release notes and software component bundling. By adhering to quality management procedures and controls, I contributed to delivering high-quality products and services while continually identifying opportunities for system and process improvements. Show less

Software Engineer

• Oct 2011 - Mar 2012

I played a key role in the development of the university's official website and its customized CMS. I conducted requirements gathering sessions with stakeholders, documented requirements, and designed an efficient database using SQL Server. My responsibilities included creating wireframes and low-fidelity mock-ups for stakeholder approval, writing clean code in VB.Net, and defining test data and test cases for unit testing. I also conducted black and grey box testing for the university's Instructor Portal and coordinated user acceptance testing (UAT) sessions to ensure high-quality system functionality within project timelines. Show less

Senior Quality Assurance Analyst

• Jan 2010 - Sep 2011

As a Senior Quality Assurance Analyst, I took ownership of product quality, ensuring that products met specified functional requirements. I created detailed, comprehensive, and well-structured test plans and test cases while coordinating testing activities. I diligently reported bugs using Jira™ and collaborated with the development team to address issues. As a Senior Quality Assurance Analyst, I took ownership of product quality, ensuring that products met specified functional requirements. I created detailed, comprehensive, and well-structured test plans and test cases while coordinating testing activities. I diligently reported bugs using Jira™ and collaborated with the development team to address issues.

Quality Assurance Associate

• Dec 2008 - Jan 2010

I was responsible for conducting Acceptance and Black Box Testing of digital products to ensure optimal functionality. I diligently reported bugs to the development team using Microsoft tools, and I performed White Box Testing of the Travel Request Project utilizing Microsoft debugging tools. My role also involved tracking client feedback through phone and email communication to continually improve the quality of our products and services. I was responsible for conducting Acceptance and Black Box Testing of digital products to ensure optimal functionality. I diligently reported bugs to the development team using Microsoft tools, and I performed White Box Testing of the Travel Request Project utilizing Microsoft debugging tools. My role also involved tracking client feedback through phone and email communication to continually improve the quality of our products and services.