Shayla Vance

Digital Account Manager at XPND Interactive
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Contact Information
us****@****om
(386) 825-5501
Location
Kansas City, Missouri, United States, US

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Digital Account Manager
      • Apr 2022 - Present

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Marketing Coordinator
      • Jun 2021 - Apr 2022

      - Directed the development of social media content - Managed task delegation and internal communications - Improved client relationships through exceptional customer service and public relations skills - Produced copy and scripts for television, radio broadcast, and digital advertisements - Increased accuracy of marketing materials through copy editing - Generated client brand awareness through the implementation of social media strategies - Managed product quality and order shipments Show less

    • United States
    • Wholesale
    • 1 - 100 Employee
    • Social Media Strategist
      • Jul 2020 - Jul 2021

      - Managed social media schedules and execute digital marketing plans - Built brand loyalty by engaging with audiences online - Planned public outreach initiatives for merger - Developed and analyze Facebook ad campaigns - Wrote copy for website, emails, blogs, and direct mail pieces - Managed social media schedules and execute digital marketing plans - Built brand loyalty by engaging with audiences online - Planned public outreach initiatives for merger - Developed and analyze Facebook ad campaigns - Wrote copy for website, emails, blogs, and direct mail pieces

    • Food & Beverages
    • 700 & Above Employee
    • Barista
      • Apr 2020 - Jun 2021

      - Improved customer experience with positive attitude and product quality inspections - Streamlined internal operations through quick assessment and problem solving skills -Managed new employee training - Generated employer trust through effective time management and reliability - Improved customer experience with positive attitude and product quality inspections - Streamlined internal operations through quick assessment and problem solving skills -Managed new employee training - Generated employer trust through effective time management and reliability

    • United States
    • Wholesale
    • 200 - 300 Employee
    • Social Media Specialist
      • Sep 2018 - Mar 2020

      - Created engaging social media content for all major platforms - Improved marketing material accuracy through copy editing - Executed website maintenance, promotions, copywriting, and SEO - Produced monthly blog articles to increase website traffic and promote digital offers - Developed digital marketing campaigns for Facebook, Google, and Pinterest - Managed CRM system and email marketing campaigns with an average open rate of 19 percent - Directed the development of new company branding guidelines - Accelerated website development through collaboration with third party developers - Strategized with corporate leaders to resolve public crises -Managed influencer marketing program Show less

    • United States
    • Retail
    • 700 & Above Employee
    • Barista
      • Aug 2017 - Sep 2018

    • United States
    • Higher Education
    • 700 & Above Employee
    • Public Relations Intern
      • Jan 2018 - Apr 2018

      - Designed and developed copy for print and digital marketing materials - Created a bi-monthly newsletter to engage with students, faculty, and community leaders - Managed email contact lists of community partners - Recruited students to participate in academic programs through public presentations - Served as an academic advisor for students participating in service-learning programs - Designed and developed copy for print and digital marketing materials - Created a bi-monthly newsletter to engage with students, faculty, and community leaders - Managed email contact lists of community partners - Recruited students to participate in academic programs through public presentations - Served as an academic advisor for students participating in service-learning programs

    • United States
    • Higher Education
    • 700 & Above Employee
    • Student Library Assistant
      • Nov 2015 - Oct 2017

    • United States
    • Government Administration
    • 1 - 100 Employee
    • Concessions Attendant
      • May 2016 - Aug 2016

      Worked for the City of Papillion providing consession food to patrons at the Sumtur Ampitheater. Worked for the City of Papillion providing consession food to patrons at the Sumtur Ampitheater.

    • United States
    • Restaurants
    • 700 & Above Employee
    • Crew Member
      • Jan 2014 - Jan 2016

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Administrative Assistant
      • Dec 2014 - Dec 2015

      Answered and transferred phone calls, filed invoices, and mailed checks. Answered and transferred phone calls, filed invoices, and mailed checks.

Education

  • Missouri State University
    Bachelor’s Degree, Public Relations/Image Management
    2014 - 2018

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