Paid Social Senior Executive

• Aug 2022 - Present

Media Coordinator

• Mar 2020 - Mar 2022

My primary set of responsibilities includes trafficking creatives for social platforms - Facebook, Instagram, and YouTube; offline platforms - TV, radio, out of home, print; and BVOD. Simultaneously sharing material instructions with respective suppliers/networks. Have created a Digital Blueprint for the online activity after Media Plans have been approved by clients. This was followed by creating a UTM builder, and setting up campaigns in Campaign Manager, DV360, The Trade Desk, and Business Manager. Reporting of both online and offline data collection from the following platforms: Double Click Manager (DCM), DV360, The Trade Desk, Facebook Business Manager, Brand Watch, Rubii, Fusion, BCC/Spectra, MOVE. Prepared post-campaign reports which include collating proof of postings from networks and channels, online and offline performance overviews, insights, and recommendations. The complete invoicing process at the end of each month for three to five clients each month. Client campaigns I have worked on over the last 2 years are Racing Victoria, Crime Stoppers (Government), Activia, YoPro, Harris Scarfe, Plush, Royal Agricultural Society of Victoria (RASV) and Nando's.

Retail Sales Assistant

• Sep 2019 - Jan 2020

Providing customer service to ensure an excellent shopping experience. Stock merchandising. Sorting and preparing donated goods, followed by processing “new” stock and applying pricing. Keeping the store tidy & maintaining safe work practices. Assisted in the sales of about $7000 in 5 months' time. Providing customer service to ensure an excellent shopping experience. Stock merchandising. Sorting and preparing donated goods, followed by processing “new” stock and applying pricing. Keeping the store tidy & maintaining safe work practices. Assisted in the sales of about $7000 in 5 months' time.

Marketing Research Intern

• Jul 2019 - Jul 2019

Researched to identify indicators to improve the experience of international students in Melbourne city and provided subsequent recommendations. Conducted focus group with a total of 16 international students as participants, in-depth interviews of 10 employers and an online survey based on our findings from secondary research and focus groups. Successfully provided a pathway for moving Melbourne up the global rankings as a destination for international students and provide guidance on specific measures, such as services, to be implemented.

Summer Internship

• Jun 2016 - Jul 2016

Maintaining of records and handling policy renewals. Took inquiry calls for prospective and existing clients, and thereafter pitched to potential clients. Interview prospective clients to obtain information about the physical condition of the person insured, and to identify policy fitting their needs and requirements. Had a conversion rate of 60%, from prospective to current customers. Proofread that policy requirements are fulfilled, including any necessary medical examinations, government verification and the completion of all required forms.

Internship

• Jun 2015 - Jul 2015