Shawnie Leaf

at Strive to Learn
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Contact Information
us****@****om
(386) 825-5501
Location
Westminster, California, United States, US

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Experience

    • United States
    • E-learning
    • 1 - 100 Employee
      • Dec 2022 - Present

      I manage an award-winning college-prep and tutoring boutique in Costa Mesa/Newport Beach area. While my team is busy empowering the lives of our students, I’m busy streamlining, growing, and developing the processes that make our highly personalized educational services possible. Highlights include:- Spearheading development and implementation of of client-facing portal that’s projected to save 15% of operation costs. -Overhauling and expanding a 3 page website into a 15 page presence which integrates our 88-article blog, 4 season podcast, and growing youtube channel. - Analyzing trends in customer behavior to identify trends and potential bottlenecks in customer retention and acquisition. Show less

      • Mar 2022 - Present

      Increased customer engagement in bi-weekly email campaigns by 30%. Managed small team and directed all marketing campaigns, blog articles, social media activities, and podcast launch. Implemented SEO tactics, keyword tracking, and monitored Google Analytics. Analyze hotjar observation embedded within our website to identify user pain points and optimize user experience through UX design choices.

      • Sep 2019 - Jul 2023

      Doubled web traffic by overhauling and developing 15 page website with custom retouched company assets. Developed over 88 company assets and marketing materials by retouching company photography, editing client testimonial footage, webinars, banner ads, utilizing Adobe Audition, Adobe Premiere, Adobe Illustrator, Adobe Photoshop, and Adobe Acrobat.

    • United States
    • Higher Education
    • 1 - 100 Employee
      • May 2019 - May 2021

      Developed and conducted psychological research looking at the intersection between perceptions of moral behavior and socioeconomic inequality using qualitative and quantitative methods. Presented findings at the Society of Personality and Social Behavior conference in 2021.Lead undergraduate researcher in study looking at perceptions of socioeconomic status using video footage from Google Glasses. Trained and managed a small team of undergraduate student researchers code video footage.

      • Nov 2019 - Feb 2021

      Secured SURP and UROP funding for research study looking at the impact of stress and memory formation. Successfully procured executive/ full committee IRB approval utilizing extremely violent/graphic horror film footage.

    • Administration of Justice
    • Legal Intern
      • Jan 2020 - Jun 2020

    • United States
    • Higher Education
    • 300 - 400 Employee
      • Jan 2017 - Sep 2019

      Supporting Faculty and Adminstrative endeavors while implementing innovative processes to increase efficiency and streamlining user experience

      • Mar 2016 - Mar 2018

      • Mar 2016 - Jan 2018

      Provided executive administrative support for the Vice President of Instruction, Admissions and Records office, and CalWORKS office at Golden West College to generate innovative ways to increase student satisfaction through providing greater access to supportive services online. Increased campus-side transparency towards state-mandated initiatives by 5% by outreaching out to heads of various departments and committee members, obtaining current progress toward goals, and maintaining the portal interface. Show less

Education

  • University of California, Irvine - School of Social Ecology
    Bachelor's degree, Psychological Sciences
    2018 - 2020
  • Golden West College
    Associate's degree, Psychology
    2015 - 2018

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