Shawnee Smith
Assistant Director Of Admission at The Overlake School- Claim this Profile
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Bio
Experience
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The Overlake School
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United States
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Primary and Secondary Education
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1 - 100 Employee
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Assistant Director Of Admission
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Sep 2019 - Present
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Holy Trinity Episcopal School
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Houston, Texas Area
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Director of Admissions and Outreach
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Jul 2017 - Nov 2018
Manage all recruitment and enrollment efforts for new students, including developing and executing a strategic enrollment plan. Manage the development of the school’s strategies for marketing and communications in ways that are consistent with the school’s mission. Work with the Head of School to create and implement retention strategies for current students. Develops community relations with a variety of constituents, including civic organizations and other schools in the region. Maintain regular communication with the Head of School and Board of Directors regarding student admission cycle status, and community observations and perceptions. Assist in organizing the school’s open house(s) and other community events. Show less
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BidPal
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United States
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Software Development
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1 - 100 Employee
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Event Manager
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Aug 2015 - Aug 2017
Supervise and execute BidPal events in the Greater Houston Area. Manage and supervise BidPal on-site assistants, clients and guests at events. Lead the BidPal team to ensure clients are maximizing their event revenue. Manage BidPal on-site technology including: auction laptops, credit card readers and PowerPoint slides. Resolve and provide clarification to all onsite inquires and issues. Train and educate client's staff, volunteers and guests prior to events. Review all client auction and guest data and make appropriate changes necessary. Show less
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Hope and Healing Center & Institute
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United States
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Individual and Family Services
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1 - 100 Employee
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PR/Marketing Specialist
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Sep 2016 - May 2017
Manage and execute projects designated by senior management. Post and update social media sites via Twitter, Facebook and other social media outlets. Work with other departments as needed to help promote the organization’s brand and awareness. Write and edit web stories, news releases, monthly newsletters and other communications to be published on the Hope and Healing Center website and other publications. Create and pitch stories and events to local media outlets to generate media coverage. Cultivate and maintain relationships with other local organizations to create potential partnerships. Create and design flyers and other marketing tools using Adobe CC Suite. Show less
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Houston Community College
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United States
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Higher Education
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700 & Above Employee
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Public Relations
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Jan 2016 - Sep 2016
Write and edit web stories, news releases, and other communications to be published on Houston Community College website and other publications. Plan, coordinate and execute events and activities on campus. Work with graphic designers to create and design flyers, posters, and recruiting tools for distribution. Build new and stronger relationships with local media to include: magazines, newspaper and trade publications Post and update campus content via Twitter, Facebook, Flickr and other social media outlets. Show less
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KPRC
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United States
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Broadcast Media Production and Distribution
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100 - 200 Employee
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Assignment Editor
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Sep 2013 - Dec 2015
Managed and assigned reporters and photographers to stories and breaking news, using appropriate logistical and journalistic judgment. Supported weekend producer team to create exclusive stories for weekend newscast. Developed content for summary page suggesting follow-up and new story ideas. Collaborated with web producers to keep station’s social media pages accurate. Built relationships outside of the newsroom creating content. Managed and assigned reporters and photographers to stories and breaking news, using appropriate logistical and journalistic judgment. Supported weekend producer team to create exclusive stories for weekend newscast. Developed content for summary page suggesting follow-up and new story ideas. Collaborated with web producers to keep station’s social media pages accurate. Built relationships outside of the newsroom creating content.
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Boys & Girls Clubs of North Alabama
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Huntsville, Alabama Area
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Public Relations/Marketing Director
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Jan 2011 - Aug 2013
Increased media coverage (by 90%) for Boys & Girls Clubs of North Alabama. Promoted the club by corresponding with community leaders about programs and events. Wrote and edited content for press releases, bullet points, and other communication. Supervised annual events, press conferences, and Club tours. Developed content for Board of Director’s and parent’s information handbook. Created marketing video “Formula for Impact”. Supported internal and external communications for Boys and Girls Club 11 locations around Huntsville. Served as media contact including pitching stories to local media, including online services. Coordinated and planned events including press conferences, Club tours, and other events. Managed content creation, structure and placement on organization’s website and social media websites. Show less
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State of Washington
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Government Administration
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700 & Above Employee
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Assistant Deputy Press Secretary/Media Coordinator
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Apr 2008 - Feb 2009
Developed content for expedient written and verbal responses to media requests. Collaborated with other governmental agencies and policy personnel to identify potential public relations problems and advised agency officials on preventative actions. Created content for daily strategic briefing documents and talking points for the governor for speaking engagements and television and radio interviews. Supervised media outreach efforts creating press releases and other press materials, while building and maintaining strong relationships with local and national media outlets. Worked with internal personal planning ceremonies, press conferences, and other events. Created content for the governor’s monthly video greeting for community events she was unable to attend Show less
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KING 5 Media Group
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United States
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Broadcast Media Production and Distribution
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100 - 200 Employee
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Assignment Editor
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Sep 2006 - Apr 2008
Contributed to hundred of newscasts maintaining the stations #1 rating in the market. Managed and assigned reporters and photographers to stories and breaking news, using appropriate logistical and journalistic judgment. Supported weekend producer team to create exclusives stories for weekend newscast. Developed content for summary page suggesting follow-up and new story ideas. Collaborated with web producers to keep station’s social media pages accurate. Built relationships outside of the newsroom creating content. Show less
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FOX 35 Orlando, WOFL-TV
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United States
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Assignment Editor
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2004 - 2006
Managed and assigned reporters and photographers to stories and breaking news, using appropriate logistical and journalistic judgment. Supported weekend producer team to create exclusives stories for weekend newscast. Developed content for summary page suggesting follow-up and new story ideas. Collaborated with web producers to keep station’s social media pages accurate. Built relationships outside of the newsroom creating content. Managed and assigned reporters and photographers to stories and breaking news, using appropriate logistical and journalistic judgment. Supported weekend producer team to create exclusives stories for weekend newscast. Developed content for summary page suggesting follow-up and new story ideas. Collaborated with web producers to keep station’s social media pages accurate. Built relationships outside of the newsroom creating content.
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Education
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Alabama Agricultural and Mechanical University
B.A., Communications