Experience

Cromwell Media

• United States
• Advertising Services
• 1 - 100 Employee

• General Manager

  • Mar 2023 - Present



Mid-West Family (Springfield, Illinois)

• United States
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Advertising Account Executive

  • Aug 2018 - Aug 2020



Lee Enterprises

• United States
• Newspaper Publishing
• 700 & Above Employee

• • Nov 2014 - Feb 2018

• • Nov 2014 - Feb 2018



GateHouse Media

• United States
• Media Production
• 500 - 600 Employee

• Multi Media Sales Manager

  • Jul 2007 - Nov 2014

  Manage and train salespeople in newspaper and digital platforms and help them achieve revenue goals, work to set overall department sales and expense budgets, create rate cards, create and introduce new products, goal setting. Working directly with Advertisers to negotiate spending and also create effective marketing/sales campaigns. Manage and train salespeople in newspaper and digital platforms and help them achieve revenue goals, work to set overall department sales and expense budgets, create rate cards, create and introduce new products, goal setting. Working directly with Advertisers to negotiate spending and also create effective marketing/sales campaigns.



Lee Enterprises

• United States
• Newspaper Publishing
• 700 & Above Employee

• • Dec 2003 - Jul 2007

  Managed a sales staff responsible for Automotive, Real Estate and Employment Advertising in print and digital platforms. Training sales reps as well as negotiations with clients, set goals create commission structures, create and implement new products in both print and digital. Budgeting revenue and expenses.

• • Mar 2003 - Dec 2003

  Niche Automotive Sales Representative In my final position at the Herald & Review, I managed a team of eight including five Outside Sales Representative, two Camera men and a Sales Team Coordinator. During my successful years as Outside Sales Manager, our automotive dealer's annual spending saw a 26% increase over budget. Real estate achieved 16% increase over budget. I was responsible for finding, hiring and training aggressive, successful sales representatives. I launched two new automotive publications. I was a key player on a team responsible for the launch of NOW HIRING. This Central Illinois Employment feature section generated over $400,000 annually for the Herald & Review. Overall $750,000 annually for the three groups involved. We were recipients of the 2006 Lee's President Award for Innovation. Show less



Bob Ridings

• Automotive Sales Representative

  • Oct 2000 - Dec 2003

  Studio Seven Salon & Day Spa Licensed Esthetician Studio Seven Salon & Day Spa Licensed Esthetician



Northtown Ford

• Automotive Sales Representative

  • Oct 2002 - Mar 2003

  Car Saleperson selling new and pre-owned vehicles. Car Saleperson selling new and pre-owned vehicles.