Experience

Windsor Hospitality

• United States
• Hospitality
• 1 - 100 Employee

• Director of Sales

  • Mar 2023 - Present



Evolution Hospitality

• United States
• Hospitality
• 400 - 500 Employee

• Area Director of Sales

  • Nov 2021 - Mar 2023



HHM Hotels

• United States
• Hospitality
• 700 & Above Employee

• Director of Sales | AC Hotel Pleasanton

  • Mar 2020 - Nov 2021

  Using a customer-centric approach, I guide, direct, and manage sales activities for a recently renovated 170-room hotel to maximize profit and revenue. I manage a team of associates, cultivating accountability and high performance. In addition, I leverage analytical expertise and business acumen to promote new business development, enhance existing account management, and advance company sales strategy to drive growth and deliver world-class hospitality.More specifically, I:Develop and monitor daily, weekly, monthly, and quarterly goals, successfully achieving them through high-level sales strategies while surpassing customer service expectations to gain and maintain business.Proactively develop and execute end-to-end tracking of the sales pipeline and funnel, evaluating operational metrics to deliver regular insights.Cultivate authentic relationships with internal and external stakeholders to drive loyalty and generate long-term sales.Engage in continuous improvement to recognize, develop, and implement process improvements and drive future success.Collaborate with cross-functional teams to develop and build plans for ongoing business and provide new offerings.Deliver a customer-oriented focus, supporting customer needs and desires with strategic, creative, and scalable solutions.Identify opportunities and execute plans to improve customer satisfaction and retention.Incorporate keen attention to detail and organization to follow through on complex projects with cross-functional stakeholders, generating high-caliber results.Strategically schedule leadership development programs ensuring outstanding customer service. Show less

• General Manager | Hyatt House Pleasant Hill

  • Nov 2018 - Mar 2020

  I directed all hotel operations to deliver outstanding customer experiences consistent with HHM core values while managing a team of 40 associates, proficiently interviewing, training, scheduling, coaching, and supporting associates at all levels to develop high performance.Additionally, I:Evaluated occupancy and revenue reports, analyzed trends, and implemented changes to maximize revenue.Developed positive rapport with associates and customers, communicating regularly to provide transparency and surpass expectations.Monitored quality assurance scores and customer feedback, developing plans to enhance guest service culture and refine current practices to remedy customer service deficiencies.Led and resolved customer-facing issues and concerns while providing strategical solutions aligning customer requirements with the company mission.Successfully monitored cost control, property conditions, cleanliness, and service throughout the business to increase customer value. Show less

• Director of Sales | Sheraton Pleasanton

  • Sep 2017 - Nov 2018

  revitalized a hotel, collaborating with Revenue Management to pivot sales strategies. I profitably engaged in proactive sales efforts, including prospecting, warm and cold outside sales calls, site tours, and client entertainment to transform hotel reputation. Within this role, I:Successfully led team through system integration, converting hotel system to the Marriott.Increased revenue through crafting unique customer offers, securing new clients, maintaining hotel relationships with key accounts, and steering professional sales techniques to negotiate compelling offers. Proactively coached and trained workforce to provide world-class customer service; observed and delivered feedback to track and monitor customer service proficiencies.Developed and executed an annual marketing plan with specific metrics and initiatives to sustain and expand each business segment. Analyzed additional business opportunities by researching current industry and market trends. Show less

• Director of Sales | Hyatt House Pleasant Hill

  • Jul 2013 - Aug 2017

  I steered a team of sales associates in proactive and effective sales strategies and tactics, responsible for an $8.5M budget. I prepared leads lists and championed prospecting, warm and cold calling, site tours, and client engagement events to generate sales and revenue. Additionally, I supported sales teams by providing performance metrics and sales tracking/analytics to implement consistent and successful action plans. Most notably, I:Developed accurate deep sales forecasts to enable accelerated growth and enhance penetration into new business segments. Built strategic relationships with existing and new clients to provide excellent hospitality, successfully retaining top accounts, which resulted in: Increased group room revenue by 11% for 2015 YOYAchieved positive RevPar growth in 2013, 2014, 2015Grew the Business Transient segment ADR 15% YOY in 2015; 16% YTD for 2016Proactively coached and trained workforce to provide world-class customer service; observed and delivered feedback to track and monitor customer service proficiencies.Incorporated technology systems (Envision, Reserve, Opera, RMT, Hyatt Connect, and Sharepoint), using robust technical aptitude to streamline processes and expand customer offerings. Show less



Aimbridge Hospitality EMEA

• United Kingdom
• Hospitality
• 100 - 200 Employee

• Director of Sales | Oakland Marriott City Center

  • Jun 2012 - Mar 2013



Interstate Hotel & Resorts, Now part of Aimbridge Hospitality

• United States
• Hospitality
• 700 & Above Employee

• Associate Director of Sales | Hilton Concord

  • Oct 2005 - Oct 2011



Interstate Hotel & Resorts, Now part of Aimbridge Hospitality

• United States
• Hospitality
• 700 & Above Employee

• Sales Manager |Embassy Suites Walnut Creek

  • Apr 2001 - Sep 2002



Embassy Suites Napa Valley

• Sales Manager

  • 1998 - 2001



Sheraton Concord Hotel

• Sales Manager

  • 1995 - 1998