Experience

Lifestyle Asia Singapore

• Singapore
• Online Media
• 1 - 100 Employee

• Managing Editor

  • Aug 2021 - Present

• Deputy Editor

  • Aug 2020 - Aug 2021

• Senior Writer

  • Aug 2019 - Aug 2020

• Writer

  • Sep 2016 - Aug 2019

  • Worked on the fashion, watches, motoring, fitness beats.• Worked with the sales and marketing team to conceptualise and execute advertorials.• Conducted interviews with personalities and brand representatives.• Managed and create weekly e-newsletters.



Heart Media Group

• Singapore
• Media Production
• 1 - 100 Employee

• Digital Writer

  • May 2016 - Sep 2016

  • Writer for luxury online platforms Luxuo.com and L'officiel.com, on beats ranging from fashion and watches, to travel and motoring. • Proofread content and marketing communications. • Writer for luxury online platforms Luxuo.com and L'officiel.com, on beats ranging from fashion and watches, to travel and motoring. • Proofread content and marketing communications.



Club 21 Singapore (part of the Como Group)

• Singapore
• Retail Apparel and Fashion
• 100 - 200 Employee

• Writer

  • Sep 2013 - Apr 2016

  • Extend a wide range of writing services to Club 21 including the website, Facebook page, press releases, bi-monthly electronic Direct Mailers (eDMs) and bi-annual magazine. • Source for the latest editorial content for eDMs and liaise with creative agency WORK Pte. Ltd. from conceptualisation to blast. • Work with the marketing team to conceptualise and execute marketing campaigns. • Conduct interviews with designers in town. • Manage weekly photoshoots for content on website, Facebook and eDMs. • Proofread all magazine content and marketing communications. Show less



Singapore Airlines

• Singapore
• Airlines and Aviation
• 700 & Above Employee

• Flight Stewardess

  • Nov 2011 - Nov 2012