Shatakshi Bindra

at MILE- MDI's Incubation Lab for Entrepreneurship, MDI Gurgaon
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Location
Delhi, India, IN

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Experience

    • India
    • Education Administration Programs
    • 1 - 100 Employee
      • Feb 2023 - Present

      • Sep 2022 - Mar 2023

    • India
    • Technology, Information and Internet
    • 700 & Above Employee
    • Business Intern
      • Apr 2023 - May 2023

      Conducted primary research to understand customer conversion factors and buying decisions Analysed and benchmarked customer search experience for 2000+ search keywords Executed SEM initiatives for a portfolio of 33+ brands and categories to drive substantial growth Devised a tailored matrix to evaluate the market potential for the launch of the auto components category Conducted comprehensive benchmarking across 729 verticals and formulated a prioritized launch plan along with a dashboard to present an overview of key metrics for launch Curated a comprehensive database of 50+ OESs to enable strategic collaboration and business growth Show less

      • Jul 2021 - Aug 2022

      • Feb 2021 - Jul 2021

      • Sep 2019 - Feb 2021

    • India
    • Business Consulting and Services
    • 1 - 100 Employee
      • Jun 2021 - Jul 2022

      • Oct 2020 - Jun 2021

    • India
    • Education Administration Programs
    • 1 - 100 Employee
      • Oct 2020 - Oct 2021

      • Sep 2019 - Oct 2020

    • India
    • E-Learning Providers
    • 100 - 200 Employee
      • May 2021 - Jun 2021

      • Apr 2021 - May 2021

      Spearheaded research & prepared a consumer database for the organisation’s deliverablesAnalysed the demographic segmentation of the customers as well as their demand cycle

Education

  • Management Development Institute, Gurgaon
    Postgraduate Diploma, Management
    2022 - 2024
  • Sri Guru Gobind Singh College Of Commerce
    BA(Hons) Business Economics, Business/Managerial Economics
    2019 - 2022

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