Sharon Kay
Marketing Coordinator at Savantis Group- Claim this Profile
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Bio
Experience
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Savantis Group
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United States
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IT Services and IT Consulting
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1 - 100 Employee
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Marketing Coordinator
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2015 - Present
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Marketing Coordinator
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2015 - 2015
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Marketing Coordinator
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2015 - 2015
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QVC
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United States
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Retail
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700 & Above Employee
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eCommerce Associate Manager, Jewelry
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Aug 2013 - Oct 2014
• Managed brand pages, coordinated email campaigns, and collaborated with vendors to execute the social media strategy for the designer jewelry business.• Spearheaded and maintained a social calendar of key opportunities and promotions for the QVC Host Team, and collaborated with them to roll out the process to the rest of the eCommerce Team.• Collaborated with marketing teams to ensure that the strongest jewelry promotions were presented on the QVC.com homepage, on the jewelry website, in email campaigns, and on other digital platforms.• Presented key promotional offers, opportunities, and business strategies to internal marketing teams on a monthly basis to gain strategic support and alignment throughout our digital platforms.• Reviewed sales metrics on a weekly basis to determine successes and opportunities for my areas of responsibility and reacted as needed to capitalize on customer behavior and industry trends.• Educated our customers on the wide assortment of gemstones offered by QVC by providing information about the individual stones on the specific product pages and was instrumental in the launch of the Gemstone Glossary.
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Associate Sales, Off-Air Jewelry
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Jun 2011 - Aug 2013
• Created and maintained web and promotional pages for the designer jewelry, silver, and gemstone businesses.• Performed QA of the jewelry website to ensure that the final page was reflective of the overall strategy and resulted in a positive customer experience.• Maintained the digital imaging process for the jewelry category to allocate resources for upcoming event and programming previews.
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Commerce Specialist
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Jul 2010 - May 2011
• Assisted the sales managers with implementing off-air strategies to maximize incremental sales on QVC.com.• Compiled and distributed weekly recaps of previous promotions to help the team build future off-air strategies and campaigns.
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Department Specialist
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Mar 2010 - Jul 2010
• Managed and executed the strategy of the weekly clearance website and collaborated with the legal department to obtain approval to release the content to the live website.• Gathered and analyzed sales metrics for products that were promoted during non-jewelry airtime.• Coordinated photography for the website to display jewelry items worn on our models to demonstrate scale to the customer.
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Telerx (now C3i Solutions)
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India
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Outsourcing/Offshoring
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300 - 400 Employee
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Sales & Marketing Coordinator
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May 2008 - Dec 2009
• Managed the Request for Proposal (RFP) process promoting the company’s capabilities and services while tailoring the proposals to each prospective client’s needs.• Instrumental in launching the corporate television network, X-TV, a communications tool used to unite the US sites.• Coordinated and facilitated sales and marketing events such as site visits and conference booths. • Managed the Request for Proposal (RFP) process promoting the company’s capabilities and services while tailoring the proposals to each prospective client’s needs.• Instrumental in launching the corporate television network, X-TV, a communications tool used to unite the US sites.• Coordinated and facilitated sales and marketing events such as site visits and conference booths.
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Taylor & Francis Group
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United Kingdom
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Book and Periodical Publishing
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700 & Above Employee
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Marketing Associate
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Apr 2006 - May 2007
• Executed targeted marketing campaigns for academic journals and managed the production of their content.• Analyzed campaign efficiency and provided comprehensive reports to executive leadership.• Represented the company at leading industry conferences to drive subscription sales.
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Marketing Assistant
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Apr 2005 - Apr 2006
• Proofread promotional materials for scientific, technical, and medical journals for accuracy and grammatical errors.• Managed advertising placement in academic journals.
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Education
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University of Delaware
Bachelor of Arts (B.A.), English -
American InterContiental University - London Campus
Study Abroad/General Education