Head of Communication and Outreach

• Jul 2021 - Present

Board Member

• Apr 2021 - Present

Digital Marketing Coordinator

• May 2019 - Jul 2021

PPC Account Manager

• Apr 2018 - Apr 2019

Loud Mouth Media is a multi-award winning digital advertising agency focused on performance marketing & pay per click advertising. Joining the company as Account Assistant, I progressed through various roles due to continuous development and growth.As an Account Manager for various clients across all sectors, I was responsible for development and execution of PPC strategy in line with clients' goals; planning, account optimisation, data analysis and delivery of results. Duties: - Managing and optimising pay per click accounts on Google Ads & Bing Ads for a variety of clients within all industries and across the three sectors, including paid Search, Display, YouTube and Google Shopping- Research and plan PPC strategy in line with client budget, target audience and goals I.e., e-commerce & revenue, lead generation and brand awareness- Confidently communicate with clients through meetings, e-mails and phone calls in order to discuss results, answer questions and resolve issues while building relationships and rapport.- Identification of opportunities and providing of recommendations for growth in strategy and managing continual client account development-Analyse and measure results using Google Analytics; identifying trends, spotting problems and offering solutions which requires meticulous attention to detail Show less

PPC Account Executive

• Dec 2017 - Apr 2018

PPC Account Assisant

• Sep 2017 - Dec 2017

Marketing Assistant

• Sep 2016 - Sep 2017

Titanic Belfast is the world's largest titanic museum and is one of the key tourist attractions in Northern Ireland, attracting visitors from around the world, daily to Northern Ireland. I worked as part of an in-house team responsible for delivery of a global marketing strategy, responsible for: - Management of social media accounts for several venues I.e. SS Nomadic & Titanic Exhibition Centre; creating social media content, writing blog content, and engaging with audiences on Facebook, Twitter and Instagram - Creation of blog content for Titanic Belfast and SS Nomadic with focus on SEO - Creation of Digital Marketing Strategy document for Titanic Exhibition Centre - Communication and PR support through proofing press releases, coordination of PR photography/ photo calls, creating photography shot lists, following up press releases and facilitating filming/media requests - Management of in-house graphic design schedule which includes prioritising requests, managing client expectations, sourcing quotes for media buying, and ensuring timely task completion - for all departments within Titanic Belfast and all external marketing/campaign artwork Show less

Barista

• Oct 2015 - Dec 2016

Part-time role held while I completed my final year of University. Part-time role held while I completed my final year of University.

Marketing Executive

• Apr 2014 - Sep 2015

Tara Lodge is a boutique hotel in Belfast, voted Number 1 in the city on TripAdvisor. I carried out a diploma is Professional Practice in the hotel, responsible for the delivery of its marketing strategy: - Creation of yearly marketing plan to include coordination and execution of promotions to increase revenue. - Management of social media channels, creation of content to increase awareness of hotel’s offering and generate engagement - Working within brand guidelines to create promotional material E.g. posters and business cards - Updating website and management of price forecasting. - Carrying out research through Mail Chimp and competitor analysis for benchmarking purposes Show less