Experience

The Marketing Room
• Advertising Services
• Marketing Manager

  • Feb 2020 - Present

LWP Group
• Real Estate
• 1 - 100 Employee
• Marketing Consultant

  • Feb 2020 - Sep 2020


Australian Institute of Fitness

• Australia
• Higher Education
• 1 - 100 Employee

• Marketing Manager, WA

  • May 2012 - Jul 2019

  The role of this position was to develop, manage and implement all WA marketing initiatives to ensure continuous awareness of product to generate enquiry. This involved developing marketing and communication plans, marketing briefs, project proposals and marketing budgets, as well as monitoring media placement to ensure cost effective traditional and digital marketing was placed for the greatest return on investment. It involved reviewing all marketing opportunities and to provide recommendation to the region, as well as liaising with the national office, key stakeholders and committees to sourcing, managing agencies, suppliers and contractors where required for marketing needs. Show less



Australian Institue of Fitness

• Australia
• Higher Education
• 1 - 100 Employee

• National Project Marketing Manager

  • Jul 2013 - Sep 2014

  Contribution to the creation and continual improvement of the National brand, marketing, advertising and communication initiatives was a dominant aspect of this position. Project management of marketing projects as per the National marketing and strategic plan, which included developing marketing briefs, liaising with various stakeholders and suppliers to ensure projects were well managed and on time. Majority of this role was to project manage the development of the new website www.fitness.edu.au Show less



Southern Cross Austereo

• Australia
• Broadcast Media Production and Distribution
• 700 & Above Employee

• Promotions and Marketing Manager, Regional

  • Jun 2011 - Dec 2011

  Plan, manage and implement national and local HOT FM and RadioWest on-air promotions, including the management of expenditure for each promotion, was the primary responsibility of this role. It also involved reviewing and creating new policies and procedures to ensure streamlining of work amongst all departments associated with promotions. Event management, planning, logistics and co-ordination, as well as evaluation of sponsorship enquiries were also integral to this role. Furthermore it involved providing leadership and management of a team of ten casual promotional staff members. Show less



The Brand Agency

• Sri Lanka
• Advertising Services

• Account Director

  • Dec 2004 - Dec 2010

  The role involved providing strategic leadership, management and monitoring the development and implementation of integrated marketing and advertising plans for clients. The importance of understanding the client business was paramount to ensure marketing and advertising recommendations would bring optimum returns to the business. The position also involved developing creative briefs, critical timelines and budget plans (from $50,000 - $3million), as well as working closely with creative and production houses to ensure projects met deadlines, budgets and client expectations (for TV, radio, print, signage, digital, etc) Presenting to clients, such as creative concepts and communication plans was part of the everyday, as was, liaison with clients to ensure excellent account management. Show less