Sharon Micallef

Digital Marketing Assistant at Praxis Care
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Contact Information
us****@****om
(386) 825-5501
Location
Belfast, Northern Ireland, United Kingdom, UK

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Credentials

  • Figma UI UX Design Essentials
    Udemy
    Oct, 2022
    - Nov, 2024
  • Content Marketing
    HubSpot Academy
    Mar, 2023
    - Nov, 2024
  • Email Marketing
    HubSpot Academy
    Mar, 2023
    - Nov, 2024
  • Social Media Marketing
    HubSpot Academy
    Mar, 2023
    - Nov, 2024
  • Digital Marketing
    HubSpot Academy
    Mar, 2023
    - Nov, 2024
  • Google Analytics Certification
    Skillshop
    Mar, 2023
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google
    Aug, 2019
    - Nov, 2024

Experience

    • United Kingdom
    • Individual and Family Services
    • 200 - 300 Employee
    • Digital Marketing Assistant
      • Jul 2023 - Present

      - Organic Social Media Management - Paid Social Media Management - Website Management - Public Interfacing - Writing & Content - Creative Support - Liaised with Colleagues, including Interns and Volunteers - Liaising with Vendors - Organic Social Media Management - Paid Social Media Management - Website Management - Public Interfacing - Writing & Content - Creative Support - Liaised with Colleagues, including Interns and Volunteers - Liaising with Vendors

    • United Kingdom
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • General/Social Media Administrator
      • May 2021 - Jul 2023

    • United Kingdom
    • Travel Arrangements
    • 1 - 100 Employee
    • Junior Social Media & Content Marketing Officer
      • Dec 2019 - Jun 2020

      Main responsibility involved managing social channels and creating diverse content to increase engagement, as well as assisting in some events for charities, and aiding in business development opportunities. Responsibilities: Marketing - Content Creation - Produced marketing literature, graphics and copyright, created content mix, content calendar, scheduling Organised and managed social media accounts and social pages Created informative and engaging blog posts used across multiple channels Cultivated library of templates for social media and videos Monitored & provided accurate reports and analysis to demonstrate content success, through web and social analytics Ensured content was in line with the organisations branding, tone of voice & key messaging Business Development & Events - Worked closely with the senior management team to plan and manage business development campaigns Maintained key partnerships, and aided in establishing new relationships Liaised with partners to promote them on our pages Co-ordinated events with charity partners Show less

  • Clements
    • Belfast, United Kingdom
    • Supervisor
      • Oct 2017 - Dec 2019

      Main responsibilities included supervising teams of 2 to 4, coordination with the main office and managers, liaising with suppliers, and customer satisfaction. Administration Experience Trained and supervised junior staff and delegated work as required Facilitated the operational standards of the establishment Secured daily takings and ensured bank lodgements were deposited Keyholder; opening and closing responsibilities In charge of ordering supplies and replenishing stock Composed end-of-day reports and weekly reports inclusive of analysing sales, customer numbers, and average spend Created and updated records and databases with personnel, financial and other data Show less

    • United Kingdom
    • Marketing Assistant/ Assistant Manager
      • Oct 2014 - Sep 2017

      Improved and coordinated marketing activities with the owner, as well as assisted in managing the café and B&B areas, inclusive of administration and event management. Marketing Experience: Monitored and ensured website had relevant information with the latest news and up-to-date information Created emails including copy-writing, proofreading, and design Produced content (copy and graphics) for social media and publications i.e Quirky Wedding Fair, VisitBelfast website, including graphics and copyright Responded on a daily basis to online enquiries Events Management: Assisted in the coordination of events & event logistics, including pricing, booking events & any enquiries, production of content/flyers, overseeing event harmonisation Coordinated events and ensured all customer requests were up-to-date and last-minute adjustments were managed to client’s expectations Administration Experience: Managed inbound and outbound enquiries by phone & email Maintenance of diary for events and B&B, and organisation of the day-to-day schedule for the B&B and café Sorted and distributed incoming post and organised and sent outgoing post Managed reception area and looked after clients Show less

Education

  • Queen's University
    Masters, Masters (MSc) in Marketing
    2017 - 2018
  • Ulster University
    Bachelor of Science - BS (HNRS), International Hospitality Management with a minor in Tourism
    2011 - 2014

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