Anuraag S.
Consultant - New Business & Partnerships at Bluedrop Pictures- Claim this Profile
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Bio
Experience
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Bluedrop Pictures
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India
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Media Production
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1 - 100 Employee
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Consultant - New Business & Partnerships
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Jun 2023 - Present
New Delhi, Delhi, India
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Magnon Group
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India
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Advertising Services
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300 - 400 Employee
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Consultant - Alliances & Partnerships
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Jun 2023 - Present
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AVP - Client Relations
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Jun 2022 - May 2023
New Delhi, Delhi, India - Worked on branded content, UGC Campaigns & Digital Ad Tech for - Nikon, HP, Nestle - Acquisition & Key Account management for Startups - FrontRow, SuperK, VenueMonk, Bluedrop, IndieStori. - Client Servicing for production houses- Endemol, SoL, Lionsgate, Tess Joseph. - Negotiating & Establishing partnerships with Influencer & Talent management agencies - Tamada, Vidorra, DOT. - Worked on Production management & sponsorship for India's largest OTT & web… Show more - Worked on branded content, UGC Campaigns & Digital Ad Tech for - Nikon, HP, Nestle - Acquisition & Key Account management for Startups - FrontRow, SuperK, VenueMonk, Bluedrop, IndieStori. - Client Servicing for production houses- Endemol, SoL, Lionsgate, Tess Joseph. - Negotiating & Establishing partnerships with Influencer & Talent management agencies - Tamada, Vidorra, DOT. - Worked on Production management & sponsorship for India's largest OTT & web Awards- TT Awards.
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National Head Of Operations & Strategic Partnerships
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Feb 2021 - Mar 2022
BD & Partnerships: -Identified & Executed Industry Alliances & Partnerships for creating costumer ready MVP's with Indigo Airlines, MMT, Haptik. Kaleyra, OYO, Rebel Foods, SiS Group, Lemon Tree Hotels, Treebo Hotels, Fab Hotels, Meru Cabs, Gozo Cabs & Zostel including agreements, negotiations & stakeholder management. -Conceptualized and executed various new initiatives for micro-marketing, institutional sales. -Managed business operations for key accounts including Roy Kapur… Show more BD & Partnerships: -Identified & Executed Industry Alliances & Partnerships for creating costumer ready MVP's with Indigo Airlines, MMT, Haptik. Kaleyra, OYO, Rebel Foods, SiS Group, Lemon Tree Hotels, Treebo Hotels, Fab Hotels, Meru Cabs, Gozo Cabs & Zostel including agreements, negotiations & stakeholder management. -Conceptualized and executed various new initiatives for micro-marketing, institutional sales. -Managed business operations for key accounts including Roy Kapur Films, Excel Entertainment, Jar Pictures, TVF, Alt Balaji & Victor Tango & working on mega projects like RRR for DVV Ent. Strategy & Operations: -Introduced requisite technology to integrate multiple touch points & service areas and automated the D2C partner on boarding process taking active partners from 8,000 to 24,000 in 9 months. -Expanded pan‑India operations from 3 to 18 cities including cost control, P&L management, hiring, training & performance management. - Sourcing, Onboarding and relationship management with vendors across categories & verticals. - Co-ordination with cross-functional teams across Tech, Product, marketing, PR & Business teams for smooth execution of projects. -Defining & implementation of SOPs along with resource optimization and improving process efficiency. - Worked with product & Marketing to Increase overall traffic from 4% to 15% in 7 months, through Performance Marketing Channels, by optimizing Campaign Structure and User Experience Journey. Show less
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S&O | BD & Client Relations
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Mar 2013 - Jan 2021
Mumbai | New Delhi | Jaipur BD & Partnerships: -End‑to‑end partnership management for RaagMantra Festival including artists‑ Ustad Zakir Hussain, Ustad Shujaat Khan, L Subramaniam; venue like Qutub Minar and National Gallery of Modern Art & sponsorship with Bank of Baroda, ONGC etc. -Established direct partnerships across sectors ‑ Hospitality‑ Pullman Hotels, Hyatt Regency; Fashion‑ RunaRay, Samant Chauhan, Varun Bahl; F&B‑ Social, Piano Man Jazz Club, Depot 48. Operations: -Network design… Show more BD & Partnerships: -End‑to‑end partnership management for RaagMantra Festival including artists‑ Ustad Zakir Hussain, Ustad Shujaat Khan, L Subramaniam; venue like Qutub Minar and National Gallery of Modern Art & sponsorship with Bank of Baroda, ONGC etc. -Established direct partnerships across sectors ‑ Hospitality‑ Pullman Hotels, Hyatt Regency; Fashion‑ RunaRay, Samant Chauhan, Varun Bahl; F&B‑ Social, Piano Man Jazz Club, Depot 48. Operations: -Network design & expansion for Magnetic Fields Festival, with 5000+ people, including consolidation, process improvement & cost reduction through market analysis & infrastructure design. - Client Relationship management, risk identification, escalation management. B2B Marketing: - Generated 5Mn+ in revenue by strategizing & executing Campaigns and Experiments. -Increased annual spends to 3x YOY) while maintaining the average ROI to 16+ through managing, testing, and improving Inbound Marketing Performance through Search Engine Marketing, Retargeting Ads & Affiliates. - Improved the consolidated ranks of 25+ landing pages by managing organic Search Engine Optimization efforts, including keyword research, analysis, and implementation. Show less
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Deloitte
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Business Consulting and Services
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700 & Above Employee
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Business Technology Consultant
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Jun 2011 - Jan 2013
Hyderabad, Telangana, India
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Education
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Birla Institute of Technology and Science, Pilani
Bachelor's degree, Chemical Engineering -
St. John's High School