Experience

Digital Nasional Berhad

• Malaysia
• Telecommunications
• 200 - 300 Employee

• Senior Manager

  • Oct 2022 - Present

  Almost approaching a year in Corporate Affairs working in Brand Management but didn't want to say anything as I wanted to prove myself first. Suffice to say, I think I did well but I am still learning, still growing and will continue to develop further and give my all to spread the message and benefits of 5G 😉.

• Senior Principal, Employer Branding & Internal Communications

  • Jan 2022 - Sep 2023



SPIN

• Entertainment Providers
• 1 - 100 Employee

• Freelance Creative Director - Branding

  • Aug 2021 - Jan 2022

  Behind every Brand is a clear message. But how do you define clear? A Brand is just a collection of hopes and ideas, but how we focus it is dependant on its target market i.e. the intended customers. That is where I come in and select the pieces where traction is at its highest. Everything and everyone is a Brand. It is up to you to define how it is, with a little bit of help, of course! Behind every Brand is a clear message. But how do you define clear? A Brand is just a collection of hopes and ideas, but how we focus it is dependant on its target market i.e. the intended customers. That is where I come in and select the pieces where traction is at its highest. Everything and everyone is a Brand. It is up to you to define how it is, with a little bit of help, of course!



TIME dotCom Berhad

• Malaysia
• Telecommunications
• 700 & Above Employee

• Employer Branding Guy

  • Mar 2019 - Aug 2021

  Human Resource has now become much more diverse. No longer are you being ask to just handle normal HR related tasks such as payroll, talent management, recruitment or even development. It has expanded to the point that HR is being taken very seriously, to the point where potential hires and even those in the organisation rate the strength of the Company by the definition and effectiveness of the HR team. No longer are we being seen as pushovers, but key contributors to a Company's growth, and in a way, HR has become a marketing team for internal Employees, so much so that it is now our key customer point!Employer Branding helps facilitate that, working closely together with all aspects and departments of the Human Resource division in TIME, known as PEOPLE Division, from Talent & Insights, Talent Acquisition, Total Rewards, Development, Project and Corporate Office Affairs.My main task? Simple - make sure everyone looks good! And know and breathe the Brand, because if you are not aware of the Brand and what it stands for, then how does one live the Brand! Show less

• Project Manager, Culture & Creative

  • Jul 2015 - Mar 2019

  In a country as diverse in Malaysia, our culture in the eyes of the world is unique. But if our work culture is not in sync or does not mesh well together with the collective people in an organisation, then work dynamics suffer as a result. Hence, my role is to ensure everyone in the organisation lives the TIME Values of being Bold, Can-Do and Quick, from the events that we organise, the software we develop internally and for external use, to the products and services that we offer to our customers - all is tied to the TIME Values.My purview is extensive of what TIME is, for being Bold in the face of increasing competition, a Can-Do attitute despite what people say otherwise and for being Quick in the fast paced telecommunications world, especially where the internet is concern!Everything from team building, team dynamics, communications, hr related proposals and messaging are brought to my attention, and dealt with one by one by me. You won't see the hard workand the mechanisms involved as I will speak to the Management and the people in the Company. What You get is the Rocket. We do the Science! Show less

• Head, Culture & Engagement

  • Jan 2015 - Jul 2015

  Culture is very much a core of Malaysia Inc. I just happen to be a person who has that title, which is very apt considering I love to sample the many different cuisines and dishes in this country! My experience in Culture in a business context has seen me involve in the inculcation of the Core Values, ensuring that people from diverse backgrounds are on the same page and that everyone is made to feel comfortable - regardless of race, religion and background.With Engagement now under my portfolio, it is just another excuse for me to enjoy the many different types of food on offer. There is of course the many different events I've arranged and coordinated such as Townhalls, internal talks, engagement activities and what not etc etc.But this of course pales into comparison with Malaysian Food! Long Live our Food Culture! Show less

• Head, Culture & Internal Communications

  • Jul 2013 - Dec 2014

  Living and working in a country like Malaysia that has such a diverse culture challenges you to ensure everyone is working towards a common goal. Despite the cultural divide, Malaysia and Malaysians have lived together in harmony, regardless if there are a few who do screw it up from time to time. Hence, culture in a company is similar as you're dealing with a lot of languages in meetings, hence all our messages need to be clear and concise, else you might get bahasa rojak!Core Values, Brand Values, Talent Management, Employee Engagement, Benefits Architect - these are but a few of where I've had my finger in and who I assist to ensure their work is on Culture, on Brand and is inline with our Core Values.However, secretly, I still like to be a LEGO designer, as I just love LEGO! Show less

• Culture & Internal Communications Specialist

  • May 2010 - Jul 2013

  Under the portfolio of Culture & Internal Communications, my task was to ensure all messages, emails, posters and designs adhere to the Company guidelines and CI, ensuring the message is constant, clear, concise and follows the Queen's English! This is prevalent across departments, divisions and the whole company, with any message from an engineer on the ground to the CEO is communicated and understood by the right people. Put it simply, it is like working for Obama's presidential campaign team, only on a much smaller scale and with a lot less politics involved (subjective to viewer discretion though)! Show less

• Business Turnaround Specialist

  • May 2009 - May 2010

  Business Turnaround was a very important role in TIME dotCom during this period, as the Company was not profitable and there was pressure internally and externally for the Company to realign its goals and focus to ensure its survival. As a Business Turnaround Specialist, my focus was ensuring the employees understood the expectations placed on them, while at the same time ensuring everyone was focused on turning the Company from Red to Black so to speak.The work involved in this role includes working together with the CEO and Management Team of the Company and ensuring everyone got the same message, from the staff who are working on the ground to the board of directors who view the annual operating plan of the Company, developing and working together with people across divisions in developing a strategy to turnaround the business. The types of work involve include but are not limited to email blasts, presentations, documents styles, internal and external events and so on. Show less